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Are Digital Business Cards Really Beneficial For Businesses?

Are Digital Business Cards Really Beneficial For Businesses?

Business cards are a vital tool used in the business world. Whether you are an owner of a large business group that has hundreds of employees working for you to a one-person company, you need business cards for introducing yourself to your client for the first time. Carrying a business card not only helps you in making your introduction an easier task but also helps in promoting the business you’re a part of to a person in a brief way.

Impacts of using Business Cards

Business cards help potential clients remember you and the business that you’re a part of. A great business cards subtly encourages him/her to call/email you. A poorly made one does the opposite—it’ll make your prospect forget you or, if it’s that bad, remember you in a poor light.

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How to explore your business with business cards?

If you have a well-made business card it will take you to the next step, as now you can promote your produce/service.

Especially if your business card is attractive and easy to read then definitely he/she will have kept it.

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Thus, it is necessary that the business card that you use for your business has the  attractiveness of impressing others at first sight.

Digital business card trends

Like everything else, today’s business cards have gone digital.  The days of using a printer for your business cards is in the past, old folklore. Little by little, businesses are shifting towards using digital business cards.

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Difference between digital business card printing and offset business card printing

Digital business card printing involves the use of digital images and text that are directly developed with the help of software. The images and text are printed through laser jet printers. The process of printing these cards is quite easier and consumes less time as compared to offset printing. Whereas, when business cards are printed by offset methods, the businesses do not have many options such as color scheme.

Besides that, even if the offset printer does use specific color for their cards, the cost of printing not only increases but also the additional time and labor to print does as well. And, even after so much hard work, the card may not have the same shine or appeal as digital cards do today.

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Benefits of digital card printing:

  1. Flexible: The software used for developing these cards offers the printers flexibility in changing the layout of the card according to the requirements of the business. Moreover, the software keeps the data and layout of the card saved for future reference.
  2. Qualitative Printing: As the digital cards are printed from digital image with help the software, the content and images are sharper than compared to print by offset printing. Along with this, as the ink used for developing these cards is sharper it doesn’t fade despite atmospheric changes.
  3. Durable: As these cards are coated with UV coating, they do not spoil or damage easily
  4. Low labor cost: The cost of printing digital business cards is less compared to offset printing.

What does this mean?

This means that digital printing for business cards may be the option. That said, still do your research. Some people enjoy a more vintage look for their business cards, which may be easier to get with an offset printer than a digital one. Then again, it really depends on the business you have and if that look truly fits with your layout.

Remember, choose the business card that is best for you and the company you work for. If you’re going for a sharper look, digital. Vintage, offset printing.

What business card do you choose?

Featured photo credit: US News via money.usnews.com

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Last Updated on December 2, 2018

How to Flow Your Way to a More Productive Life

How to Flow Your Way to a More Productive Life

Ebb and flow. Contraction and expansion. Highs and lows. It’s all about the cycles of life.

The entire course of our life follows this up and down pattern of more and then less. Our days flow this way, each following a pattern of more energy, then less energy, more creativity and periods of greater focus bookended by moments of low energy when we cringe at the thought of one more meeting, one more call, one more sentence.

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The key is in understanding how to use the cycles of ebb and flow to our advantage. The ability to harness these fluctuations, understand how they affect our productivity and mood and then apply that knowledge as a tool to improve our lives is a valuable strategy that few individuals or corporations have mastered.

Here are a few simple steps to start using this strategy today:

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Review Your Past Flow

Take just a few minutes to look back at how your days and weeks have been unfolding. What time of the day are you the most focused? Do you prefer to be more social at certain times of the day? Do you have difficulty concentrating after lunch or are you energized? Are there days when you can’t seem to sit still at your desk and others when you could work on the same project for hours?

Do you see a pattern starting to emerge? Eventually you will discover a sort of map or schedule that charts your individual productivity levels during a given day or week.  That’s the first step. You’ll use this information to plan your days going forward.

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Schedule According to Your Flow Pattern

Look at the types of things you do each day…each week. What can you move around so that it’s a better fit for you? Can you suggest to your team that you schedule meetings for late morning if you can’t stand to be social first thing? Can you schedule detailed project work or highly creative tasks, like writing or designing when you are best able to focus? How about making sales calls or client meetings on days when you are the most social and leaving billing or reports until another time when you are able to close your door and do repetitive tasks.

Keep in mind that everyone is different and some things are out of our control. Do what you can. You might be surprised at just how flexible clients and managers can be when they understand that improving your productivity will result in better outcomes for them.

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Account for Big Picture Fluctuations

Look at the bigger picture. Consider what happens during different months or times during the year. Think about what is going on in the other parts of your life. When is the best time for you to take on a new project, role or responsibility? Take into account other commitments that zap your energy. Do you have a sick parent, a spouse who travels all the time or young children who demand all of your available time and energy?

We all know people who ignore all of this advice and yet seem to prosper and achieve wonderful success anyway, but they are usually the exception, not the rule. For most of us, this habitual tendency to force our bodies and our brains into patterns of working that undermine our productivity result in achieving less than desired results and adding more stress to our already overburdened lives.

Why not follow the ebb and flow of your life instead of fighting against it?

    Featured photo credit: Nathan Dumlao via unsplash.com

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