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8 Tips to Grow Your Personal Brand on Twitter

8 Tips to Grow Your Personal Brand on Twitter

When it comes to growing your personal brand, there are three things you need to concentrate on: work, work, and more work. It really does take a lot of hard work to grow a personal brand on social media, because you only have so much to work with. Take Twitter for instance.

You have just 140 characters to get your message out there. You need to come up with ways to do this in a way that makes people want to learn more about your brand. Here are some tips for growing your personal brand on Twitter.

1. Develop a Brand Voice

How do you want people to see your brand? Are you serious, or more laid back? Your brand voice should show the nature of your business.

When developing a brand voice, think about your target audience, and above all, always be yourself. Customers can see right through phoniness.

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2. Upgrade Your Profile

Your profile is one of the first things people are going to see, so you need to make sure it really stands out.

On Twitter, you get 140 characters for your bio, so take time to make sure that you get the most out of this short message. Everything in your bio should be consistent with your brand.

3. Brand Visuals

You should already be creating visual content to share on social media, and you need to brand that visual content. This is going to make images and videos easily recognizable as coming from you and your brand, and people will remember you.

If you can afford it, try to hire a designer to create styled images for your brand, or use free simple graphic design software like Canva.

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4. Use Online Tools

There are loads of great online tools at your disposal, and you need to use as many as possible for developing your brand and growing it on social media.

Some of the best tools we have found are:

5. Post Regularly

Just like with anything in life, in order to get the most out of social media, you need to keep at it. This means that in order to grow your personal brand on social media, you must be making regular posts.

Use a social media content calendar to make sure that you are not using some platforms too much and others not nearly enough.

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6. Get Involved with Followers

It is not enough to make posts and just expect people to continue following you. You need to actually engage with your followers.

Even if you simply send them a “thank you” message, you are showing that you are paying attention to them, and this does get noticed. If they are going to follow you, the least you can do is take the time to let them know they are appreciated.

7. Make Photos More Appealing

Get to know the apps you can use to really make your photos stand out and get noticed on social media. Photos should be taken with high resolution, good lighting, etc.

Of course, you also need to know about good editing practices. It is recommended that you brighten photos, make whites as bright as possible, and that lighting is natural whenever possible.

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8. Comment on Photos

If you see photos you like, comment on them. People want to see positive comments (as well as negative if the criticism is constructive), and they are going to tend to remember those who make comments on their photos.

By commenting, you are going to be remembered, and your personal brand will grow. Don’t force comments, and don’t tag in your comment section.

Featured photo credit: freestocks.org via pexels.com

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Jane Hurst

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Last Updated on August 10, 2020

10 Things You Should Do If You’re Unemployed

10 Things You Should Do If You’re Unemployed

Regardless of your background, times today are tough. While uneven economies around the world have made it incredibly difficult for many people to find work, the recent COVID pandemic has made things worse.

Regardless of age and qualification, stretches of unemployment have affected us all in recent years. While we might not be able to control being unemployed, we can control how we react to it.

Despite difficult conditions, there are many ways to grow and stay hopeful. Whether you’re looking for work, or just taking a breather between assignments, these 10 endeavors will keep you busy and productive. Plus, some may even help push your resume to the top of the next pile.

Here’re 10 things you should do when you’re unemployed:

1. Keep a Schedule

It’s fine to take a few days after you’re finished at work to relax, but try not to get too comfortable.

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As welcoming as permanently moving into your sweatpants may seem, keeping a schedule is one way to stay productive and focused. While unemployed, if you continue to start your day early, you are more likely to get more done. Also, keeping up with day to day tasks makes you less likely to grow depressed or inactive.

2. Join a Temp Agency

One of the easiest ways to bridge the gap between jobs is to find temporary work, or work with a temp agency. While many unemployed people job hunt religiously, rememberer to include temp agencies in the search.

While not a permanent solution, you will be in a better position financially while you search for something permanent.

3. Work Online

Another great option if you’re unemployed is online work. Many different sites offer a variety of ways to make money online, but make sure the site you’re working for is reputable.

Micro job sites such as Fiverr and Upwork as well as sites that pay for you to take surveys, are all quick, legitimate options. While these sites sometimes offer lower pay, it’s always better to move forward slowly than not at all.

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Here’s How to Find and Land a Legit Online Work from Home Job.

4. Get Organized

Unemployment is an excellent opportunity to get organized. Embark on some spring cleaning, go through old boxes, and get rid of the things you don’t need. Streamlining your life will help you dive head first into the next chapter, plus it helps you feel like your unemployed time is spent productively.

Try these tips: How to Organize Your Life: 10 Habits of Really Organized People

5. Exercise

Much like organizing your life, another good way to keep yourself enthusiastic and healthy is to exercise. It doesn’t take much to get slightly more active, and exercise can help you stay positive. Even a walk around the block a few times a week can do a lot for keeping you motivated and determined. If you take care of yourself, you can make the most of this extra time.

6. Volunteer

Volunteering is an excellent way to use extra time when you’re unemployed. Additionally, if you volunteer in an area related to your job qualifications, you can often include the experience on your resume.

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Not only that, doing good is a true mood booster and is sure to help you stay optimistic while looking for your next job.

7. Improve Your Skills

Looking for ways to increase your job skills while unemployed is a good way to move forward as well. Look for certifications or training you could take, especially those offered for free.

You can qualify more for even entry level positions with extra training in your line of work, and many cities or states offer job skills training. Refreshing your resume, and interview and job skills may make your job hunt easier.

8. Treat Yourself

Unemployment can be trying and tiring, so don’t forget to treat yourself occasionally. Take a reasonable amount of time off from your weekly job hunt to recharge and rest up. Letting yourself rest will maximize your productivity during the hours you job search.

Even if you don’t have extra money for entertainment, a walk or visit to the park can do wonders to help you go back and attack your job hunt.

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9. See What You Can Sell

Another good way to bridge the gap between jobs is to sell unused possessions. eBay and Amazon are both secure sites, but traditional garage sales are a fine option too. Sell off a few video games, or some electronics, for some quick and easy cash while you figure out a permanent solution.

10. Take a Course

Much like training and certifications, taking a class can be a good way to keep yourself sharp while unemployed. Especially when you’re between jobs, it can be easy to forget this option, as most courses cost money. Don’t forget the mass of free educational tools online: 25 Killer Sites For Free Online Education

Keeping your brain sharp can help you stay focused and may even help you learn some new, relevant job skills.

The Bottom Line

While unemployment numbers are still high, there are many things you can do to better yourself and move forward. While new skills to aid your job hung might seem out of reach, there are plenty of free ways to get ahead, online and off.

Additionally, don’t forget that taking time for yourself can do wonders for keeping you productive in your job hunt. While it is a challenge, don’t give up–being unemployed can offer you extra time to better yourself, and possibly grow more qualified to find work.

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Featured photo credit: neONBRAND via unsplash.com

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