Instagram’s advertising platform is currently one of the best kept secrets in social media marketing. Although, many business owners are willing to spend on Facebook and Twitter ads, they often overlook the benefits of Instagram advertising.
This could potentially be because Instagram ads are relatively new, or perhaps because many still believe that the cost of ads on Instagram remain the same or close to the high ad costs at their introduction.
The truth is, Instagram ads can be a gold mine for advertisers looking to engage with an active audience of visual learners. Don’t believe me? Check out the stats!
Infographic by Buzzoid
Featured photo credit: Pexels via pexels.com
