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Entrepreneurs and Business Owners Double Their Time and Money by Outsourcing

Entrepreneurs and Business Owners Double Their Time and Money by Outsourcing

There is a limit to what an individual can achieve alone. That limit is even greater in business.

Entrepreneurship is about pursuing your passion and unleashing your creativity for the purposes of creating and adding value and doing something that is of high importance to you and those you seek to serve. The entrepreneur(s) that will not be able to live out their days doing what they are most passionate about are the ones who don’t invest in themselves and/or their business because of a fear of failure, losing money, etc. So what is this investment I allude to? It’s called outsourcing!

What is Outsourcing?

Outsourcing is the process of delegating a company’s business tasks and/or processes to third parties or outside agencies, leveraging several benefits such as low costs, high quality, and creativity. Companies undertake outsourcing for a variety of reasons (that we’ll discuss later) but what remains the same is the impact outsourcing has on their growth, productivity and bottom lines.

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Another way to answer the question, “What is outsourcing” is this…

Outsourcing is the decision you make when you are trying to run a successful business and you ask yourself, “Do I really need to be responsible for my businesses marketing, sales, HR, technology and everything else I need to be competitive and professional?” Or the question may simply be, “Can I handle all of my day-to-day tasks and still be able to commit to the activities that allow me to do the things I am most passionate about in my business?” These everyday tasks may include business development, scheduling, administrative functions, data presentations, managing email, and so on. If you are trying to handle all of those things alone or with an inadequate team, I have to tell you, you are probably spending your days just wasting time.

Give your Business an Opportunity to Grow

Many entrepreneurs and (medium/small) business owners must learn to get out of their own way. It’s very simple; you either embrace outsourcing and give your business an opportunity to grow or let your competitors beat you. The entrepreneur or business owner that is on the path to success is the one that is not afraid to ask for or seek the help of others. Successful business owners maximize their strengths and talents and hire people who are better at fulfilling the objectives they are weakest in. By not seeking these professionals out or providing them with an opportunity to contribute to your business, you are and will always be missing out on competitive advantage opportunities, precious business development time and several significant other product or service opportunities.

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So now that you have read about some of the wonderful benefits of outsourcing, you may be saying, “Well what about the costs?” Nice try. Outsourcing is now a reality for almost any sized budget. There are literally thousands of qualified workers available and ready to serve you and your business needs. Think about it. Smart business owners save themselves the burden of paying overhead costs associated with payroll taxes and expenses, paid time off, and worker’s compensation. Hiring a staff and providing them with office space, equipment, training, and health insurance is much harder to get from under, guarantee the relationship, and/or confidently invest in. This is why the outsourcing decision is such a no-brainer.

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    Why is Outsourcing a Good Choice for Your Business?

    The most obvious answer to this question is that outsourcing your businesses day to day back-office tasks will give you more time to focus on generating income. Just think about how much money you are losing by doing everything yourself. Add up all the hours you spend each day performing tasks that can easily be delegated and aren’t making you money and/or serving your clients. Now ask yourself, “Why”? I’ll wait… There’s really no good answer to this question. It’s simply not acceptable not to make money and offer value in business.

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    6 Additional Benefits of Outsourcing That Can’t Be Ignored:

    1. Outsourcing companies deliver services faster.
    2. Outsourcing increases the knowledge base of your company.
    3. Outsourced work usually ends up in the hands of a highly educated and specialized professional or agency consultant.
    4. Outsourcing provides access to resources not available internally.
    5. Outsourcing lowers overall operating expenses.
    6. Outsourcing company hours. Some outsourcing companies work during your office hours, many of them work while your office is closed, and some have the ability to do both. So in fact, if you can find a “hybrid” outsourcing company that provides 24-hour service at a low rate (like this one: Opportunities2Serve.com), you will experience the kind of immediate results and benefits you’ve always dreamed of.

    3 Signs That You May Need to Outsource:

    1. You can’t recall the last time you made an update to your website.
    2. You’d rather not spend time updating and keeping up with your social media channels.
    3. You aren’t getting results from your advertising.

    Finding the Right Contractors

    Find capable, reliable outsource providers! Start with your own network. Ask questions like, “Who’s responsible for taking care of your businesses lead generation, database entries, payroll, web development, or web research?” Usually, people are more than happy to offer up their source. In the absence of a good recommendation like Germinate Outsourcing, there are online services such as Upwork, Thumbtack, and Fiverr that serve as virtual marketplaces for you to consider. The key to identifying the right contractor is to know exactly what you’re looking for and find out exactly how your outsourcing professional can help you.

    When you decide to hire an outsourcing professional, don’t be afraid to offer, communicate and/or outline task-based agreements or expectations. Never assume that your outsourcing professional is thinking what you’re thinking, knows or completely understands your process (until they show you they do), or knows what your definition of done is.

    Even when expectations are clearly stated, there’s a chance that there will still be a bit of a learning curve to ensure that all tasks are done just the way you are expecting them to be. After you grow comfortable with your outsourcing professional, you may then consider transitioning into a more permanent relationship or agreement once you’re confident in their ability to consistently deliver.

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    It’s Your Move!

    Featured photo credit: channellife.com.au via channellife.com.au

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    Tyrone Robinson

    Life, Career, Executive Coach & Business Consultant

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    Last Updated on February 11, 2021

    10 Secrets of Making Every Presentation Fun, Engaging, and Enjoyable

    10 Secrets of Making Every Presentation Fun, Engaging, and Enjoyable

    Not a lot of people are good at public speaking. You could even say that virtually everyone needs to get some practice, and preferably good guidance, before they can learn to stay calm when facing a room full of people. Having all eyes on you is an uncomfortable experience and it takes time to get used to. However, even if you can manage to control your stage fright and stay focused, it doesn’t necessarily mean that your presentation won’t put people to sleep. This is usually the case with long presentations on a very dull subject, with the presenter speaking in a monotone voice and dimming the lights to play a PowerPoint presentation.

    You have to work hard to develop the right skills

    If you want to be remembered and actually get people engaged, you need to make your presentation fun and enjoyable, without coming off as corny or desperate to please. I know, it doesn’t sound that easy at all! A good presentation during a promotional event or given to an important client can be a game changer for your business, so it is easy to get stressed out and fail to perform all that well. Luckily, giving an interesting lecture is something that can be practiced and perfected. There is plenty of advice out there on the topic, but let’s look at the most important aspects of giving a memorable and fun presentation.

    1. Make your presentation short and sweet

    With very long, meandering speeches you tend to lose the audience pretty early on, and from then on out it’s just a test of endurance for the few bravest listeners. Not only will people’s attention start to drop rapidly after sitting and listening to you talk for 30 minutes, but you also risk watering down your core ideas and leaving your audience with little in the way of key phrases and important bits of information to take away from the whole ordeal. Famous speakers throughout history have known the importance of condensing the information by using well thought out sentences and short phrases loaded with meaning.

    JFK’s famous: ”It’s not what your country can do for you, but what you can do for your country,” expresses so much in very few words and gets the audience thinking. Ancient Spartans, for example were famous for their quick, dry wit, often demolishing their opponent’s argument with a single word or phrase. You’ll want to channel that ancient spirit and be as concise as possible when preparing your presentation.

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    2. Open up with a good ice breaker

    At the beginning, you are new to the audience. There is no rapport, no trust and the atmosphere is fairly neutral. Even if some of the people there know you personally, the concept of you as an authority on a particular matter giving a speech will be foreign to them. The best way to encourage a warm and friendly atmosphere is to get some kind of emotional response out of the audience right at the beginning. It doesn’t matter what emotion it is, you just need to connect with them on a more personal level. It can be shock, curiosity, laughter, knowing smirks, nervousness – whatever gets them out of that initial feeling of indifference. There are different kinds of effective ice-breakers, but generally speaking, the most successful ones utilize one of these tactics:

    • Joking
    • Tugging on their heart strings
    • Dropping a bombastic statement
    • Telling an interesting and relevant anecdote
    • Using a metaphor or drawing comparisons

    You can make a small, self-deprecating comment, stir the presentation one way and then suddenly surprise the audience, use sarcasm, open up with a short childhood story that taught you a lesson, quote a famous person and elaborate on it from personal experience, use an inspirational anecdote or hit them with a bit of nostalgia. Just remember to keep it short and move on once you’ve gotten a reaction.

    3. Keep things simple and to the point

    Once you’re done warming up the crowd you can ease them into the core concepts and important ideas that you will be presenting. Keep the same presentation style thoughout. If you’ve started off a bit ironic, using dry wit, you can’t just jump into a boring monologue. If you’ve started off with a bang, telling a couple of great little jokes and getting the crowd riled up, you have to keep them happy by throwing in little jokes here and there and being generally positive and energetic during the presentation. You need a certain structure that you won’t deviate too far from at any point. A good game plan consists of several important points that need to be addressed efficiently. This means moving on from one point to another in a logical manner, coming to a sound conclusion and making sure to accentuate the key information.

    4. Use a healthy dose of humor

    Some of the best speeches and presentations in the world, which have been heard and viewed by millions, all feature plenty of humor. No matter the subject, a great speaker will use natural charisma, humor and beautiful language to convey their points and get the crowd excited about what they are saying. A great example of building rapport with the audience through the use of humor is Barrack Obama talking about the government building Iron Man.

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    It is silly and fun, and absolutely not something that you would expect from a man in a position of power speaking in such a serious setting – and it’s exactly why it works. The more serious the situation and the bigger the accent on proper social behavior, the harder your jokes will hit.

    5. Try to tell a story instead of ranting

    Some people can do all of the above things right and still manage to turn their short and fun little presentation into a chaotic mess of information. You don’t want your speech to look like you just threw a bunch of information in a blender in no particular order. To avoid rambling, create a strong structure. Start with the ice breaker, introduce the core concepts and your goals briefly, elaborate on the various points in a bit more detail, draw logical conclusions and leave your audience with a clear takeaway message. You want to flow naturally from one part to the next like you are telling a big story chapter by chapter.

    6. Practice your delivery

    Standing in front of the mirror and practicing a speech or presentation is a technique as old as mirrors – well, come to think of it, as old as human speech, since you can see yourself reflected in any clear and calm body of water – and that means that it is tried and true. The theory is incredibly simple, yet the real problem is actually putting in the effort day in and day out. Work on your posture, your tone of voice, accent, pauses between sentences and facial expressions. The most important thing is to talk slowly and loudly enough to be heard and understood clearly. Many famous speakers, such as Demosthenes and King George VI, overcame speech impediments through hard work.

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    7. Move around and use your hands

    Although you won’t instill confidence in your project if you are very jittery, moving around erratically, not knowing what to do with your hands and making fast movements, standing dead still can be just as bad. You shouldn’t be afraid to use your arms and hands when talking as it makes you seem more passionate and confident. The same goes for moving around and taking up some space. However, try to make slower, calculated and deliberate movements. You want your movements to seem powerful, yet effortless. You can achieve this through practice.

    8. Engage the audience by making them relate

    Sometimes you will lose the audience somewhat in techno-babble, numbers, graphs and abstract ideas. At that point it is important to reel them back in using some good, old-fashioned storytelling. Make comparisons to events from everyday life that most people are more than familiar with. By making things look simple, not only will you help your audience get a better understanding of the subject by enabling them to visualize the information more clearly, you will also draw a connection between you. After all, you are all just regular people with similar experience, you just happen to be performing different roles at the moment.

    9. Use funny images in your slides

    Although slides are not really necessary at all times, if you do need them to make your point and present your information more effectively, it’s best to liven them up. They say that facts aren’t always black and white, and your presentation should reflect this. Add a bit of color, make the information stand out and use an interesting animation to switch from slide to slide. You can use the slides to add some more humor, both in terms of the text and the images. An image that is used to elicit a positive response needs to be funny within the context of what you are discussing. For example, if you are discussing the topic of authority, an image of Eric Cartman from South Park in a police uniform, demanding that you respect his “authoritah,” is a nice way to have a bit of fun and lighten things up.

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    10. End on a more serious note

    When all is said and done you will want the audience to remember the core concepts and keep thinking about what you have said after the presentation is over. This is why you should let things naturally calm down and end with an important idea, quote or even a question. Plant a seed in their mind and make them think. Let us turn to Patrick Henry for a great way to end a speech: “Is life so dear or peace so sweet as to be purchased at the price of chains and slavery? Forbid it, Almighty God! I know not what course others may take; but as for me, give me liberty or give me death.”

    As you can see, there is quite a bit to learn when it comes to giving a good presentation, one that is both memorable and fun. Be sure to work on your skills tirelessly and follow in the footsteps of great orators.

    Featured photo credit: Austin Distel via unsplash.com

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