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5 Ways To Skyrocket Your Social Media Presence Like A Celebrity

5 Ways To Skyrocket Your Social Media Presence Like A Celebrity

In this day and age, your social media presence is the biggest indicator of your social influence and audience. People with hundreds of thousands of followers receive unique marketing opportunities and engagements, and a tech-savvy person can easily figure out how to profit financially off of an active social media presence.

But boosting your internet presence is no easy task. It can often feel futile, like shouting into a void, to try to grow your audience. However, research and experience have led to multiple tips on improving your chances. Here are five ways to skyrocket your own social media presence.

1. Find your individual edge

To reel in followers, you have to show them that you are worth following, and more importantly, that you’re offering them something they don’t already have. The best way to do this is to develop your individual edge. What reason would someone have for following you? Cultivate it. Allow your individual facet to direct what you put out, who you engage with and how you present yourself.

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Advertising Professor Brooke Duffy of Templeton University said people want to see themselves reflected in celebrities. “Part of (online success) is being the first one into whatever the niche is and trying to draw attention to it,” she said.

Niches can be anything from streaming video games, like YouTuber PewDiePie, or blogging about sex like sex educator Laci Greene. Whatever your niche is, allow it to be readily identifiable to a potential follower looking over your social media presence.

2. Engage with hot topics

The best way to get people to listen to you is to talk about things people want to hear about. Trending topics, top news, and recent events all offer the chance to bring in a new influx of followers. Talk about what others are talking about. Engage with them, make your opinion known.

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More importantly, give people a reason to want to respond. Promoting discussion helps your name spread (now someone else who follows the person you’re talking to can be introduced to you), and gives you a personality that helps identify you as an individual.

Engaging doesn’t mean antagonizing. Hot topics are frequently matters of conflict. Be sure you know what you’re talking about before you try to engage with an audience on a particular matter.

3. Remain responsive and active

Nothing will kill an internet following faster than inactivity and inaccessibility. If you appear to have disappeared, even if only for a short time, your hard-earned following will lose interest, and many will unsubscribe and forget. You’ll notice from this year’s Twitter trends, the most talked about are the most active. Post regularly across your social media accounts, too. Don’t neglect one in favor of another, which would limit your potential audience.

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Further, engage with followers on a personal level. Generic messages addressed to no one in particular are not as engaging as a direct conversation, and anyone who engages with you can feel as though you both recognized each other as people through your social media interaction. This keeps people interested and following.

4. Cross-promote yourself

The fastest way to limit your audience is to fail to build a social media presence on multiple platforms. Even if you’re building a niche that is geared towards a particular website, like Vine stars frequently are, you will want to fill out and engage with other platforms that you use to promote your content across all your accounts.

A dedicated follower may follow you on multiple accounts, but people frequently only check one or two sites regularly and may forget about you if you don’t actively try to remind them of your presence across multiple platforms to reach them as frequently as possible. Other social media accounts can be used to promote content stemming from one account, but remain critical for engaging with your followers.

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5. Curate your content carefully

When people follow you online, they often have a set of expectations for what they’re signing up for. It is important to keep this image in mind when curating your content, whether original or shared from someone else. Make sure what you’re sharing is interesting to other people, doesn’t seem like clutter, isn’t unwelcome or adversarial and doesn’t contradict what they expect from you.

Once you curate it, make it findable as well. Tag people in your posts and use hashtags to make sure as many people who might be interested in your voice can find your content as possible.

By thoughtfully curating your content and engaging with your audience, your online presence can grow quickly and efficiently, finding you success and fame in the competitive world of social media.

Featured photo credit: Nan Palmero via flickr.com

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Last Updated on January 21, 2020

How to Motivate People Around You and Inspire Them

How to Motivate People Around You and Inspire Them

If I was a super hero I’d want my super power to be the ability to motivate everyone around me. Think of how many problems you could solve just by being able to motivate people towards their goals. You wouldn’t be frustrated by lazy co-workers. You wouldn’t be mad at your partner for wasting the weekend in front of the TV. Also, the more people around you are motivated toward their dreams, the more you can capitalize off their successes.

Being able to motivate people is key to your success at work, at home, and in the future because no one can achieve anything alone. We all need the help of others.

So, how to motivate people? Here are 7 ways to motivate others even you can do.

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1. Listen

Most people start out trying to motivate someone by giving them a lengthy speech, but this rarely works because motivation has to start inside others. The best way to motivate others is to start by listening to what they want to do. Find out what the person’s goals and dreams are. If it’s something you want to encourage, then continue through these steps.

2. Ask Open-Ended Questions

Open-ended questions are the best way to figure out what someone’s dreams are. If you can’t think of anything to ask, start with, “What have you always wanted to do?”

“Why do you want to do that?”

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“What makes you so excited about it?”

“How long has that been your dream?”

You need this information the help you with the following steps.

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3. Encourage

This is the most important step, because starting a dream is scary. People are so scared they will fail or look stupid, many never try to reach their goals, so this is where you come in. You must encourage them. Say things like, “I think you will be great at that.” Better yet, say, “I think your skills in X will help you succeed.” For example if you have a friend who wants to own a pet store, say, “You are so great with animals, I think you will be excellent at running a pet store.”

4. Ask About What the First Step Will Be

After you’ve encouraged them, find how they will start. If they don’t know, you can make suggestions, but it’s better to let the person figure out the first step themselves so they can be committed to the process.

5. Dream

This is the most fun step, because you can dream about success. Say things like, “Wouldn’t it be cool if your business took off, and you didn’t have to work at that job you hate?” By allowing others to dream, you solidify the motivation in place and connect their dreams to a future reality.

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6. Ask How You Can Help

Most of the time, others won’t need anything from you, but it’s always good to offer. Just letting the person know you’re there will help motivate them to start. And, who knows, maybe your skills can help.

7. Follow Up

Periodically, over the course of the next year, ask them how their goal is going. This way you can find out what progress has been made. You may need to do the seven steps again, or they may need motivation in another area of their life.

Final Thoughts

By following these seven steps, you’ll be able to encourage the people around you to achieve their dreams and goals. In return, you’ll be more passionate about getting to your goals, you’ll be surrounded by successful people, and others will want to help you reach your dreams …

Oh, and you’ll become a motivational super hero. Time to get a cape!

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Featured photo credit: Thought Catalog via unsplash.com

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