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12 Hacks to Get a Better Following on Social Media

12 Hacks to Get a Better Following on Social Media

Social Media has become an essential digital marketing channel for most businesses. However, far too often, people overlook the hard work and dedication behind strong profiles and stick to believe in the “overnight success” story. Unfortunately, social networks don’t work like that.

This post will reveal 12 hacks and strategies to grow a better following on social media.

1. Mention Influencers and High Profile Bloggers

Whenever you produce a piece of content that mentions other bloggers, websites or influencers, ensure to notify them via e-mail or private message. If they find your piece particularly valuable for their audience, it will get shared across their networks.

2. Make use of Scheduling Tools

There are plenty of tasks that have to be carried out prior to and during a social media campaign, which can be time-consuming. These include content research & creation, planning, execution, promotion, posting and so forth.

Reputable brands have dedicated social media teams who create and overlook all social activity. That said, small businesses have a way to manage the social workload. There are a number of cross-posting tools, such as Hootsuite and Buffer that allow scheduling posts across different social platforms, which ultimately, can save a lot of time.

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3. Post relevant, engaging, quality and unique content

A bit too much to ask for, isn’t it? No. Similarly to content marketing & blogging, social media users only consume quality content that is relevant to their interest.

Hence, in order to develop an impressive social media following, the content you produce has to be original and of top-notch quality.

4. Consistency is the key to success

Like any other digital marketing channel, social media takes time to bring ROI. There is no real sense in posting for 2-3 weeks and then refusing to believe that it will ever work.

If your strategy is to develop a base of loyal subscribers and get noticed, you should consider posting consistently.

5. Want it shared? Make it easy to share!

One of the biggest mistakes that web owners make is not providing an easy way to share the content on the site. If you wish your web content to get discovered on the social arena, you should implement an option to share your posts easily.

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If your site is running on WordPress, there are social sharing plugins like Monarch and Sumome that can help you with this task.

6. Don’t over-promote

The vast majority of social media users have built up an “immunity” against obvious self-promotions. Excessive self-promotions can put your brand’s reputation at risk.

Instead of sharing promotions and product deals, try to provide a stream of useful, engaging and original content.

7. Engage in conversations and answer questions

A good way to get noticed on social media is to join conversations, expressing your opinion and thoughts. Twitter is a great platform to do this, simply mention a person in a tweet.

Speaking of Twitter, a lot of customers engage with brands by asking questions on Twitter. Therefore, ensure that you are being proactive by responding to queries and questions, even if they are negative.

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8. Hashtags are there for a reason

Hashtags make it easier for users to search for the content that is relevant to their interest. Several platforms, such as Twitter, Facebook, Google+ and Tumblr support hashtags. Thus, there is almost no reason not to make use of them.

Moreover, hashtags can help your posts to pop-up on top of relevant feeds.

9. Follow Influencers in your field

A tool like Followerwonk allows searching for influencers on Twitter who have similar interest to yours. By scanning through their bios and feeds, you will see whether they share similar content to yours.

This strategy would allow you to get your foot closer to people who have a serious reputation and large following. Some of them may follow you back and/or share your update.

10. Don’t just share your own content

Sharing solely your own content would look something of a self-promotion.

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If there is a quality piece of content produced by your competitors – share it! That’s not a crime nor a reputation damage. Your users appreciate the quality, and only quality, no matter where it comes from. In fact, there are several benefits to why you should share other people’s work.

11. Run Giveaways

Contests are a great way to reach a broad audience and encourage people to share and comment on your post. Giving away a couple of samples would not cost your businesses a fortune, but can be an effective strategy to get your product seen by thousands of people and gain more followers.

12. Guest Post & Contribute

Guest Posting can be powerful for many aspects of the business, such as content discovery, traffic, website authority, brand awareness and recognition.

If you happen to have the opportunity to guest blog for other sites, ensure to add social media links in your profile description snippet.

There are many more ways to improve your social following and build awareness. But, with these 12 tips, you will be able to build a solid foundation, which will get you going in the right direction.

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Dmytro Spilka

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How to Achieve Goals and Increase Your Chance of Success

How to Achieve Goals and Increase Your Chance of Success

Does it ever feel like the things you want to accomplish always end up on the back burner? If the answer to that question is “yes,” you’re not alone. Only about 33% of people consistently work toward their goals. In some cases, their goals may seem too lofty to accomplish, or else they aren’t sure how to make a plan for them.

If you don’t come up with concrete steps to take toward your goals, they’ll remain dreams. There’s nothing wrong with being a dreamer, but being able to turn your dreams into goals you can realize will help you lead a happier and more fulfilling life.

Luckily, you can realize almost any dream when you harness the right goal-setting methods.

In this article, I’ll show you how to achieve goals and get closer you success.

1. Break your dreams down into specific and measurable steps

We couldn’t talk about goal-setting without mentioning SMART goals.

SMART goals are specific, measurable, assignable, realistic, and time-related.

Specific and measurable steps are so important because if we don’t know what our target it, how can we ever hit it?

Take all those beautiful dreams you have for yourself and make them into things you can actually do. If you want to be an entrepreneur, for example, a step toward realizing your dream might be researching what you’ll need to start your business.

Find out more tips about utilizing SMART goals here:

How to Use SMART Goal to Become Highly Successful in Life

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2. Have at least one clearly defined goal for every interest and role in your life

It’s so easy to become complacent or stagnate. We often think that our careers are the only places where we need to set goals, but we aren’t only what we do.

To make the most of your life, take the approach that you’re always learning and growing in everything you do. Anything worth doing is worth doing well after all.

Set goals whether you’re sponsoring an activity for your child, taking up guitar lessons or trying to prove your worth at work.

You’ll notice that this approach forces you to constantly develop new skills. It can also be fulfilling to put more focus and value into all areas of your life— not just the ones related to our careers.

3. Align your goals with your life’s mission, purpose and passion

Take the opportunity to do some soul-searching. What is it that you want to do with this precious life of yours?

Anything that conflicts with your life’s purpose is bound to cause discontent. Staying in a bad relationship, doing a job that goes against your values, or maintaining the status quo just because it’s comfortable are not options for you.

Thinking about your goals in this way can help you eliminate things in your life that don’t serve you. This frees up mental space that you can use to do the things you care about the most.

Many of us struggle to find the time to work on our goals, but this strategy enables you to make more time.

4. Create goals that ignite your spirit and inspire you to take action

If you can’t be fired up about your goals from the start, they might not be good goals for you.

The road to success is often tough. You’re going to have times when you might feel tired or discouraged.

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You need to feel inspired enough that you’ll be able to overcome obstacles as you encounter them.

If what you’re doing motivates you to be the greatest version of yourself, you’ll be much more resilient.

5. Write down all your goals in specific, measurable detail

This is your road map for what success will look like. The more you define what you want the finished product to be, the greater the chance that you’ll reach that vision.

When you write down your goals, you’re creating a document that you can revisit to make sure you’re on track.

When you’re in the middle of trying to achieve a big goal, it can be hard to see what’s working for you. The things you write in this step will help you stay on-message as you take your goals out of your mind and into the real world.

Don’t just write down your goals and stash them away in a folder somewhere. Take the extra step to put them somewhere where you’ll see them.[1]

If you have too many goals to post on your desk, write a summary or choose one or two steps to work on for the day. Just seeing them will keep them in the front of your mind.

6. Commit to hitting each of your targets without exception

You wouldn’t have created the target if you didn’t think it was necessary. Hold yourself accountable for taking the steps to succeed.

You can always adapt your strategy or break your targets into smaller steps if you find that they aren’t attainable as you originally wrote them.

Hitting even the smallest target is cause for a celebration. It’s a step in the positive direction. Your success will make you crave more success.

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We often make excuses when we get tired or overwhelmed. Take away the option to make excuses. You will only be satisfied with the best effort from yourself.

7. Share your goals with others to motivate each other

There’s something so powerful about people sharing their goals and dreams with one another. Doing so gives voice to some part of us that could remain hidden (and therefore never be accomplished).

When other people know about your goals, they can cheer you on and hold you accountable. When people share their vision with you, you can do the same for them.

This strategy is particularly beneficial when you’re trying to develop healthy habits. Post about your workout on social media, or do a healthy eating challenge with your best friend. You’ll be less likely to slack when temptation arises, and you’ll probably encourage someone else to reach for their goals too.

8. Set a series of daily, weekly and long-term goals, complete with starting times and deadlines

Many goals never reach realization simply because the goal-setter doesn’t check their progress. People tend to forget what they set out to do, or their goal gets crowded out by other obligations.

Forcing yourself to revisit your goals at regular intervals breaks them into smaller steps and it reminds you to think about them.

Giving yourself regular deadlines for smaller tasks related to your goals also helps you reflect on your strategy. You’ll figure out what works for you, whether your timeline is realistic, and whether or not you need additional help to stay on track.

In addition, celebrating small wins helps you stay motivated. Here’s how:

How To Celebrate Small Wins To Achieve Big Goals

9. Take 10 minutes every day to imagine how great it will feel to achieve your goals

Visualization is such a powerful tool. Some of the most successful athletes, celebrities and business people take time each day to think about how success looks and feels for them.[2] Imagining that feeling of satisfaction can be a great motivator.

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When you do meet your goals, take some time to be grateful. Thank yourself for showing up and doing the work. Be grateful when the stars align properly to help you advance to the next step.

It’s not just getting to the destination of your goals that matters. How you take the journey is important too.

10. Take an action step toward reaching your goals every day

Your goals can easily get buried in the hustle and the bustle. Even the smallest step in the right direction is still moving you forward.

Keep chipping away at the work every day and before long, you’ll start to see those dreams come to life.

Maybe you didn’t start your business today but you designed the logo that’s going to go on your website and business cards. Doing that task well is going to help you so much in the long run.

Concrete actions day by day draw your dreams out of obscurity and into the realm of possibility.

Change begins today

Dreams can inspire and overwhelm us. By turning our dreams into goals that we can work toward, we increase our chances of success. Things that once seemed impossible are suddenly within reach.

It’s time to start turning your dreams into goals and your goals into realities.

Featured photo credit: Pexels via pexels.com

Reference

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