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7 Ways to Promote Your YouTube Channel

7 Ways to Promote Your YouTube Channel

If you have decided to create a YouTube channel, you need to find the best ways to promote it. After all, if it is not being promoted, people aren’t going to know about it, and you will be simply wasting your time because you won’t be making any money.

Here are seven ways that you can promote your YouTube channel, and you can start right now.

1. Create Good Thumbnails

The first thing you should do is create great thumbnails that show what your channel is all about. If you are trying to promote a video about how to repair a broken lamp, you don’t want the thumbnail to show your cat.

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Make sure the thumbnail is a hint of what to expect from the video. If the audience can’t figure out what the thumbnail is in reference to your video, they aren’t going to be as likely to click on it as they would if they saw the connection.

2. Optimize Your Channel

You need to create a profile that is clear and compelling, and one that offers a full description of what your channel is really about.

Your profile should be on-brand, and be similar to your other social channels, including colors, backgrounds, logos, social media icons for the other channels you use, custom banners and layout, etc. Basically, when people see your YouTube channel, they should automatically recognize your brand.

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3. Use Videos in Email Newsletters

One great way to let people know about your YouTube channel is to tell them via email. If you send out regular email newsletters, incorporate some of your videos into these newsletters.

When you are promoting a certain video, make sure that you promote it during certain days of the newsletter mailings to get the best results and the most viewers.

4. Use the Right Promotional Tools

There are several online tools available for you to use that will help you to promote your YouTube channel. With many of these tools being absolutely free to use, there is nothing stopping you from promoting the heck out of your channel. Some of the best tools include:

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5. Hold Contests

Everyone loves to win stuff, and a great way for you to engage with and increase your audience is to hold contests. You don’t have to spend a lot of money on prizes. In fact, prizes can be as simple as offering free informational videos, e-books, etc.

Upload a call to action video that announces your contest that includes a description of the rules, and encourage your followers to share the contest with their friends along with entering themselves.

6. Create a Trailer

If you are looking for a fun and interesting way to introduce people to your YouTube channel, try creating an entertaining trailer. This is really easy to do, since all you have to do is create a montage of video clips of the best moments of videos that are already on your channel.

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The better the clips, the more likely that people are going to be interested in tuning into your channel to check out everything that you have to offer.

7. Use Video SEO

It is important that you optimize your YouTube channel for SEO. After all, YouTube is the second-largest Internet search engine, and if you are using SEO, your videos are going to reach a greater audience through their searches.

Things that you need to consider when using SEO include title tag information, audience retention, keywords in description tag, tags, comments, likes and dislikes, number of subscribers who are still there after watching, etc.

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Last Updated on February 11, 2021

The 20 Most Creative Instagram Accounts That Will Inspire You

The 20 Most Creative Instagram Accounts That Will Inspire You

Instagram allows you to see exactly what inspires people and how creativity is drawn from their everyday life. We use Instagram to capture what makes us smile, what brings joy to our life, and what we are passionate about, and the accounts listed below are sure to inspire you in turn.

Here are our 20 top creative Instagram accounts that you should be following today.

1. Humans Of New York

Brandon Stanton walks the streets of New York City taking street photography, and he gets his subjects to open up about life details that even many family members may not know about them. It makes you smile and connect with the images at a new level.

 2.  Paris in Four Months

Carin Olsson moved to Paris and is documenting every part of her experience, from the macaroons to the Eiffel Tower with all of its shimmering lights. If you want to go to Paris but can’t get there today, Carin will take you.

3. Civilized Caveman Cooking

George Bryant offers up more than his love for cooking Paleo cuisine as he shares more about life, joy, and happiness. His coined hashtag is #hugsandbacon.

4. Andrew Knapp

Andrew has taken the world by storm with his adorable version of Where’s Waldo? His version is Find Momo, and stars his border collie.

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5. Idafrosk

Ida Skivenes has developed a knack for food art. From the world of Charlie and the Chocolate Factory to Strawberry Fields Forever, she has recreated it all with food.

6. GrandmaBetty33

Grandma Betty is fighting cancer and is inspiring others to smile and be happy in life. She brings a smile to your face instantly and is like having your grandma right beside you.

7. Maya_on_the_Move

Tania Ahsan captures the world of her cute bulldog, Maya, on her adventures in New York. Maya makes appearances that will make you smile, laugh, and inspire you to go out and create something special.

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8. Leoleoparis

Leo captures the life on the streets of Paris. Most of his work is done in black and white, offering that iconic Parisian look.

9. Jacob Santiago

Jacob Santiago creates stunning, vibrant images around New York City, showcasing the architecture and streets. I’m sure you haven’t seen the streets of NYC like this before.

10. Julie’s Kitchen

Julie Lee showcases how everyday produce can create colorful art designs. At first glance, you think it is just a design; then, a second take illustrates that it is really fruits and vegetables.

11. iloveplaymo

iloveplaymo brings together photography and Playmobil toys in action. The images are up to date with current world events and everyday life.

12. “Red” Hong Yi

Red Hong Yi loves to paint without a paintbrush. Her style uses daily items to create lovely images.

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13. Alexis Diaz

A breathtaking artist from Puerto Rico who loves to paint murals. Alexis’s work is featured all over the world.

14. Murad Osmann

Murad Osmann is a music video producer, but his claim to fame on Instagram has been his photographs with his girlfriend leading him by her hand.

15. Simone Bramate

Simone Bramate is a storyteller who just so happens to take delightful photos as well.

16. Willie Kessel

Willie Kessel brings beach life right to your smartphone. Amazing surf and lifestyle images that take your mind off of all of the work and stress in your life.

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17. Nick Ulivieri

Nick Ulivieri is a talented photographer who loves to capture the windy city of Chicago and skies, especially during storms. His images are gorgeous and make you realize how wonderful life really is.

18. Jo Jerry

Jo Jerry’s landscape photos around Santorini, Greece, make you want to book a flight immediately. The bright colors and simplicity in the images make his photos stand out from the rest.

19. GoPro

GoPro uses fan-sourced images on their account that are all captured with a GoPro. Creativity to the max is used in these images and range from the grocery store to incredible surf.

20. Vin Farrell

Vin Farrell is a creative who works on the agency side for large clients and has a knack for photography. His iPhone captures amazing aerial images around NYC and the world.

Featured photo credit: Andy via flickr.com

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