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6 Tips to Build Relationship with Customers

6 Tips to Build Relationship with Customers

To build a successful business, it is important to have a loyal clientele. Your sales will increase if you attract customers while retaining originals. Businesses spend millions on advertisements so that they can convey their messages to a larger audience and attract them to their services or products.

One of the most important things that can help in retaining customers is to provide excellent client services. Make sure that the customers are getting the best care. A positive customer experience will make them come back to your services again and again; that is only going to help your business in becoming successful. Here are some important tips that can assist in improving your customer care services.

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1. Connecting with customers.

Connecting with customers is critical to the success of business. If you want to earn the trust of clients, then it is important to engage them. You should pay attention to the needs of the customers. It is important that all of their questions are answered. It is important that the staff can help the clients genuinely, because people will know if they are really interested in helping people or not. Engaging with the buyers helps in building trust, which is essential for winning the loyalty of the customers.

2. Maintaining the values you provide to your clients.

It is important that the shopping experience enjoyable and comfortable. It is important for you to understand that customer experience is a long journey that is based on a lot of interactions. Every single interaction plays a significant role in building a true relation between client and the business. It is important that you maintain your values throughout the customer experience. The buyer will choose you over other companies because of the values your company represents.

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3. Observing consumer behavior.

If you want to retain the clients, then you should have a better understanding of how the customers are engaging. The behavior of the customers can change over time. If you are unable to adapt to variations in the engaging behavior of the customers, then you will find it difficult to retain them. You can keep up with the needs of clients by getting feedback. The social media have made it easier to get immediate and real-time feedback. With constant feedback, it is simpler to adapt to the changes. You should provide all the contacting information to the clients like the Yahoo customer care number so that they can easily contact the services.

4. Prioritizing clients.

Customers mostly expect a response within 60 minutes. When you are running a business and managing more than one account, then you should know how to prioritize the customers. By prioritizing, you can distribute the time so that you can distribute your resources accordingly. It is important that every customer service has a team that can evaluate the feedback, which is self-reported so that you can create a list and help you deal with the clients who are in immediate need of your help.

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5. Don’t be limited.

The large companies can assist in serving a broad range of clientele, and it includes businesses of all sizes. It is highly significant that all of the accounts are monitored. Do not limit yourself to just big accounts. If you want to make sure that 100 percent of the user base is engaged successfully, then you need to pay equal attention to all users. If the customers do not get the support they expect from the client care service then they can move on to another company. Paying attention is important so that all the users have all the necessary tools that can help them in taking advantage of all the features of the product.

6. Measuring return on investment as a result of good customer care.

If you know the positive effect the improvement in customer care is having, then you will be more motivated to pay more attention to it. It is not easy to measure the customer experience, and it is challenging for companies. Several tools can help.

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You can build relationship with customers by making sure that you are putting enough effort into making sure that they are getting essential attention and their experience is good sufficiently to bring them back to your product or services.

Featured photo credit: Building trust with client via casw.org.uk

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Last Updated on March 29, 2021

5 Types of Horrible Bosses and How to Beat Them All

5 Types of Horrible Bosses and How to Beat Them All

When I left university I took a job immediately, I had been lucky as I had spent a year earning almost nothing as an intern so I was offered a role. On my first day I found that I had not been allocated a desk, there was no one to greet me so I was left for some hours ignored. I happened to snipe about this to another employee at the coffee machine two things happened. The first was that the person I had complained to was my new manager’s wife, and the second was, in his own words, ‘that he would come down on me like a ton of bricks if I crossed him…’

What a great start to a job! I had moved to a new city, and had been at work for less than a morning when I had my first run in with the first style of bad manager. I didn’t stay long enough to find out what Mr Agressive would do next. Bad managers are a major issue. Research from Approved Index shows that more than four in ten employees (42%) state that they have previously quit a job because of a bad manager.

The Dream Type Of Manager

My best manager was a total opposite. A man who had been the head of the UK tax system and was working his retirement running a company I was a very junior and green employee for. I made a stupid mistake, one which cost a lot of time and money and I felt I was going to be sacked without doubt.

I was nervous, beating myself up about what I had done, what would happen. At the end of the day I was called to his office, he had made me wait and I had spent that day talking to other employees, trying to understand where I had gone wrong. It had been a simple mistyped line of code which sent a massive print job out totally wrong. I learn how I should have done it and I fretted.

My boss asked me to step into his office, he asked me to sit down. “Do you know what you did?” I babbled, yes, I had been stupid, I had not double-checked or asked for advice when I was doing something I had not really understood. It was totally my fault. He paused. “Will you do that again?” Of course I told him I would not, I would always double check, ask for help and not try to be so clever when I was not!

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“Okay…”

That was it. I paused and asked, should I clear my desk. He smiled. “You have learnt a valuable lesson, I can be sure that you will never make a mistake like that again. Why would I want to get rid of an employee who knows that?”

I stayed with that company for many years, the way I was treated was a real object lesson in good management. Sadly, far too many poor managers exist out there.

The Complete Catalogue of Bad Managers

The Bully

My first boss fitted into the classic bully class. This is so often the ‘old school’ management by power style. I encountered this style again in the retail sector where one manager felt the only way to get the best from staff was to bawl and yell.

However, like so many bullies you will often find that this can be someone who either knows no better or is under stress and they are themselves running scared of the situation they have found themselves in.

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The Invisible Boss

This can either present itself as management from afar (usually the golf course or ‘important meetings) or just a boss who is too busy being important to deal with their staff.

It can feel refreshing as you will often have almost total freedom with your manager taking little or no interest in your activities, however you will soon find that you also lack the support that a good manager will provide. Without direction you may feel you are doing well just to find that you are not delivering against expectations you were not told about and suddenly it is all your fault.

The Micro Manager

The frustration of having a manager who feels the need to be involved in everything you do. The polar opposite to the Invisible Boss you will feel that there is no trust in your work as they will want to meddle in everything you do.

Dealing with the micro-manager can be difficult. Often their management style comes from their own insecurity. You can try confronting them, tell them that you can do your job however in many cases this will not succeed and can in fact make things worse.

The Over Promoted Boss

The Over promoted boss categorises someone who has no idea. They have found themselves in a management position through service, family or some corporate mystery. They are people who are not only highly unqualified to be managers they will generally be unable to do even your job.

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You can find yourself persistently frustrated by the situation you are in, however it can seem impossible to get out without handing over your resignation.

The Credit Stealer

The credit stealer is the boss who will never publically acknowledge the work you do. You will put in the extra hours working on a project and you know that, in the ‘big meeting’ it will be your credit stealing boss who will take all of the credit!

Again it is demoralising, you see all of the credit for your labour being stolen and this can often lead to good employees looking for new careers.

3 Essential Ways to Work (Cope) with Bad Managers

Whatever type of bad boss you have there are certain things that you can do to ensure that you get the recognition and protection you require to not only remain sane but to also build your career.

1. Keep evidence

Whether it is incidents with the bully or examples of projects you have completed with the credit stealer you will always be well served to keep notes and supporting evidence for projects you are working on.

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Buy your own notebook and ensure that you are always making notes, it becomes a habit and a very useful one as you have a constant reminder as well as somewhere to explore ideas.

Importantly, if you do have to go to HR or stand-up for yourself you will have clear records! Also, don’t always trust that corporate servers or emails will always be available or not tampered with. Keep your own content.

2. Hold regular meetings

Ensure that you make time for regular meetings with your boss. This is especially useful for the over-promoted or the invisible boss to allow you to ‘manage upwards’. Take charge where you can to set your objectives and use these meetings to set clear objectives and document the status of your work.

3. Stand your ground, but be ready to jump…

Remember that you don’t have to put up with poor management. If you have issues you should face them with your boss, maybe they do not know that they are coming across in a bad way.

However, be ready to recognise if the situation is not going to change. If that is the case, keep your head down and get working on polishing your CV! If it isn’t working, there will be something better out there for you!

Good luck!

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