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5 Ways To Skyrocket Your Social Media Presence Like A Celebrity

5 Ways To Skyrocket Your Social Media Presence Like A Celebrity

In this day and age, your social media presence is the biggest indicator of your social influence and audience. People with hundreds of thousands of followers receive unique marketing opportunities and engagements, and a tech-savvy person can easily figure out how to profit financially off of an active social media presence.

But boosting your internet presence is no easy task. It can often feel futile, like shouting into a void, to try to grow your audience. However, research and experience have led to multiple tips on improving your chances. Here are five ways to skyrocket your own social media presence.

1. Find your individual edge

To reel in followers, you have to show them that you are worth following, and more importantly, that you’re offering them something they don’t already have. The best way to do this is to develop your individual edge. What reason would someone have for following you? Cultivate it. Allow your individual facet to direct what you put out, who you engage with and how you present yourself.

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Advertising Professor Brooke Duffy of Templeton University said people want to see themselves reflected in celebrities. “Part of (online success) is being the first one into whatever the niche is and trying to draw attention to it,” she said.

Niches can be anything from streaming video games, like YouTuber PewDiePie, or blogging about sex like sex educator Laci Greene. Whatever your niche is, allow it to be readily identifiable to a potential follower looking over your social media presence.

2. Engage with hot topics

The best way to get people to listen to you is to talk about things people want to hear about. Trending topics, top news, and recent events all offer the chance to bring in a new influx of followers. Talk about what others are talking about. Engage with them, make your opinion known.

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More importantly, give people a reason to want to respond. Promoting discussion helps your name spread (now someone else who follows the person you’re talking to can be introduced to you), and gives you a personality that helps identify you as an individual.

Engaging doesn’t mean antagonizing. Hot topics are frequently matters of conflict. Be sure you know what you’re talking about before you try to engage with an audience on a particular matter.

3. Remain responsive and active

Nothing will kill an internet following faster than inactivity and inaccessibility. If you appear to have disappeared, even if only for a short time, your hard-earned following will lose interest, and many will unsubscribe and forget. You’ll notice from this year’s Twitter trends, the most talked about are the most active. Post regularly across your social media accounts, too. Don’t neglect one in favor of another, which would limit your potential audience.

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Further, engage with followers on a personal level. Generic messages addressed to no one in particular are not as engaging as a direct conversation, and anyone who engages with you can feel as though you both recognized each other as people through your social media interaction. This keeps people interested and following.

4. Cross-promote yourself

The fastest way to limit your audience is to fail to build a social media presence on multiple platforms. Even if you’re building a niche that is geared towards a particular website, like Vine stars frequently are, you will want to fill out and engage with other platforms that you use to promote your content across all your accounts.

A dedicated follower may follow you on multiple accounts, but people frequently only check one or two sites regularly and may forget about you if you don’t actively try to remind them of your presence across multiple platforms to reach them as frequently as possible. Other social media accounts can be used to promote content stemming from one account, but remain critical for engaging with your followers.

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5. Curate your content carefully

When people follow you online, they often have a set of expectations for what they’re signing up for. It is important to keep this image in mind when curating your content, whether original or shared from someone else. Make sure what you’re sharing is interesting to other people, doesn’t seem like clutter, isn’t unwelcome or adversarial and doesn’t contradict what they expect from you.

Once you curate it, make it findable as well. Tag people in your posts and use hashtags to make sure as many people who might be interested in your voice can find your content as possible.

By thoughtfully curating your content and engaging with your audience, your online presence can grow quickly and efficiently, finding you success and fame in the competitive world of social media.

Featured photo credit: Nan Palmero via flickr.com

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Last Updated on January 18, 2019

7 Ways To Deal With Negative People

7 Ways To Deal With Negative People

Some people will have a rain cloud hanging over them, no matter what the weather is outside. Their negative attitude is toxic to your own moods, and you probably feel like there is little you can do about it.

But that couldn’t be farther from the truth.

If you want to effectively deal with negative people and be a champion of positivity, then your best route is to take definite action through some of the steps below.

1. Limit the time you spend with them.

First, let’s get this out of the way. You can be more positive than a cartoon sponge, but even your enthusiasm has a chance of being afflicted by the constant negativity of a friend.

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In fact, negativity has been proven to damage your health physically, making you vulnerable to high levels of stress and even cardiac disease. There’s no reason to get hurt because of someone else’s bad mood.

Though this may be a little tricky depending on your situation, working to spend slightly less time around negative people will keep your own spirits from slipping as well.

2. Speak up for yourself.

Don’t just absorb the comments that you are being bombarded with, especially if they are about you. It’s wise to be quick to listen and slow to speak, but being too quiet can give the person the impression that you are accepting what’s being said.

3. Don’t pretend that their behavior is “OK.”

This is an easy trap to fall into. Point out to the person that their constant negativity isn’t a good thing. We don’t want to do this because it’s far easier to let someone sit in their woes, and we’d rather just stay out of it.

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But if you want the best for this person, avoid giving the false impression that their negativity is normal.

4. Don’t make their problems your problems.

Though I consider empathy a gift, it can be a dangerous thing. When we hear the complaints of a friend or family member, we typically start to take on their burdens with them.

This is a bad habit to get into, especially if this is a person who is almost exclusively negative. These types of people are prone to embellishing and altering a story in order to gain sympathy.

Why else would they be sharing this with you?

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5. Change the subject.

When you suspect that a conversation is starting to take a turn for the negative, be a champion of positivity by changing the subject. Of course, you have to do this without ignoring what the other person said.

Acknowledge their comment, but move the conversation forward before the euphoric pleasure gained from complaining takes hold of either of you.

6. Talk about solutions, not problems.

Sometimes, changing the subject isn’t an option if you want to deal with negative people, but that doesn’t mean you can’t still be positive.

I know that when someone begins dumping complaints on me, I have a hard time knowing exactly what to say. The key is to measure your responses as solution-based.

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You can do this by asking questions like, “Well, how could this be resolved?” or, “How do you think they feel about it?”

Use discernment to find an appropriate response that will help your friend manage their perspectives.

7. Leave them behind.

Sadly, there are times when we have to move on without these friends, especially if you have exhausted your best efforts toward building a positive relationship.

If this person is a family member, you can still have a functioning relationship with them, of course, but you may still have to limit the influence they have over your wellbeing.

That being said, what are some steps you’ve taken to deal with negative people? Let us know in the comments.

You may also want to read: How to Stop the Negative Spin of Thoughts, Emotions and Actions.

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