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5 Ways Food Ordering Systems Boost Your Revenue

5 Ways Food Ordering Systems Boost Your Revenue

Established restaurateurs will attest to the fact that acquiring and maintaining customers is a daunting task that often calls for hefty marketing budgets in a bid to keep the sales volumes up.

Numerous distractions make it harder to retain customers. If I were looking for a food delivery near me, my first option would be to search on the internet. As consumers become informed, their needs evolve and eateries must work twice as hard to rise above the pool of restaurants plaguing every street corner.

Growing competition has forced the hand of restaurant owners to implement technology like mobile apps in their operations. In this article, we discuss the benefits that modern technology accords your restaurant.

1. Accuracy

One of the most frustrating encounters is a botched food order. Recording the wrong order sets off a negative chain reaction that goes all the way to the gourmet chef.

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Getting the food order wrong is detrimental to a restaurant as bad customer experience often leads to the loss of that customer and they may complain about it to their friends. Incorrect orders translate to losses as you will spend more time and money replacing the order with what the customer asked for in the first place. With online ordering, there is no chance of taking the wrong order.

The system produces a receipt that is used to guide the kitchen staff on what to prepare. If a customer challenges the serving, the restaurant does not have to assume the responsibility. The server will present the printed receipt to confirm the order they received from the client.

Food

    2. Round The Clock

    The biggest advantage of using the internet is that it is available round the clock. The internet does not close or suffer from jam as the case with telephone lines during peak hours.

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    If a customer is looking for a fast food restaurant near them, they can easily find your business and place an order even in the wee hours of the night. Most restaurants have picked up on this by extending their operational hours to accommodate clients’ schedules, thus increasing sales.

    3. Up Selling

    Most web-based food delivery services are keen on using memorable images to attract customers. When customers log into a restaurant website, they see a vast array of food combinations and special deals of the day. This marketing strategy aims to encourage customers to get adventurous and try menus that they would not usually ask for over the phone.

    Furthermore, the customers have ample time to preview different menu combinations. To see the full effect of up selling, imagine a scenario where a group of colleagues is working late in the night and wish to order dinner on the company’s credit card. The size of that tab is anyone’s guess.

    4. Better Marketing ROI

    As statistics show, most people spend at least thirty minutes of their day browsing the internet for different reasons from shopping to chatting with friends to studying.

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    Moreover, 97% of customers prefer to use the internet when looking for food options near them. Placing orders via the web opens up your business to a whole new customer segment that would otherwise not know your restaurant. Get the attention of potential customer by using search engine optimization and social media to drive sales.

    Expanding your geographical reach within a city or across the country translates to increased sales volumes to boost the regular sales that you make through reservations and walk-in customers.

    Mobile App

      5. Cost Effective

      The food industry has all types of eateries ranging from five-star dining at big brand restaurants to lesser known family-run eateries in small towns. Regardless of the size of business, all restaurants compete for the same pool of customers on a daily basis.

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      The internet seeks to level the ground for all players through affordable online ordering systems. For a small establishment, an online order system is cost efficient as most websites are free. The only charges arise from small commissions that are paid out for processed orders only.

      This way, small size businesses can enjoy the benefits of online ordering without hiking up the operational costs.

      Conclusion

      Making use of online ordering puts your business on the map and doubles the chances of being noticed by potential customers looking for food delivery near them. The same concept applies to your existing diners; internet ads prompt them to keep coming back for more.

      Featured photo credit: www.youngisthan.in via youngisthan.in

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      Vikas Agrawal

      Designing & Marketing

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      Published on January 18, 2019

      Best 5 Language Learning Apps to Easily Master a New Language

      Best 5 Language Learning Apps to Easily Master a New Language

      Learning a new language is no easy feat. While a language instructor is irreplaceable, language learning apps have come to revolutionize a lot of things and it has made language learning much easier. Compared to language learning websites, apps offer a more interactive experience to learn a new language.

      The following language learning apps are the top recommended apps for your language learning needs:

      1. Duolingo

        Duolingo is a very successful app that merged gamification and language learning. According to Expanded Ramblings, the app now counts with 300 million users.

        Duolingo offers a unique concept, an easy-to-use app and is a great app to accompany your language acquisition journey. The courses are created by native speakers, so this is not data or algorithm-based.

        The app is free and has the upgrade options with Duolingo Plus for $9.99, which are add free lessons. The mobile app offers 25 languages and is popular for English-speaking learners learning other languages.

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        Download the app

        2. HelloTalk

          HelloTalk aims to facilitate speaking practice and eliminate the stresses of a real-time and life conversation. The app allows users to connect to native speakers and has a WhatsApp like chat that imitates its interface.

          There is a perk to this app. The same native speakers available also want to make an even exchange and learn your target language, so engagement is the name of the game.

          What’s more, the app has integrated translation function that bypasses the difficulties of sending a message with a missing word and instead fills in the gap.

          Download the app

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          3. Mindsnacks

            Remember that Duolingo has integrated gamification in language learning? Well, Mindsnacks takes the concept to another level. There is an extensive list of languages available within the app comes with eight to nine games designed to learn grammar, vocabulary listening.

            You will also be able to visualize your progress since the app integrates monitoring capabilities. The layout and interface is nothing short of enjoyable, cheerful and charming.

            Download the app

            4. Busuu

              Bussu is a social language learning app. It is available on the web, Android, and iOS. It currently supports 12 languages and is free.

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              The functionality allows users to learn words, simple dialogues and questions related to the conversations. In addition, the dialogues are recorded by native speakers, which brings you close to the language learning experience.

              When you upgrade, you unlock important features including course materials. The subscription is $17 a month.

              Download the app

              5. Babbel

                Babbel is a subscription-based service founded in 2008. According to LinguaLift, it is a paid cousing of Duolingo. The free version comes with 40 classes, and does not require you to invest any money.

                Each of the classes starts with with a sequential teaching of vocabulary with the help of pictures. The courses are tailor made and adapted to the students’ level, allowing the learning to be adjusted accordingly.

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                If you started learning a language and stopped, Babbel will help you pick up where you started.

                Download the app

                Takeaways

                All the apps recommended are tailored for different needs, whether you’re beginning to learn a language or trying to pick back up one. All of them are designed by real-life native speakers and so provide you with a more concrete learning experience.

                Since these apps are designed to adapt to different kinds of learning styles, do check out which one is the most suitable for you.

                Featured photo credit: Yura Fresh via unsplash.com

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