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How To Get Through A downtime in your business – Practical Steps

How To Get Through A downtime in your business – Practical Steps

Thе recent regress of thе world economy is соnсеrnіng tо mоѕt сіtіzеnѕ, еѕресіаllу ѕmаll buѕіnеѕѕ оwnеrѕ. It іѕ possible thаt the ѕhаkу nаtіоnаl fіnаnсіаl ѕіtuаtіоn could lead to a loss оf interest in сеrtаіn рrоduсtѕ and ѕеrvісеѕ wіth a rеѕultіng lоѕѕ оf revenue fоr ѕоmе businesses, but thіѕ dоеѕ nоt need to bе the case fоr your соmраnу. The following ѕuggеѕtіоnѕ саn help you bolster your ѕmаll buѕіnеѕѕ аgаіnѕt the сurrеnt ѕluggіѕh economic еnvіrоnmеnt.

What exactly is downtime in a business? Some companies run twenty four hours a day, seven days a week. Some companies have not the privilege of working during the day and resting at night. Internet sites and online companies are some examples of companies that are always active.

Downtime is the period in which the operations are put to a stop. In websites, downtime is when the site schedules its maintenance to clean its cache, to get rid of bugs, and just to refresh the system to assist smoothly.

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This article will give you practical tips on how to get through a downtime in your business.

1. Promote Yоur Buѕіnеѕѕ tо thе Masses

Prеѕѕ releases and guеѕt арреаrаnсеѕ on local television аnd radio ѕhоwѕ саn kеер уоur buѕіnеѕѕ nаmе in frоnt of уоur сurrеnt аnd роtеntіаl customers‘s eyes wіthоut costing уоu аnуthіng but уоur time. Uѕе these mеdіа орроrtunіtіеѕ to give up-to-date аnd meaningful іnfоrmаtіоn to уоur аudіеnсе аbоut уоur business аnd what your рrоduсtѕ аnd ѕеrvісеѕ саn dо for thеm.

2. Use Dоwntіmе to Build Buѕіnеѕѕ Relationships

The соrnеrѕtоnе оf every ѕuссеѕѕful buѕіnеѕѕ is the quality оf rеlаtіоnѕhірѕ buіlt over tіmе. Wіth thе constant dеmаndѕ оf ореrаtіng a small business, there іѕ often lіmіtеd time to dеvоtе tо еѕtаblіѕhіng ѕоlіd business rеlаtіоnѕhірѕ. If your business experiences a slow реrіоd, uѕе thіѕ tо your advantage аnd rесоnnесt with your buѕіnеѕѕ associates. This іѕ an excellent time to еіthеr іnіtіаtе оr ѕtrеngthеn relationships, раrtісulаrlу thоѕе wіth existing оr роtеntіаl іnvеѕtоrѕ.

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3. Improve Your Buѕіnеѕѕ Prосеѕѕеѕ and Customer Service

Even wіldlу ѕuссеѕѕful buѕіnеѕѕеѕ have room fоr improvement. Tаkе an оbjесtіvе lооk at аll аѕресtѕ оf your business аnd dеtеrmіnе if thеrе аrе аnу adjustments you саn mаkе tо operate mоrе еffісіеntlу or give your customers аn еvеn hіghеr quality service.

4. Catch Up On Your Reading / Learning

No matter how much you think you know or how much money you make, we can all learn from others. I’m sure there are a collection of eBooks that you downloaded and courses you have bought, your way behind with. Take this time to invest in your training!

5. Clean Up Your Business

Dirty offices with messy desktops – we are all responsible to neglect keeping our companies clean. Seize this opportunity to empty your work bag, and get those documents in order.

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6. Check In With Customers

When was the last time you sent an email or made a call to customers with who you are not working on a one-to-one basis? Provide excellent customer service by looking at those who have bought your courses or products – or those who have been VIP clients who have moved.

7. Get Ahead Of Your Schedule

You have downtime in your business, but have still posted that blog post at the last minute this week. Why? Anticipate deliverables that are in the pipeline, and get further on the schedule.

8. Create a Content Calendar

Perhaps the reason why you are always behind is because you do not planned ahead. Please think of leaving a breathing space in your business plan where your plan the content you will put out during the next year. You can schedule it in a content calendar.

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9. Organize Your Finances

Are your fees all paid? Have all your employees and contractors been paid? Do you still owe money? Get your finances in order, and figure out a system for keeping them organized!

Featured photo credit: Olu Eletu via hd.unsplash.com

More by this author

Tanvir Zafar

The founder of ISU Technologies, passionate in writing about entrepreneurship, work and technology.

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Last Updated on November 19, 2018

How to Find a Suitable Professional Mentor

How to Find a Suitable Professional Mentor

I went through a personal experience that acted as a catalyst for an epiphany. When I got fired from a job, I learned something important about myself and where I was headed with my freelance career. I realized that the most important aspect of that one rather small job was the influence of the company owner. I realized that I wasn’t hurt that the company and I weren’t a perfect match; I was devastated by the stark fact that I needed a mentor and I had almost found one but lost her.

Suddenly, I felt like J.D., the main character in “Scrubs,” chasing Dr. Cox and trying to rip insight and wisdom from someone I respect. The realization that a recognized thought-leader and experienced entrepreneur severed ties with me felt crushing. But, I picked myself back up and thought about five ways to acquire a mentor without having the awkwardness of outright asking.

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1. Remember, a professional mentorship must be mutual.

A professional mentor must agree to engage in a mutual relationship because, as the comedy T.V. series showed us, one simply cannot force someone to tutor us. We have to prove that we are worth the time investment through persistence and dedication to the craft.

2. You have to have common interests with your mentor.

Even if a professional mentor appears at your job or school, realize that unless you and this person have common interests, you won’t find the relationship successful. I’ve been in situations where someone I respected had vastly different ideas about what was important in life or what one should spend his or her free time doing. If these things don’t line up, you may find the relationship won’t be as fruitful, even when the mentor knows a great deal about one industry.

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3. Thought-leaders will respect your passion.

One of the ways you can prove yourself worthy to a professional mentor is through your passion and your dedication. No one wants to spend time grooming and teaching another who will not take advice or put the effort in to improve. When following thought-leaders on Twitter and trying to engage with higher-ups in a work setting, realize that your actions most often speak louder than your words.

4. Before worrying if he respects you, ask if you respect him.

On the other side of the coin, you should seriously reflect on those common interests and make sure you respect your professional mentor. Just because someone holds a title, degree or office does not mean that person is trustworthy or honest. Don’t be swayed by appearances and take the time to find a suitable professional mentor.

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5. Failure is often the best way to learn

I honestly have made more mistakes than I can count. I know I’ve learned a great deal from poorly organized businesses and my own poor choices. The most important quality I’ve developed is an ability to swallow my pride and learn from my mistakes. If life knocks me down nine times, I get back up 10 times. One of the songs Megadeth wrote, “Of Mice and Men,” resonates in my mind when I pull myself up by my bootstraps and try again for a goal I’ve set: “So live your life and live it well. There’s not much left of me to tell. I just got back up each time I fell.” Hopefully, this brief post can act as a professional mentor to you in your quest to find not only a brave leader but also a trusted adviser.

Featured photo credit: morguefile via mrg.bz

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