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5 Ways Food Ordering Systems Boost Your Revenue

5 Ways Food Ordering Systems Boost Your Revenue

Established restaurateurs will attest to the fact that acquiring and maintaining customers is a daunting task that often calls for hefty marketing budgets in a bid to keep the sales volumes up.

Numerous distractions make it harder to retain customers. If I were looking for a food delivery near me, my first option would be to search on the internet. As consumers become informed, their needs evolve and eateries must work twice as hard to rise above the pool of restaurants plaguing every street corner.

Growing competition has forced the hand of restaurant owners to implement technology like mobile apps in their operations. In this article, we discuss the benefits that modern technology accords your restaurant.

1. Accuracy

One of the most frustrating encounters is a botched food order. Recording the wrong order sets off a negative chain reaction that goes all the way to the gourmet chef.

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Getting the food order wrong is detrimental to a restaurant as bad customer experience often leads to the loss of that customer and they may complain about it to their friends. Incorrect orders translate to losses as you will spend more time and money replacing the order with what the customer asked for in the first place. With online ordering, there is no chance of taking the wrong order.

The system produces a receipt that is used to guide the kitchen staff on what to prepare. If a customer challenges the serving, the restaurant does not have to assume the responsibility. The server will present the printed receipt to confirm the order they received from the client.

Food

    2. Round The Clock

    The biggest advantage of using the internet is that it is available round the clock. The internet does not close or suffer from jam as the case with telephone lines during peak hours.

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    If a customer is looking for a fast food restaurant near them, they can easily find your business and place an order even in the wee hours of the night. Most restaurants have picked up on this by extending their operational hours to accommodate clients’ schedules, thus increasing sales.

    3. Up Selling

    Most web-based food delivery services are keen on using memorable images to attract customers. When customers log into a restaurant website, they see a vast array of food combinations and special deals of the day. This marketing strategy aims to encourage customers to get adventurous and try menus that they would not usually ask for over the phone.

    Furthermore, the customers have ample time to preview different menu combinations. To see the full effect of up selling, imagine a scenario where a group of colleagues is working late in the night and wish to order dinner on the company’s credit card. The size of that tab is anyone’s guess.

    4. Better Marketing ROI

    As statistics show, most people spend at least thirty minutes of their day browsing the internet for different reasons from shopping to chatting with friends to studying.

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    Moreover, 97% of customers prefer to use the internet when looking for food options near them. Placing orders via the web opens up your business to a whole new customer segment that would otherwise not know your restaurant. Get the attention of potential customer by using search engine optimization and social media to drive sales.

    Expanding your geographical reach within a city or across the country translates to increased sales volumes to boost the regular sales that you make through reservations and walk-in customers.

    Mobile App

      5. Cost Effective

      The food industry has all types of eateries ranging from five-star dining at big brand restaurants to lesser known family-run eateries in small towns. Regardless of the size of business, all restaurants compete for the same pool of customers on a daily basis.

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      The internet seeks to level the ground for all players through affordable online ordering systems. For a small establishment, an online order system is cost efficient as most websites are free. The only charges arise from small commissions that are paid out for processed orders only.

      This way, small size businesses can enjoy the benefits of online ordering without hiking up the operational costs.

      Conclusion

      Making use of online ordering puts your business on the map and doubles the chances of being noticed by potential customers looking for food delivery near them. The same concept applies to your existing diners; internet ads prompt them to keep coming back for more.

      Featured photo credit: www.youngisthan.in via youngisthan.in

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      Vikas Agrawal

      Designing & Marketing

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      Published on September 20, 2018

      11 Google Chrome Apps and Features to Help You Get More Done with Less Effort

      11 Google Chrome Apps and Features to Help You Get More Done with Less Effort

      In today’s fast-paced and never-ending busy world, we are overwhelmed by tasks that need to be completed by tight deadlines. With so much technology it is difficult to find the right tools to help boost our efficiency. And, many tools get obsolete so its essential to stay up-to-date to know when you will have to make adjustments to these tools. Independently of where you work, there’s a good chance that you have to be working on a PC or a laptop.

      Do you are feel like you do not have enough time, or cannot accomplish much as of late? It is recommended to take a step back and look at the big picture. Also, you want to explore new and innovative ways to improve productivity.

      In this article, I outline 11 features and apps within the Chrome browser that can help you do just that.

      Minimizing Tabs

      Let’s face it we all have more than a dozen tabs opened on our computers. One neat trick to still keep most of them open is to turn them into pinned tabs. On Google Chrome you can right-click the tab and select “Pin Tab” option. This turns the tab into an icon enabling you to continue multitasking.

      Pinning a tab anchors the tabs on the left of your toolbar; a great benefit of the “Pin Tab” feature is that you can’t close these tabs accidentally since the “X” disappears after pinning them.

      Incognito Mode

      Google Chrome is a very easy-to-use and intuitive. But, Google does collect our browsing data; so to remedy this, you can use Incognito Mode. This feature does not keep your browsing or download history. You can enable or access it in three different ways:

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      1. Press Ctrl/Command+shift+N
      2. Select File Menu and choose New Incognito Window
      3. Download extension New Incognito Window

      This feature is very handy if you’d rather not have your browsing history stored and utilized for future advertisement or suggested pages.

      Save Webpages as PDF Files

      Have you ever browsed interesting or important information and then forgot to bookmark or save it in “favorites”, making it impossible to find again? Chances are you have done this on a number of occasions.

      Thankfully, there is an easy solution. You can save webpages as PDF files. On your keyboard, press control/command+p and you will be able to save webpages as PDFs.

      Open Recently-closed Tabs

      Ever had dozens of tabs opened and all of a sudden your browser shuts down? It has probably happened to all of us. You can easily recover all of your tabs using two approaches. Don’t panic if this happens because there is a workaround and solution for it.

      One is by pressing Ctrl/CMD+Shift+T.

      The other approach is to click on the three vertical dots on your browser and hover over “History”.

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      Solve Mathematical Problems

      Google’s Chrome browser doesn’t just search for relevant and updated information. It is also capable of performing some mathematical problems. Within the omnibox (Chrome’s address or URL bar), you can perform mathematical exercises.

      For example, if you are struggling with percentages you can search 20 percent of x amount and it will instantly provide a result. Pretty handy, right?!

      Play Media Files

      Are you frequently met with difficulties when playing or watch a video files? Well, once again Chrome comes to the rescue. You can can listen or play videos from all sorts of movie or music files (mp3, mp4, .mov, .mkv, .ogv, .webm, .wav, etc.) by simply dragging the file into the search bar.

      In addition, you can view images, PDF files and Microsoft Office files, too.

      Navigate Swiftly Between Tabs

      With all of those tabs opened comes great navigation responsibilities. Rather than clicking through every tab, you can use shortcut keys like Ctrl+Tab to navigate all of the different tabs. Also, you are able to navigate to the first tab by pressing Ctrl-1, Ctrl-2, and so on. If you want to switch to the very last tab, press Ctrl-9.

      Stay Focus(e)d

      Computers nowadays have awesome capabilities.

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      Sometimes we like to get work done, but let’s face it, we’re all human. We sometimes procrastinate by visiting a website we really like, or maybe take a break with watching a flick on Netflix, a video on YouTube or browsing Facebook.

      With Chrome’s StayFocusd extension, you can truly stay focused and get more done in less time.

      This extension naturally helps you stay more productive by limiting the amount of time you spend on websites. You can set the time and it will automatically block those sites after a certain period.

      Grammarly for Editing

      Grammarly is a must have, and it’s really a complete powerhouse. Grammarly helps you check your grammar and spelling for everything you write online.

      You can use it professionally or as a student, which will make the editing process much easier and more efficient. Furthermore, it can automatically check for typos when you send an email, type a Tweet, or post a Facebook comment. It’s like having your own personal copyeditor!

      Loom

      There are times that words in an email or written text in a chat app will just not convey the right meaning.

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      There is a saying that a picture is worth a thousand words. Well, the same is true of videos.

      With Loom, you can capture, narrate and immediately share video recordings of your screen, which will help coworkers understand issues you are facing, or to easily convey an explanation on screen. Plus, with video you will be able to easily walk people through a process, and you can use it to create simple how-to videos.

      Chrome Calendar Extension

      No matter what your level of responsibility is at your job, Google Calendar is another essential resource to have at your fingertips.

      Specifically, you can have this extension added as an icon in the toolbar of your browser, which I highly recommend. Once you add the extension to your browser, you can check for upcoming events with a single click without leaving your current page.

      Final Thoughts

      Google Chrome has definitely evolved from its inception. As you can see you have a very powerful tool that comes as a free installation and is loaded with dozens of capabilities. The above listed Chrome apps can resolve some of the most common obstacles to your time management and productivity.

      Featured photo credit: Andrew Neel via unsplash.com

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