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Are Digital Business Cards Really Beneficial For Businesses?

Are Digital Business Cards Really Beneficial For Businesses?

Business cards are a vital tool used in the business world. Whether you are an owner of a large business group that has hundreds of employees working for you to a one-person company, you need business cards for introducing yourself to your client for the first time. Carrying a business card not only helps you in making your introduction an easier task but also helps in promoting the business you’re a part of to a person in a brief way.

Impacts of using Business Cards

Business cards help potential clients remember you and the business that you’re a part of. A great business cards subtly encourages him/her to call/email you. A poorly made one does the opposite—it’ll make your prospect forget you or, if it’s that bad, remember you in a poor light.

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How to explore your business with business cards?

If you have a well-made business card it will take you to the next step, as now you can promote your produce/service.

Especially if your business card is attractive and easy to read then definitely he/she will have kept it.

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Thus, it is necessary that the business card that you use for your business has the  attractiveness of impressing others at first sight.

Digital business card trends

Like everything else, today’s business cards have gone digital.  The days of using a printer for your business cards is in the past, old folklore. Little by little, businesses are shifting towards using digital business cards.

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Difference between digital business card printing and offset business card printing

Digital business card printing involves the use of digital images and text that are directly developed with the help of software. The images and text are printed through laser jet printers. The process of printing these cards is quite easier and consumes less time as compared to offset printing. Whereas, when business cards are printed by offset methods, the businesses do not have many options such as color scheme.

Besides that, even if the offset printer does use specific color for their cards, the cost of printing not only increases but also the additional time and labor to print does as well. And, even after so much hard work, the card may not have the same shine or appeal as digital cards do today.

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Benefits of digital card printing:

  1. Flexible: The software used for developing these cards offers the printers flexibility in changing the layout of the card according to the requirements of the business. Moreover, the software keeps the data and layout of the card saved for future reference.
  2. Qualitative Printing: As the digital cards are printed from digital image with help the software, the content and images are sharper than compared to print by offset printing. Along with this, as the ink used for developing these cards is sharper it doesn’t fade despite atmospheric changes.
  3. Durable: As these cards are coated with UV coating, they do not spoil or damage easily
  4. Low labor cost: The cost of printing digital business cards is less compared to offset printing.

What does this mean?

This means that digital printing for business cards may be the option. That said, still do your research. Some people enjoy a more vintage look for their business cards, which may be easier to get with an offset printer than a digital one. Then again, it really depends on the business you have and if that look truly fits with your layout.

Remember, choose the business card that is best for you and the company you work for. If you’re going for a sharper look, digital. Vintage, offset printing.

What business card do you choose?

Featured photo credit: US News via money.usnews.com

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Science Says Screaming Is Good For You

Science Says Screaming Is Good For You

There are many reasons why people might scream – they’re angry, scared, or in pain (or maybe they’re in a metal band!). Some might say that screaming is bad, but here’s why science says it’s good for you.

“For the first time in the history of psychology there is a way to access feelings, hidden away, in a safe way and thus to reduce human suffering. It is, in essence, the first science of psychotherapy.” — Dr. Arthur Janov

Primal Therapy

Dr. Arthur Janov invented Primal Therapy in the late 1960’s. It is a practice that allows the patient to face their repressed emotions from past trauma head on and let those emotions go. This treatment is intended to cure any mental illness the patient may have that surfaced from this past trauma. In most cases, Primal Therapy has lead Dr. Janov’s patients to scream towards the end of their session, though it was not part of the original procedure. During a group therapy session that was at a standstill, Dr. Janov says that one of his patients, a student he called Danny, told a story that inspired him to implement a technique that he never would have thought of on his own.

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How it Started

“During a lull in our group therapy session, he told us a story about a man named Ortiz who was currently doing an act on the London stage in which he paraded around in diapers drinking bottles of milk. Throughout his number, Ortiz is shouting, ‘Mommy! Daddy! Mommy! Daddy!’ at the top of his lungs. At the end of his act he vomits. Plastic bags are passed out, and the audience is requested to follow suit.”

It doesn’t end there, though. Dr. Janov said that his patient was quite fascinated with that story, and that alone moved him to suggest something even he believed to be a little elementary.

“I asked him to call out, ‘Mommy! Daddy!’ Danny refused, saying that he couldn’t see the sense in such a childish act, and frankly, neither could I. But I persisted, and finally, he gave in. As he began, he became noticeably upset. Suddenly he was writhing on the floor in agony. His breathing was rapid, spasmodic. ‘Mommy! Daddy!’ came out of his mouth almost involuntarily in loud screeches. He appeared to be in a coma or hypnotic state. The writhing gave way to small convulsions, and finally, he released a piercing, deathlike scream that rattled the walls of my office. The entire episode lasted only a few minutes, and neither Danny nor I had any idea what had happened. All he could say afterward was: ‘I made it! I don’t know what, but I can feel.’”

Delving deeper

Dr. Janov says he was baffled for months, but then he decided to experiment with another patient with the same method, which lead to a similar result as before. The patient started out calling “Mommy! Daddy!” then experienced convulsions, heavy breathing, and then eventually screamed. After the session, Dr. Janov says his patient was transformed and became “virtually another human being. He became alert… he seemed to understand himself.”

Although the initial intention of this particular practice wasn’t to get the patient to scream, more than once did his Primal Therapy sessions end with the patient screaming and feeling lighter, revived, and relieved of stresses that were holding them down in life.

Some Methods To Practice Screaming

If you want to try it out for yourself, keep reading!

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  • Step 1: Be Alone — Be alone. If you live in a place that you can’t be alone, it might be a good idea to talk to your family or roommates and explain to them what you’re about to do and make sure they’re okay with it. If you’re good to go, move on to step 2.
  • Step 2: Lie Down — Lie down on a yoga mat on your back and place a pillow underneath your head. If you don’t own a yoga mat, you can use a rug or even a soft blanket.
  • Step 3: Think — Think of things that have hurt you or made you angry. It can be anything from your childhood or even something that happened recently to make yourself cry, if you’re not already crying or upset. You could even scream “Mommy! Daddy!” just like Dr. Janov’s patients did to get yourself started.
  • Step 4: Scream — Don’t hold anything back; cry and scream as loud as you can. You can also pound your fists on the ground, or just lie there and scream at the top of your lungs.

After this, you should return your breathing to a normal and steady pace. You should feel lighter, like a weight has been lifted off of you. If not, you can also try these other methods.

Scream Sing

Scream singing” is referring to what a lot of lead singers in metal or screamo bands will do. I’ve tried it and although I wasn’t very good at it, it was fun and definitely relieved me of any stress I was feeling from before. It usually ends up sounding like a really loud grunt, but nonetheless, it’s considered screaming.

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  • Step 1 — Bear down and make a grunting sound.
  • Step 2 — Hiss like a snake and make sure to do this from your diaphragm (your stomach) for as long as you can.
  • Step 3 — Breathe and push your stomach out for more air when you are belting notes, kind of like you would if you were singing.
  • Step 4 — Try different ways to let out air to control how long the note will last, just make sure not to let out too much air.
  • Step 5 — Distort your voice by pushing air out from your throat, just be careful not to strain yourself.
  • Step 6 — Play around with the pitch of your screams and how wide your mouth is open – the wider your mouth is open, the higher the screams will sound. The narrower or rounder your mouth is (and most likely shaped like an “o”), the lower the screams will sound.
  • Step 7 — Start screaming to metal music. If you’re not a huge metal fan, it’s okay. You don’t have to use this method if you don’t want to.

If you want a more thorough walkthrough of how to scream sing, here’s a good video tutorial. If this method is too strenuous on your vocal chords, stop. Also, make sure to stay hydrated when scream singing and drink lots of water.

Scream into a pillow

Grab a pillow and scream into it. This method is probably the fastest and easiest way to practice screaming. Just make sure to come up for air.

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Always remember to make sure that you’re not going to disturb anyone while practicing any of these methods of screaming. And with that, happy screaming!

Featured photo credit: Sharon Mollerus via flickr.com

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