Advertising
Advertising

3 Things You Should Do When You Release An Album

3 Things You Should Do When You Release An Album

Releasing music is a huge step in any musician’s career, but many musicians miss crucial steps when they release an album or single. If you want to ensure the success of your release, and grow to a point where you can make a living from music, you need to make sure you do things properly from a legal standpoint, as well as a music promotion standpoint.

Here are 3 things you should do every time you release new music.

1. Copyright your music

While your music is protected under copyright law the minute it is put into a tangible form (so, once it’s recorded), it’s much easier to enforce upon infringement when your music is actually registered with the copyright office.

Additionally, registering your music with the copyright office can earn you extra royalties from music streaming services. Streaming services pay what are known as mechanical royalties directly to songwriters and publishers for the rights to play their music. For smaller musicians, they do this by sending a Notice of Intent (NOI) to the songwriter in the mail to let them know they’ll be streaming their song, and then they send payments via check through the mail. If your music isn’t registered with the U.S. copyright office, you’ll never see any of this money.

Advertising

If you’re unsure about how to copyright a song, your best bet is to consult a music attorney. Rather than paying them to do it for you, ask them to show you how to do it so you can do it yourself the next time around.

2. Get proper distribution

Finding the right music distribution company is an important step in releasing new music. With music fans consuming music from a variety of services and platforms, such as their mobile device or web browser, it’s important to make sure your music is everywhere.

Almost every digital music distributor is going to get your music on the popular services, but some distribution companies do release on more platforms than others. Make sure you find the one with the biggest reach.

Reach isn’t the only important factor, however – it’s also important to consider the cost. Some distribution companies charge a fixed fee and pay you 100% of the rights (such as TuneCore) while others charge a lower subscription fee, but take a percentage of the royalties paid back to you (like CDBaby). Choose the type of distribution service that’s best for your current situation, and ultimate, the one you think you’d be most happy working with.

Advertising

These services don’t reach every service. Some streaming services like Dozmia and SoundCloud get music directly, so consider these services as well when releasing new music online.

3. Promote your music

Once you’ve gotten the copyright for your songs and have distribution in place, the final step is to promote your music.

Music promotion in today’s music industry takes place offline and online. When it comes to offline music promotion, things can get costly very quickly, and results are hard to measure, so for newer musicians, it might be best to find ways to promote your music online for free.

Here are a few ways to do that.

Advertising

  • Social Media

When using social media as a marketing channel for your music, it’s important to not think of it as a promotional channel, but as an engagement channel.

Social media platforms are more and more trying to show content to their users that will engage them and keep them on the service, so if you can provide this, you’ll be in front of more people. If your profile has a high level of engagement, then once you say something about your music, people will see it.

  • Blog

Writing blog posts is a great way to increase traffic to your band’s website. When you publish articles, think less about simply updating your fans about the on goings of your music career and more about how you can be helpful to them.

Publishing content that’s helpful to your audience is likely to get shared around social media, and can even rank well in search engines to drive more free traffic to your website.

Advertising

  • Get Reviews

One of the hardest things for musicians to do is get their music reviewed by influential bloggers, but that doesn’t mean you shouldn’t try. When reaching out to bloggers, make sure you target your outreach efforts to bloggers who actually care about your style of music. It doesn’t make sense to reach out to a heavy metal blog if you’re a hip-hop artist – you’d just be wasting your time.

Go to Hypemachine, look for music blogs within your niche, and start engaging on their websites. Maybe send them an email about how awesome a recent review was with some of your thoughts on the same album. When you have these relationships in place, it’s much easier to share your music with these bloggers and get your music heard by their followers.

More by this author

Nicholas Rubright

Entrepreneur

How to Start a Band – An Administrative Checklist for Musicians 3 Things You Should Do When You Release An Album 5 Things You Should Do Every Day to Promote Your Music 5 Ways Restaurants Use Music to Influence You 5 Untapped Ways Musicians Can Promote Their Music

Trending in Art

1 Study Says Art Makes You Mentally Healthier, Even If You’re Not Good At It 2 18 Things You Need To Know Before You Get Your First Tattoo 3 See How Sketches Created In 10 Seconds And 10 Minutes Differ: Everything Starts Small 4 5 Tips to Make Sure Autumn Memories Stay With You 5 7 Beginner’s Techniques to Perfect Men’s Makeup Application

Read Next

Advertising
Advertising
Advertising

Last Updated on March 24, 2021

8 Smart Home Gadgets You Need in Your House

8 Smart Home Gadgets You Need in Your House

We’ve all done it. We’ve gone out and bought useless gadgets that we don’t really need, just because they seemed really cool at the time. Then, we are stuck with a bunch of junk, and end up tossing it or trying to sell it on Ebay.

On the other hand, there are some pretty awesome tech inventions that are actually useful. For instance, many of the latest home gadgets do some of your work for you, from adjusting the home thermostat to locking your front door. And, if used as designed, these tools should really help to make your life a lot easier—and that’s not just a claim from some infomercial trying to sell you yet another useless gadget.

Advertising

Take a look at some of the most popular “smart gadgets” on the market:

1. Smart Door Locks

A smart lock lets you lock and unlock your doors by using your smartphone, a special key fob, or biometrics. These locks are keyless, and much more difficult for intruders to break into, making your home a lot safer. You can even use a special app to let people into your home if you are not there to greet them.

Advertising

2. Smart Kitchen Tools

Wouldn’t you just love to have a pot of coffee waiting for you when you get home from work? What about a “smart pan” that tells you exactly when you need to flip that omelet? From meat thermometers to kitchen scales, you’ll find a variety of “smart” gadgets designed to make culinary geeks salivate.

3. Mini Home Speaker Play:1

If you love big sound, but hate how much space big speakers take up, and if you want a stereo system that is no bigger than your fist, check out the Play:1 mini speaker. All you have to do is plug it in, connect, and then you can stream without worrying about any interruptions or interface. You can even add onto it, and have different music playing in different rooms.

Advertising

4. Wi-Fi Security Cameras

These are the latest in home security, and they connect to the Wi-Fi in your home. You can use your mobile devices to monitor what is going on in your home at all times, no matter where you are. Options include motion sensors, two-way audio, and different recording options.

5. Nest Thermostat

This is a thermostat that lives with you. It can sense seasonal changes, temperature changes, etc., and it will adjust itself automatically. You will never have to fiddle with a thermostat dial or keypad again, because this one basically does all of the work for you. It can also help you to save as much as 12% on heating bills, and 15% on cooling bills.

Advertising

6. Smart Lighting

Control your home lighting from your remote device. This is great if you are out and want to make sure that there are some lights on. It is designed to be energy efficient, so it will pay for itself over time because you won’t have to spend so much on your monthly energy bills.

7. Google Chromecast Ultra

Whether you love movies, television shows, music, etc., you can stream it all using Google Chromecast Ultra. Stream all of the entertainment you love in up to 4K UHD and HDR, for just $69 monthly.

8. Canary

This home security system will automatically contact emergency services when they are needed. This system offers both video and audio surveillance, so there will be evidence if there are any break-ins on your property. You can also use it to check up on what’s happening at home when you are not there, including to make sure the kids are doing their homework.

Featured photo credit: Karolina via kaboompics.com

Read Next