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8 Things To Do Before You Start Online Marketing

8 Things To Do Before You Start Online Marketing

Marketing is crucial for companies of all sizes. Not all business startups successfully launch their online marketing campaign to grow their user base and increase their chances of success. Most small businesses actually are not aware of what they need to know before starting their online marketing efforts.

Here is a list of things you need to know before starting your online marketing efforts:

1. Be Familiar With Your Customer

The first thing that you need to do for future growth is to explore the perspective before entering. It will let you know whether you’re moving in the right direction or not.

Just get in touch with the people who comes in your niche to know what they think about your product or service. Hardly any idea is completely original, which is why you might not need a non-disclosure contract.

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Ask about the real points of existing services or products. Don’t unveil what you’re going to do in a different way.

2. Be Aware Of Your Competition

Get a hold on your race with detailed market research. Which similar services and products are out there by now? Do remember: not every business starts with a radical idea, and some of the successful companies resulted as a step up to a previous concept.

So, try to propose clients something evidently better, easier and cheaper than what they already have. This will help divert their attention from the known.

3. Compose A Business Proposal

A perfect business plan does not necessarily mean you will inevitably create profit from it. Write down the plan of activities and bring them into play to create logical and reasonable targets for your company.

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Don’t forget to think about the overall setup and supporting costs of your business.

4. Get In Touch With A Mentor

Don’t forget to consult a trainer right from the start. There are several organizations established to offer entrepreneurs and business owners with a support system of highly qualified professionals.

It’s important that you talk to experienced people about your business idea and planning, go to pertinent conferences and exhibitions, and talk to family or friends who have set up their businesses.

5. Be Lean

Try to keep overhead costs as low as possible and go on bit by bit. Never get an office building until everything is finalized. Don’t start hiring people before you have to. It’s better to test the target market niche for your service or product on a small scale. Go for crowdfunding to seed finance or family and friends for financial support.

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Keeping a little cash in hand is vital to your survival.

6. Don’t Go Too Far

Don’t ever think that revenues mean success. It’s the biggest mistake most of the people do during the startups. Such businesses have indeed found themselves failing to notice the need for net profit and working capital.

This way, they become trapped with no cash in the firm. Now, they are not in a situation to easily afford high fixed costs like debts and salaries.

7. Design A Business Logo

If you want to create an immediate impact on your customers and leave a lasting impression, a well-designed, relevant logo is a must. Try to select a logo that perfectly goes with the role and the tone of your company to convey the clear message to your target audience.

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8. Create a Responsive Website

Now you need a fast and responsive website, which means making a site that ‘fit’ to the user’s device whether it’s a PC, mobile phone or a tablet. If you have a non-responsive website, odds are, you might lose important business. With non-responsive website design, users got stuck pinching and squeezing fingers on their device screen to zoom into a particular website area.

The benefit of having a fast and responsive web design is that your site automatically adjusts to the device display, and you don’t need to zoom in.

Featured photo credit: Pparxmi via pparxmi.org

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Adnan Manzoor

Data Analyst & Life Coach

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Last Updated on July 10, 2019

11 Brain Training Apps to Train Your Mind and Improve Memory

11 Brain Training Apps to Train Your Mind and Improve Memory

Whether at work or at school, people these days are under tremendous pressure to perform, perform and perform! Stress and pressure can have adverse affects on the well-being of a person, and need to be controlled.

Now, this doesn’t mean you make a dash to your nearest therapist. There are a number of wonderful and smart apps that you can use on your phone. These brain training apps have been scientifically designed to target specific areas of the human mind and control harmful emotions such as anxiety, as well as to improve memory and sharpness of the brain.

Here are 11 iPhone apps that you will not only enjoy but also find useful in keeping your mental health balanced at all times.

1. Lumosity

This app consists of games that focus on improving the user’s memory, problem-solving capability, attention span, and thinking. There are three games in each session, and they challenge the brain by changing every time. The user has to complete the games while playing against a clock.

Free of trial. $15 per month for the full version.

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Luminosity Mind training apps-Lifehack

    2. Fit Brains Trainer

    This brain training app has 10 sets of games that work on different areas of the brain and improve memory as well as concentration. A user is required to finish a particular task from each category on a daily basis and the app tracks the progress by a color coded graph.

    Free.

    Fit Brains Trainer Mind training apps-Lifehack

      3. CogniFit Brain Fitness

      Developed with the help of neuroscientists, this fun app improves a person’s cognitive abilities, which includes memory and concentration. The progress made by the user over a period of time can be tracked. Users can also play challenge rounds with their friends. The app also modifies the difficulty level to suit the profile of the user and provide recommendations based on the results. Spending 20–30 minutes a few times every week can give measurable improvement in the performance of a user.

      First four games free, then $13 a month.

      cognifit-Mind Training Apps-Lifehack

        4. Brain Fitness Pro

        The makers of this app claim that it can improve the IQ of a user, and improve intelligence and memory. The app is fun and is user friendly, and 30 minutes a day can fetch you results in less than three weeks.

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        Buy for $3.99.

        5. Happify

        If nothing else makes you happy in life, this app will. Well, this is what the developers claim at least. This app comes loaded with lots of quizzes, polls and gratitude journals, which work on the fundamentals of positive psychology. The app also helps to control stress and emotions to make you feel better.

        Free to use.

        Happify-Mind Training Apps-Lifehack

          6. Clockwork Brain

          You will like the little gold robot that comes in every time to explain the next game you are going to play. While the games are not much different to those offered in apps such as Luminosity, the look and feel reminds me of a workshop from old times.

          Free.

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          Clockwork Trsin-Mind Training Apps-Lifehack

            7. ReliefLink

            Initially created as an app for suicide prevention, it has found its use as a great app for tracking the mood of the user by taking measure of all things relevant to the user’s mental health. In case the user experiences high emotional stress, the app has a coping mechanism that includes voice-recorded mindfulness, exercises and music for relaxation. There is also a map that informs the user of the nearest therapist and medical facilities for mental health treatment.

            Relief Link - Mind Training Apps - Lifehack

              8. Eidetic

              Eidetic is a memory enhancement app and uses a ‘spaced repetition’ technique to help users memorize information such as important phone numbers, words, credit card details or passwords. It also notifies you when it’s time to take a test to see what you remember, so that you retain information in your long-term memory.

              Eidetic - Mind Training Apps - Lifehack

                9. Braingle

                Braingle helps to maintain the sharpness of the brain and improve the reasoning ability of a person through riddles and optical illusions. It is different from other brain training apps that employ memory and reaction based tests. You can also compete with your friends and family members in figuring out the fun riddles.

                Free.

                Briangle- Mind Training Apps-LIfehack

                  10. Not The Hole Story

                  If you have a penchant for solving hard riddles, then this app is a must-have for you. Filled with exclusive riddles along with a simple-to-use interface, the app gives you riddles that you have to solve through a book. You will be given hints along the way, and when you give up, the answers will be revealed. This app will encourage you to broaden your thinking and put your mind to a challenging test.

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                  Free.

                  Not the hole story - Mind Training Apps - Lifehack

                    11. Personal Zen

                    This fun brain training app follows the journey of two animated characters who travel through a field of grass. Personal Zen is a nice app meant for reducing anxiety and trains the brain to focus on the positive aspects. The developer’s advice is to use the app for 10 minutes a day to see the best results.

                    Free.

                    personal zen- mind training apps - lifehack

                      Featured photo credit: NeONBRAND via unsplash.com

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