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4 Reasons Why Startups Should Use Payment Processing Firms

4 Reasons Why Startups Should Use Payment Processing Firms

If you are in the midst of planning a new business, or have just launched your first startup, there are many important decisions to make and strategies to put in place. One of those that often gets left to the last minute but that is very vital, is how to make it easy for customer to pay you using their preferred method.

You can grow your business more quickly if you utilize a quality merchant services firm from the very start. Read on for some reasons why you should find a payment processing firm today, plus some questions to ask providers when comparing options.

1. More Sales

If you want to increase the number of sales you make every day, signing up with a merchant services provider can help you to do so. It is very important to most consumers these days that they have a variety of payment choices at the checkout, so it is a must to enhance your small-business payment capabilities.

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You should make it simple for customers to pay by options such as credit and debit cards, PayPal balances, checks, and other online and over-the-phone methods. A payment processing provider can make it quick, simple and secure to do so, all for an affordable price.

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    In addition, keep in mind that consumers typically always spend more money, and make purchases more often, when they can use credit cards rather than cash. In fact, some reports show that customers will even spend up to 100 percent more with their card than they will with cash.

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    As a result, the reality is that, if you’re not accepting non-cash payments in this day and age, you will miss out on the potential to attract many more new customers, as well as lots of repeat business.

    2. Secure Online Transactions

    Another top benefit of using a payment processing firm for your small business is that doing so enables you to increase the security of transactions. With so many people now using the internet (and particularly mobile devices) to browse, buy, pay bills, and manage their accounts online, it’s important for businesses to ensure that such transactions are secure every time.

    By using a merchant services firm, you enable payments to be transacted through third parties, rather than through your own staff; as well, customer information is never kept on-site. This lessens the risk (and the cost) of fraud, as well as the chances of identity theft, data breaches, and bounced checks. Online transactions also reduce, or completely eliminate, the amount of cash your business holds on site. Additionally, this then makes your firm less of a hold-up target.

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    3. Build Customer Trust

    Startups always have to work hard, as a quickly as they can, to build a customer base when they’re brand new. Something that can have quite a dramatic effect on the size of this customer base is how much trust consumers put in your new organization. You can help to build more trust with clients if you accept online payments through a trusted merchant services provider.

    Doing so legitimizes your business since consumers feel more comfortable about parting with their funds when they can see that the transaction is organized by a reputable third party, and that their information is not kept on file.

    4. Better Management of Funds

    Cashflow is another area of business that is very important to startup ventures. Making use of a payment processing provider can help you to manage your money better in a number of ways. For example, payments are handled electronically for you, which removes the need for you to spend time counting cash and then trying to find a chance to bank it.

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    Merchant services firms generally always automatically create reports on all sales too, which allows you to track your cashflow and progress better. In addition, payment providers process and deposit funds into your bank account within a short space of time, which gives you access to funds more quickly.

    Questions to Ask Payment Processing Providers

    There are a few key questions you should ask firms before signing on the dotted line. For starters, it is important to find out about the security provided by a merchant services company. Ask the businesses on your shortlist to tell you about the security precautions they take, and look for firms which have CVV2 verification in place, as well as complex encryption algorithms, extensive data encryption, and acceptance of the highest-level SSL certificates.

    It also pays to ask companies about what level of customer support they provide. You want to be able to contact a merchant services firm if you have any issues at any time, so only sign up with a company that offers 24/7 service. It is preferable for this to be through multiple communication methods, such as by phone, email, and live chat.

    When comparing providers, make sure you also ask them if they have any potential hidden fees, such as cancellation costs or charges for incorporating their system into yours. And ask to see some testimonials or reviews they have received from past clients over the years. If they have won awards it is also worthwhile checking these out for further peace of mind.

    Featured photo credit: shutterstock.com via shutterstock.com

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    Published on September 20, 2018

    11 Google Chrome Apps and Features to Help You Get More Done with Less Effort

    11 Google Chrome Apps and Features to Help You Get More Done with Less Effort

    In today’s fast-paced and never-ending busy world, we are overwhelmed by tasks that need to be completed by tight deadlines. With so much technology it is difficult to find the right tools to help boost our efficiency. And, many tools get obsolete so its essential to stay up-to-date to know when you will have to make adjustments to these tools. Independently of where you work, there’s a good chance that you have to be working on a PC or a laptop.

    Do you are feel like you do not have enough time, or cannot accomplish much as of late? It is recommended to take a step back and look at the big picture. Also, you want to explore new and innovative ways to improve productivity.

    In this article, I outline 11 features and apps within the Chrome browser that can help you do just that.

    Minimizing Tabs

    Let’s face it we all have more than a dozen tabs opened on our computers. One neat trick to still keep most of them open is to turn them into pinned tabs. On Google Chrome you can right-click the tab and select “Pin Tab” option. This turns the tab into an icon enabling you to continue multitasking.

    Pinning a tab anchors the tabs on the left of your toolbar; a great benefit of the “Pin Tab” feature is that you can’t close these tabs accidentally since the “X” disappears after pinning them.

    Incognito Mode

    Google Chrome is a very easy-to-use and intuitive. But, Google does collect our browsing data; so to remedy this, you can use Incognito Mode. This feature does not keep your browsing or download history. You can enable or access it in three different ways:

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    1. Press Ctrl/Command+shift+N
    2. Select File Menu and choose New Incognito Window
    3. Download extension New Incognito Window

    This feature is very handy if you’d rather not have your browsing history stored and utilized for future advertisement or suggested pages.

    Save Webpages as PDF Files

    Have you ever browsed interesting or important information and then forgot to bookmark or save it in “favorites”, making it impossible to find again? Chances are you have done this on a number of occasions.

    Thankfully, there is an easy solution. You can save webpages as PDF files. On your keyboard, press control/command+p and you will be able to save webpages as PDFs.

    Open Recently-closed Tabs

    Ever had dozens of tabs opened and all of a sudden your browser shuts down? It has probably happened to all of us. You can easily recover all of your tabs using two approaches. Don’t panic if this happens because there is a workaround and solution for it.

    One is by pressing Ctrl/CMD+Shift+T.

    The other approach is to click on the three vertical dots on your browser and hover over “History”.

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    Solve Mathematical Problems

    Google’s Chrome browser doesn’t just search for relevant and updated information. It is also capable of performing some mathematical problems. Within the omnibox (Chrome’s address or URL bar), you can perform mathematical exercises.

    For example, if you are struggling with percentages you can search 20 percent of x amount and it will instantly provide a result. Pretty handy, right?!

    Play Media Files

    Are you frequently met with difficulties when playing or watch a video files? Well, once again Chrome comes to the rescue. You can can listen or play videos from all sorts of movie or music files (mp3, mp4, .mov, .mkv, .ogv, .webm, .wav, etc.) by simply dragging the file into the search bar.

    In addition, you can view images, PDF files and Microsoft Office files, too.

    Navigate Swiftly Between Tabs

    With all of those tabs opened comes great navigation responsibilities. Rather than clicking through every tab, you can use shortcut keys like Ctrl+Tab to navigate all of the different tabs. Also, you are able to navigate to the first tab by pressing Ctrl-1, Ctrl-2, and so on. If you want to switch to the very last tab, press Ctrl-9.

    Stay Focus(e)d

    Computers nowadays have awesome capabilities.

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    Sometimes we like to get work done, but let’s face it, we’re all human. We sometimes procrastinate by visiting a website we really like, or maybe take a break with watching a flick on Netflix, a video on YouTube or browsing Facebook.

    With Chrome’s StayFocusd extension, you can truly stay focused and get more done in less time.

    This extension naturally helps you stay more productive by limiting the amount of time you spend on websites. You can set the time and it will automatically block those sites after a certain period.

    Grammarly for Editing

    Grammarly is a must have, and it’s really a complete powerhouse. Grammarly helps you check your grammar and spelling for everything you write online.

    You can use it professionally or as a student, which will make the editing process much easier and more efficient. Furthermore, it can automatically check for typos when you send an email, type a Tweet, or post a Facebook comment. It’s like having your own personal copyeditor!

    Loom

    There are times that words in an email or written text in a chat app will just not convey the right meaning.

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    There is a saying that a picture is worth a thousand words. Well, the same is true of videos.

    With Loom, you can capture, narrate and immediately share video recordings of your screen, which will help coworkers understand issues you are facing, or to easily convey an explanation on screen. Plus, with video you will be able to easily walk people through a process, and you can use it to create simple how-to videos.

    Chrome Calendar Extension

    No matter what your level of responsibility is at your job, Google Calendar is another essential resource to have at your fingertips.

    Specifically, you can have this extension added as an icon in the toolbar of your browser, which I highly recommend. Once you add the extension to your browser, you can check for upcoming events with a single click without leaving your current page.

    Final Thoughts

    Google Chrome has definitely evolved from its inception. As you can see you have a very powerful tool that comes as a free installation and is loaded with dozens of capabilities. The above listed Chrome apps can resolve some of the most common obstacles to your time management and productivity.

    Featured photo credit: Andrew Neel via unsplash.com

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