Advertising
Advertising

The Next Level of Building Your Content Reach

The Next Level of Building Your Content Reach

One thing that most of the bloggers and website owners have lately realized is the fact that not only the search engines have grown smarter and learned how to differentiate between content and useful content, but also the average user has found new ways to find what they want. For example, before, the users would just put a search term in a search engine and would use any one website out of the first 3 or 4 to buy what they want (which meant you needed to be in top 3 to make profit); but now the same user would watch a review on YouTube, click the link in description and then buy the product (which has nothing to do with your position in the search engine).

The Problem

Like YouTube, there are various feeds and sources that a user can use to find and buy what they are looking for. This new dimension has bugged the marketers for a long time and is continuing to do so as marketers and content experts from around the world try to understand the change in user behavior. Interestingly, written content is not the only thing that has suffered. Despite increased popularity, the visual media viz. videos and images (read Instagram) have also started struggling. Merely writing ‘interesting’ and ‘useful’ content and then optimizing it is history, and the marketers need to think out of the box to get back on track.

Advertising

The Challenge

If not all, most of the internet marketers have recognized the challenge in front of them and as a result, they have started developing strategies that would put their content FIRST on the user’s feed, especially social media. For example, Facebook and Pinterest right now are the hottest social media platforms that one can use to promote content. In fact, with the acquisition of Instagram, Facebook has reached just another level of laser targeting the right demographic if you can get creative with images and videos. Pinterest, on the other hand, is quickly developing into an aggregator source where people are collecting or in the language of Pinterest, pinning and repining the images (and links) they like and then sharing them actively with their followers. That being said, YouTube still dominates the social media scene and hence should not be ignored.

Advertising

A Creative Solution

Although the last paragraph brings glory to social media, let’s face it – even after laser targeting your audience, you can never be sure of getting a decent ROI. Social Media has its own limitations and share of problems and with everyone flooding it with links, the reader is bound to get irritated and leave your brand high and dry. Therefore, there is a need for a solution that will put your content right on the screen of the users who are really interested in your content. Content Discovery and Content Distribution is one service that has recently surfaced as a solution. These services take your content and put them on the websites that have content related to your niche. This means that you end up targeting exactly the audience who is interested in your content. One such service that I have been following and observing is AdNow. I have been using it for two of my websites and the results have been amazing. While one of these websites has already gained back the authority it had two years ago, the other one is already on the path of recovery. Apart from using content distribution, I have also scaled up my social media campaigns which have helped me increase the reach a tad bit further.

Advertising

Going by my experience, I would recommend you to do 2 things to crush the competition:

1. Invest in a content distribution service and carefully set your budget and options to maximize reach.
2. Pump your social media profiles, analyze the performance and find out the kind of content your social audience loves to read and work as per the observations.

These 2 simple things are bound to help you regain the control and mint money like it’s year 2000.

Advertising

More by this author

The Next Level of Building Your Content Reach 3 PDF editors that will meet your business needs Hotspots…Are They Really Safe? 5 Ways to Secure Data on Your Phone 3 reasons you NEED a VPN!

Trending in Product & Gadget

1 Check Out These 5 Air Purifiers If You Want Your Home Smelling Fresh 2 Never Fall Asleep On The Wheel Again 3 Misplaced Your Items? Get This Search Party 4 8 Important Factors of Website Development and Designing 5 7 of the Best Marketplaces for Website Flipping

Read Next

Advertising
Advertising

Published on October 16, 2018

7 Clever Goal Tracker Apps to Help You Make the Most of Your Business

7 Clever Goal Tracker Apps to Help You Make the Most of Your Business

There’s nothing more fulfilling than the sense of accomplishment you get by achieving your business goals.

Gone are the days when you used pen and paper to take notes and manage your work day. As millennials are relying heavily on technology to manage almost everything from finances to their personal fitness, goal tracking apps are also becoming increasingly popular.[1]

In this piece, we will shed some light on 7 such goal tracking apps that you can use to streamline your operations.

I have handpicked these apps from a software rating web services site Best Online Reviews. Industry experts review software on these websites and help businesses to find the right solutions to meet their various, unique business requirements.

1. Aha!

    Aha! is a California-based roadmap software provider and offers excellent goal tracking app that lets you define goals and objectives for projects. The app also lets you list out primary tasks and allows you to focus on them.

    Hosted securely on the cloud, the app offers enhanced communication tools for sharing updates through emails with select colleagues or the entire organization.

    Aha! is available on multiple platforms such as the web, Android, iOS, Windows, etc. and starts from $59 per month per user.

    Available for Web

    Advertising

    2. Asana

      Asana is one of the more popular project management apps available for businesses. It lets you organize all your team’s work, such as setting up and tracking goals, creating tasks, sharing files and notes, etc.

      Asana also allows your team to organize all their tasks and focus on urgent priorities. Moreover, the app offers a delightful user experience that makes task management simple and easy.

      Asana is available on multiple platforms from PCs and Mac to iOS and Android. Multi-channel adaptability makes Asana the perfect choice to track your goals anytime, from anywhere.

      Available for iOS | Android | Web

      3. Basecamp

        Basecamp is an excellent tool to manage all your team’s projects and keep your activities organized. It opens a new thread for every task and that task is visible by the whole team.

        With Basecamp, you can schedule tasks, add to-dos, discuss tasks by adding comments, add files and attachments, and much more.

        The app is available on both mobile and desktop platforms and costs $99 per month. It is available on the web, Android, and iOS platforms and offers excellent multi-channel access.

        Advertising

        Available for iOS | Android | Web

        4. Forecast

          An efficient tool for successful task management, Forecast is also a popular goal tracking app. Apart from effective milestone tracking, the app also offers convenient status reporting.

          Forecast uses project history to let you know the status of your current work. Moreover, it uses the power of artificial intelligence (AI) to provide high-quality assistance. It is a robust app for small teams to track goals and time.

          Forecast is available for free and comes with Android and iOS app support. The premium version of the app starts from $19 per month per user.

          Available for Web

          5. Wrike

            Wrike is a cloud-based collaboration and project management app that successfully manages projects from start to finish. It lets you create tasks, track work progress and retrieve reports with ease.

            The app also gives real-time work updates and helps team members to understand their work priorities. A custom report builder helps you to generate in-depth reporting.

            Advertising

            Wrike’s premium version is available from $9.80 per month per user and is available on multiple platforms.

            Available for iOS | Android | Web

            6. Todo.vu

              Todo.vu is a unique platform that delivers enhanced customer relationship management (CRM), task management, time tracking, and billing functionality in a single app.

              According to Capterra, it’s an ideal app for freelancers and consultants, who are looking for tools to improve efficiency and transparency.

              Although the app is free to use with basic features, the premium plan starts from $5 per month per user. The app also comes with calendar sync and task reminder functionality to keep you on track, always.

              Available for Web

              7. Flock

                Looking for a tool to simplify task management? Try out Flock.

                Advertising

                Flock comes with enhanced goal tracking and additional features like instant messaging.

                Moreover, Flock offers tons of integrations with tools such as Google, MailChimp, Jira, Dropbox, etc. It is a powerful tool that’s packed with robust features such as reminders, notes, polls and to-dos.

                Even though you can use the tool for free, the paid version of Flock is available from $4.50 per month per user.

                Available for iOS | Android | Web

                Conclusion

                Businesses need high-quality project management tools to streamline collaboration and operations. Enhanced goal tracking apps make it easy for your team to improve productivity by keeping its tasks organized.

                But it’s essential that you choose an app that meets your unique business requirements. You can choose from the above-mentioned apps to streamline operations and improve the productivity of your team.

                Featured photo credit: Alvaro Reyes via unsplash.com

                Reference

                Read Next