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A-Side-by-Side Comparison: Kajabi vs. Thinkific

A-Side-by-Side Comparison: Kajabi vs. Thinkific

The marketplace for education, learning and selling course has undergone a rapid transformation. Increasingly you are starting to witness shifts in institutions from K-12, and post-secondary education experiment with various models to deliver educational courses online.

A lot of these developments could be largely due to the cutting-edge technology growing exponentially online and the innovations brought forth by the arrival of mobile devices. There has never been any other time when there is no individual who does not own a smartphone.

A recent analysis from Inside Higher ED confirmed the worldwide market for self-paced online learning will grow between $27.1 billion to $47.9 billion by 2020. So it will not only present the academic sector with extraordinary opportunities, but spur a ton of growth for promoting online courses moving forward.

Two of the following providers will be discussed in great detail in the next sections.  It will be a comparison or a side-by-side comparison of Kajabi vs. Thinkific.

Features

What are some of the nuts and bolts for searching for the right provider? It is about getting the essential features needed to attract your targeted customers. After all, you want learning to be enjoyable and that is anything than dull.

Kajabi

Kajabi was founded in 2009 and Kajabi offers features that are needed to sell, market and deliver content.  Their platform allows you to easily build beautiful online courses, great training portals along with simple file downloads. In addition, the importance of building a unique online experience and great aesthetic around content makes a different with the product themes Kajabi provides. Plus you will have access to fully mobile responsive themes to choose from.

Kajabi features screenshot

    Thinkific

    The company was founded in 2012. The platform helps anyone teach and sell their own courses on their own website. The service can help launch your site in minutes, video and content hosting, build multimedia courses, importing existing courses easily, voice over slide tool, etc. You are not required to have any design or technical experience to use this technology and you retain the rights to your content.

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    Thinkific features screenshot

      Point For Features Goes To: Kajabi

      Kajabi and Thinkific have great platforms and offer solid features for users. However, giving the ease-of-use of Kajabi and the nifty features built into the software it gives it an edge in this category.

      Marketing

      When adopting a platform it is important that not all of the marketing is left up to the user. Ultimately you want to focus on your core efforts and that the rest of the marketing process goes through the provider.

      Kajabi

      The Kajabi platform allows you to collect leads and nurture them into building rapport. You do not want to at the end of the day have single transactions, but repetitive leads over a period of time. So, you can capture leads and the information can be stored on the company’s platform. The bonus is you will have access to email broadcasts and email analytics.

      Kajabi marketing screenshot

        Thinkific

        The Thinkific platform gives you instant access to funds, start selling right away, schedule content over time, advanced upselling with different bundle prices, multiple payment methods and currencies, and coupons or promotions. The icing on the cake is the platform includes free trial courses to test things out to capitalize on the best returns.

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        Thinkific marketing screenshot

          Point For Marketing Goes To: Tie

          Both of these providers really do provide competitive marketing schemes. In this instance, Kajabi and Thinkific offer unique marketing options to promote their efforts. In short, both offer great options to promote online courses and each tailor to unique markets.

          Pricing

          Searching by price can be a daunting task and a long process. But at the end of the day, you want to reap the benefits and have a return on investment (ROI) from promoting these courses to the best of your abilities.

          Kajabi

          Kajabi offers three different pricing tiers that are broken into the following packages: Basic ($103/month), Pro ($311/month) and the Premium ($719/month). The most popular out of the three for the company is the Pro package. It provides services like 100 products, 40,000 marketing emails per month, 5 Admin users, 10,000 active members, three sites, 0 percent transaction fee, and more.

          Kajabi pricing screenshot

            Thinkific

            Thinkific has four pricing tiers loaded with different core features. It has a starter package at $0, the Essentials $39, Business $79, and Advanced $219. You have access to unlimited courses, coupons and promotions, completion certificates, single sign-on (SSO), public API, and more. What is impressive is the number of core features offered in each of the individual packages and the variety of services offered in each pricing tier.

            Thinkific pricing screenshot

              Point For Pricing Goes To: Tie

              These providers offer the most competitive prices in the marketplace. Even though Thinkific offers cheaper prices there is still room to believe both tailor to specific markets, which is why a draw is declared in this comparison.

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              Security and Hosting

              In today´s increasingly technologically driven business world it is a requirement to have a certain degree security. Information that is shared over the web and over a secure connection requires a level of protection and this should be a determinant factor when choosing the most secure technology.

              Kajabi

              Kajabi´s platform grows in popularity over time. You have a very easy-to-use technology that includes secure hosting, data ownership, data exports, full scalability, etc. Having these services offered as an all-in-one is beneficial and gives you cost savings when selling online courses.

              Kajabi hosting services screenshot

                Thinkific

                Thinkific´s content has to be purchased and is not indexed via search engines. Students with active accounts are able to download information with an active account. This hosting platform allows you to have full video support. The video player is built for learning that includes speed controls, resume and any browser is supported, according to Quora. An important note is there is limited public information on the full capabilities of security and hosting for Thinkific.

                Thinkific security screenshot

                  Point for Hosting and Security Goes To: Kajabi

                  In regards to security and hosting, Kajabi has the better service. All of the in-house tools and security capabilities give the company a distinct advantage in this category. There is additional functionality and robustness to the product.

                  Support

                  When a provider offers support there has to be a great customer service philosophy and a deep understanding of the most commonly known issues using the technology. So it should be about providing real-time professional support and a great number of support articles for users to use for their technical problems.

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                  Kajabi

                  The Kajabi support technology has over 100 support knowledge base (KB) articles with illustrations. These include screenshots that walk through all of the different support issues towards a path to resolution. Built-in search option to find the most commonly searched support documents and the most relevant to your inquiry. The company has a support team available to take questions through email anytime you run into a problem.

                  Kajabi support screenshot

                    Thinkific

                    The Thinkific platform has a very similar interface like Kajabi´s with regards to support documentation. You have KB articles that span over several categories that include screenshots to navigate these commonly known issues and a clear path to resolution. It is very complete and user-friendly to utilize this support website.

                    Thinkific support screenshot

                      Point for Support Goes To: Tie

                      Kajabi and Thinkific have similar support platforms. They do have similar approach and scheme with how they provide support, so in this particular side-by-side comparison, it is declared a draw.

                      And Winner of this side-by-side is Kajabi

                      Takeaways and Conclusions

                      When you compare Kajabi and Thinkific there are competitive advantages to using either one of these platforms. Nevertheless, Kajabi comes away with an overall advantage as it has developed a great platform for selling courses online.

                      Kajabi has a platform and technology that entrepreneurs in the world of education can really harness for their efforts to get ahead and succeed with this intuitive and easy-to-master platform.

                      Featured photo credit: By bluefieldphotos bp via Flickr via flickr.com

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                      Anthony Carranza

                      Multilingual writer and journalist covering all things technology and productivity.

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                      Last Updated on January 21, 2020

                      How to Increase Work Productivity: 9 Ground Rules

                      How to Increase Work Productivity: 9 Ground Rules

                      We all have those days when completing our assigned tasks seems beyond reach. With the temptation of social media, mobile games, and the internet in general—not to mention the constant bustle of people in the office—it’s easy to fall prey to disruptions and distractions at work.

                      So, what can we do about it? How to be productive at work?

                      While we don’t have a foolproof system that can completely eliminate disturbances and diversions, we do have 9 ground rules that can be applied to help give your productivity levels a boost.

                      Keep reading to find out our tips on work productivity.

                      What Does It Mean to Be Productive?

                      How to be productive at work?” is the age-old question plaguing employees and employers alike around the world. Regardless of where you work and what you do, everyone is always looking for new ways to be more efficient and effective.

                      But what does being productive actually entail?

                      Completing more tasks on your list or working longer hours doesn’t necessarily mean you’re being more productive. It just means you’re more busy, and productivity shouldn’t be confused with busyness.

                      Productivity means achieving effective results in as short amount of time as possible, leaving you with more time to enjoy freely.

                      It involves working smarter, not harder. It means refining processes, speeding up workflows, and reducing the chances of interruptions.

                      Productivity is best achieved when looking at your current way of working, identifying the bottlenecks, flaws, and hindrances, and then finding ways to improve.

                      9 Ground Rules on How to Be Productive at Work

                      1. Avoid Multitasking

                      Multitasking can give the impression that more tasks can be accomplished as you’re doing multiple things at once. However, the opposite is true.

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                      Research has shown that attempting to do several things at the same time takes a toll on productivity and that shifting between tasks can cost up to 40 percent of someone’s time.[1] That’s because your focus and concentration is constantly hindered due to having to switch between tasks.

                      If you have a lot of tasks on your plate, determine your priorities and allocate enough time for each task. That way you can work on what’s urgent first and have enough time to complete the rest of your tasks.

                      2. Turn off Notifications

                      According to a Gallup poll, more than 50 percent of US smartphone owners admit to checking their phones a few times an hour.[2]

                      Switching off your phone—or at least your notifications—during work hours is a good way to prevent you from checking your phone all the time.

                      The same applies to your computer. If you have the privilege of accessing social media on your work desktop, switch off the notifications on there.

                      Another good tip is to logout from your social media accounts. Therefore when you feel the urge to check it, you might be swayed because your page isn’t so easily accessible.

                      3. Manage Interruptions

                      There are certain disruptions in the office that are unavoidable such as your manager requesting a quick meeting or your colleague asking for assistance. In order to deal with this, your best approach is to know how to handle interruptions like a pro.

                      Be proactive and inform the people around you of your need to focus. Turn your status on as “busy/unavailable” on your work chat app.

                      If you’re on a deadline, let your colleagues know that you need to concentrate and would really appreciate not being interrupted for the moment, or even work from home if that’s a feasible option for you.

                      By anticipating and having a plan in place to manage them, this will minimize your chances of being affected by interruptions.

                      4. Eat the Frog

                      Mark Twain once famously said that:

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                      “if it’s your job to eat a frog, it’s best to do it first thing in the morning. And if it’s your job to eat two frogs, it’s best to eat the biggest one first.”

                      What this basically means is that you should get your biggest, most urgent task out of the way first.

                      We all have that big, important task that we don’t want to do but know we have to do because it holds the biggest consequence if we don’t complete it.

                      Eat the frog is a productivity technique that encourages you to do your most important, most undesirable task first. Completing this particular task before anything else will give you a huge sense of accomplishment. It will set the ball rolling for the rest of the day and motivate you to eagerly complete your other tasks.

                      5. Cut Down on Meetings

                      Meetings can use up a lot of time, which is time that can be used to do something useful.

                      You have to wait for everyone to arrive, then after the pleasantries are out of the way, you can finally get stuck into it. And sometimes, it may take a whole hour to iron out one single issue.

                      The alternative? Don’t arrange a meeting at all. You’ll be surprised at how many things can be resolved through an email or a quick phone call.

                      But that doesn’t mean you should eliminate meetings altogether. There are certain circumstances where face-to-face discussions and negotiations are still necessary. Just make sure you weigh up the options prior.

                      If it’s just information sharing, you’re probably better off sending an email; but if brainstorming or in-depth discussion is required, then an in-person meeting would be best.

                      6. Utilize Tools

                      Having the right tools to work with is crucial as you’re only really as good as the resources you have at your disposal. Not only will you be able to complete tasks as efficiently as possible, but they can streamline processes. Said processes are essential to a business as they manage tasks, keep employees connected, and hold important data.

                      If you’re the manager or business owner, ensure your team has the right tools in place.

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                      And if you’re an employee and think the tools you currently have to work with aren’t quite up to par, let your manager know. A good team leader understands the significance of having the right tools and how it can impact employee productivity.

                      Some examples of tools that could be used:

                      Communication
                      • Slack for team chat and collaboration.
                      • Samepage for video conference software.
                      • Zendesk for customer service engagement.
                      Task Management
                      • Zenkit for task and project collaboration.
                      • Wunderlist for listing your to-do’s.
                      • Wekan for an open source option.
                      Database Management
                      Time Tracking
                      • Clockify for a free tracker.
                      • TMetric for workspace integrations.
                      • TimeCamp for attendance and productivity monitoring.

                      You can also take a look at these Top 10 Productivity Tools to Help You Achieve 10x More in Less Time.

                      7. Declutter and Organize

                      Having a disorganized and cluttered workspace can limit your ability to focus. According to researchers, physical clutter can negatively impact your ability to concentrate and take in information.[3] Which is why keeping your work environment well ordered and clutter-free is important.

                      Ensure you have your own system of organization so you know what to do when the paperwork starts to pile up.

                      Being organized will also ensure that you know where to find the appropriate stationery, tools, or documents when you need it. A US study reveals that the average worker can waste up to one week a year looking for misplaced items.[4]

                      Here’s a useful guide to help you declutter and organize: How to Declutter Your Life and Reduce Stress (The Ultimate Guide)

                      8. Take Breaks

                      Taking regular breaks is essential for maintaining productivity at work. Working in front of a computer can lead to a sedentary lifestyle which can place you at a higher risk of heart disease, diabetes, and obesity. Even a 30 second microbreak can increase your productivity levels up to 30 percent.

                      As well as your physical health, breaks are also crucial for your mental and emotional wellbeing. That’s because your brain is like a muscle, the more it works without a break, the easier it is for it to get worn out.

                      Ensuring you actually take your breaks can prevent you from suffering from decision fatigue. It can also help boost creativity.

                      Take a look at this article and learn why you should start scheduling time for breaks: The Importance of Scheduling Downtime

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                      9. Drink Water

                      Although we know we should, it’s easy to forget to drink enough water during the working day.

                      Many of us turn to tea or coffee for the caffeine hit to keep us going. However, like taking breaks, drinking water is essential for maintaining productivity levels at work. It’s simple and effective.

                      Not drinking enough water can lead to dehydration and also headaches, tiredness, and weight gain.

                      A good tip to avoid dehydration is to keep a water bottle at your desk as it can serve as a reminder to constantly drink water.

                      If you find the taste of water a little bland, add some fruit such as cucumber or lemon to give it a better taste.

                      You can also get more ideas on how to drink more water here: How to Drink More Water (and Why You Should)

                      The Bottom Line

                      The preceding 9 ground rules on work productivity aren’t the be-all, end-all. You and the company you work for may have other tips on how productivity is best increased and maintained.

                      After all, it’s something that can be perceived differently depending on the exact job and work environment.

                      In saying that, however, the 9 ground rules serve as a good foundation for anyone finding themselves succumbing to disruption and distraction, and are looking for ways to overcome them.

                      A good tip to keep in mind is that change doesn’t happen overnight. Start small and be consistent. If you slip up, just dust yourself off and try again.

                      Developing habits happens gradually, so as long as you keep up with it, you’ll soon start to notice the changes you’ve been making and eventually enjoy the fruits of your labor.

                      More About Boosting Productivity

                      Featured photo credit: Cathryn Lavery via unsplash.com

                      Reference

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