6 Cost-Effective Communication Tools for Small Businesses

6 Cost-Effective Communication Tools for Small Businesses

Communication is an extremely important element of a successful business. It is important to have efficient and effective communication tools no matter what the size of business. While small companies have a need for such tools, they need ones that are cost effective because they do not have a large budget to assign to ensure effective communication.

It is important that you have a good plan for communication of the company. The Internet and social networkz have made it easier for companies to collaborate and communicate.

There is so many low-cost tools for social collaboration and they can easily fulfill the needs of your business. Here are some of the tools that are cost-effective for a small company.


It is an excellent tool that allows its users to post updates and it allows the users to update them frequently. Other people can follow the updates. The design of the tool is similar to Twitter but unlike Twitter, it offers a secure way of sharing updates.


It is a tool that offers privacy which makes it easier for users to share company ideas and information without making it visible to the irrelevant people. It is extremely cost-effective as the basic services come without ant charge.

It allows its users to share documents, audio, videos and images. You can start conversations and keep them focused on the task at hand.

2) Campfire

If it is the need of our business to collaborate with a variety of colleagues and clients frequently. Campfire is highly suitable for chats. It is similar to an instant messaging app but the difference is that it is designed for groups.

Campfire is a tool that is web-based. It lets you choose a password for the chat rooms. You can invite other people to your chat group and all of the messages will be kept private from other people.


You can upload images and you can share them in the chat with all of other users. You can set up conference calls as well.

You only need an Internet connection and web browser to use this tool. It does not cost a lot of money and is highly cost-effective.

3) VoIP phone services

If you want to provide a toll-free number for communication purposes, then VoIP is the best and most affordable tool. By spending very little money, your small company can easily get an extra phone line. The phone line will allow you to make business calls. Even if you want to make long distance calls you can do that by without paying any extra money.

4) Facebook groups

Almost every individual has a profile on Facebook profile. It does not have any fancy features, but it is an excellent tool for making sure that the users can collaborate and communicate without any interference.


It allows the users to share videos, photos, documents, updates, news, chat, etc. It also offers basic features of sharing and editing the documents. It will also make it easier for the employees and members of your team to promote the business on Facebook.

5) Web and video conferencing

There are some online tools that offer free services. Video and web conferencing are becoming popular because they allow users to conduct face-to-face meetings even with clients that are far away and it does not cost anything.

You can hold group meetings or webinars. These services help in sharing pictures, documents, audio and video files.

It is a cheap and cost-effective tool that is easily affordable for small businesses.


6) Email newsletters

An email is an excellent tool for communication. It is quick and safe means of communication. It allows you to contact the team members and clients of the business.

You can save a lot of money using email and they are one of the best options for small companies. You can develop a monthly email newsletter and it will allow you to share latest news and updates.

Small businesses need to constantly keep in touch with their customers and it becomes difficult for them to do so due to the cost involved. Above are some really simple and effective tools they can use to properly communicate with their customers to improve their bottom line.

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Adnan Manzoor

Data Analyst & Life Coach

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Last Updated on November 5, 2018

8 Powerful Reasons to Love Your Enemies

8 Powerful Reasons to Love Your Enemies

We’ve all got our enemies; people who take pleasure in causing us pain and misery. Sometimes, the development of an enemy is due to certain differences in your characters and events have led to that. Other times, some people end up hating you for apparently no reason at all.

Regardless of how you got this enemy, as opposed to the paradigm of fighting fire with fire, consider the following reasons and see why you should actually appreciate your enemies. This article will show you not only how to not be bothered by your enemies, but how to actually foster love for them.

Read on to learn the secret.

1. It’s a practical lesson in anger management

To be honest, your enemies are the best people to help you understand your sense of anger management. When it might be true that your enemies have a way of bringing out the worst in you as regards anger, it is also true that they can help you in your quest to have that anger managed. You can’t get truly angry at someone you love and it is only in that time when you get truly annoyed that you learn how to manage it.


Anger management is more effective when it is in practice and not in theory

Your enemies are like the therapists who you need, but actually don’t want. Inasmuch as you might want to hate them, they provide you an opportunity to control the anger impulse that you have.

2. It’s an opportunity for healthy competition

You might not know it, but your enemies make for great rivals as they help harness the competitor in you (sometimes, you might not even know or bee conversant with this competitive side until you come across an adversary). You get the right motivation to compete and this can go a long way to spur you to victory.

However, while doing so, it is also essential that you remember not to become a worse version of yourself while competing. Working against an adversary is tricky, and you need to ensure that you don’t cause harm to yourself or your morals in the process. Healthy competition is all you need to get out of this.


3. Their negative comments can help you make a breakthrough

It is true that your enemies never really have much good to say about you. However, in as much as they might be talking out of a place of hate, there might be some truth to what they’re saying.

To wit, whenever you hear something mean or nasty from an enemy, you might want to take a step back and evaluate yourself. There is a chance that what this enemy is saying is true and coming to face that fact is a major step in helping you to become a better person overall. This is another testament to the fact that enemies can be therapists in their own way.

4. Enemies can also be powerful allies

Loving your enemies can also mean making an effort to interact and make peace with them. In the end, if you are able to establish some common ground and patch things up, you’ll have succeeded in making another friend. And who doesn’t need friends?

This can also help you in working with people in the long run. You get to hone your inter-personal skills, and that can be a big plus to your ledger.


5. It gives you the ability to realize positivity

In a multitude of negativity, a speck of positivity always seems to find its way through.

Sometimes, a knowledge of the fact that you have enemies will also help you to focus on the many positives and good things that are in your life. A lot of times, we neglect what really matters in life. This can be due to being overly concerned with the enemies we have.

However, it is also possible for this acknowledgement to spur you to take a step back and appreciate the goo things (and people who surround you).

6. There might just be a misunderstanding

Sometimes, the reason why you have an enemy might be something very innocuous. You might not have known the cause of this fractured relationship and your enemy will help complete the picture.


Simply approaching them will help you to understand the reason for the fracture. This, in turn, can help you to work towards healing your relationship moving forward. Misunderstandings happen, and you need to be able to work around them.

7. You learn to appreciate love as well

A constant reminder of the fact that there are enemies will also help you not to take those who love you for granted. Love and hate are two opposing emotions and it is possible for one to momentarily overshadow the other.

However, while you’ll always have enemies, there will also always be people who love you. These people need to be appreciated for what they do for you. Never let the hate projected to you from your enemies take the place of that.

8. Do you really need the hate?

The truth is that enemies bring only toxic emotions and generate bad reactions from you. If you’re truly to live a prosperous life, you can’t really be carrying all this baggage around.

Hate is bad and you should try all you can to get rid of it. It is a well-known fact that nobody can get really far in life while carrying a lot of emotional baggage. Well, hate is the biggest form of emotional baggage there is.

Featured photo credit: rawpixel via

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