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17 Essential Free Online Resources for Entrepreneurs

17 Essential Free Online Resources for Entrepreneurs

Starting and running a modern business can be challenging to say the least. There are so many things to juggle. So many tools and services. So many people to meet and contacts to make. Business plans, marketing– you name it.

As busy and as hectic as the world of business is, there is one huge benefit we can all make use of – free online resources aimed at helping small business owners and entrepreneurs. There’s a stack of great stuff out there; if you know where to look.

To help you, we’ve compiled a big list of all the best free resources (including guides, tutorials, articles, tools, & services) that will help you take another step towards success.

Business Ideas

Coming up with a viable business idea is not always that easy. That’s not to say it shouldn’t be a fun learning experience. SpringWise looks at innovation around the globe with a focus on high tech stuff that, unfortunately, tends to be out of the reach of a solopreneur type startup. Nevertheless, it’s still hugely valuable to keep tabs on what’s coming onto the market.

Springwise business ideas

    Not every idea you see on Springwise will be a viable startup option for you, so you might want to look at something like SME Pals’ Small Business Ideas resource page, which offers a huge, growing list of unusual, innovative, and quirky ideas with a focus on low startup costs and great online potential.

    Business Plans

    Whether you are looking for investors, approaching the bank for a loan, or simply doing extensive marketing research, a good business plan can give you the knowledge and industry insight needed to take advantage of new business opportunities.

    Bplans offers hundreds of freely available business plan templates on their Free Sample Business Plans resource page.

    Bplans sample business plans

      There are over 116 business plan outlines for retail and online startups alone, which makes an unbeatable business plan resource for home based or small business startups, that want to do everything from blogging to selling things online.

      Websites

      Every modern business needs a website. But not every modern entrepreneur should have to learn programming, HTML, CSS, MySQL, DNS, SSL and every other piece of technology that goes into making a website.

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      Free yourself from complicated and expensive custom Web design issues by following SME Pals’ How to make a website guide for complete beginners. See how easy, fast, and cheap it is to create a professional, cutting edge website for yourself.

      How to make a website

        What’s nice about this resource is that it is organized into sections that you can dip in and out of depending on where you are in the process of creating a website. Access everything from important concepts and basic definitions, to costs, guidance, and advice on domains, hosting, and step-by-step beginner guides to building a website on all the major Web platforms.

        Analytics

        Having a great website is only the first step. Next, it’s important to monitor Web traffic to understand where visitors come from, what they do while they’re browsing your site, and where they go afterwards.

        Analytics is a vital part of any good marketing, advertising, content, sales, and search optimization campaign. Google Analytics offers a complete (and completely free) way to work with your visitor data to better understand how your business is performing.

        Web analytics

          I find that the Audience Overview, Real Time, Acquisition Channels, and Behavior Events data reports are the most useful because that covers everything from who has visited my site, whos online right now, where they came from, and what they did.

          Marketing

          Marketing is a huge discipline making it difficult to cover every little aspect in one go. However, there are a few standout resources that I think are definitely worth mentioning.

          Inbound

          The particular demands of the Internet audience lead to an evolution in the way marketers approached their craft. Inbound marketing was born and espoused a shift in attitudes from telling consumers to buy your products, to engaging with them to build trust and authority. At the vanguard of this movement is Hubspot, and there is a lot of extremely valuable information on inbound marketing at their blog.

          Hubspot inbound marketing

            Blogging

            For me blogging just wouldn’t be the same without the longstanding service of Darren Rowse’ ProBlogger that offers a massive array of articles, guides, tips, eBooks, podcasts, and other resources on everything to do with creating content for blogs.

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            Blogging tips and advice

              While some of the resources on the site are paid, I highly recommend browsing their blog for more actionable advice and tips than you can shake a stick at.

              SEO

              Search engine optimization is the art and skill of ranking your website and webpages higher in Google (and other search engines) in order to generate as much valuable organic search traffic as possible. SEO is a huge discipline encompassing everything from content creation (blogging) to technical aspects such as server speed and performance.

              There’s no-one better in the industry to offer reliable free advice and insight then Brian Dean and BackLinko.

              Backlinko SEO advice and tips

                The best feature about Brian’s site is that he doesn’t produce tons of articles. You’re lucky if there’s a new one each fortnight. But, each article contains a wealth of really valuable insight and information. I’ve been in the biz for years and I still learn new stuff each time I pop in to read something.

                My favorite is his list of 201 powerful SEO tips, which contains enough actionable search optimization hints and tips to keep you busy for weeks at a time.

                Software

                There’s no one single piece of free software I could recommend since any type of business requires a whole array of software in order to function. That’s why this section is going to be a list of the most useful software packages available for download online. Enjoy.

                7-Zip

                7-Zip is a free (no payment or registration required) utility that can archive and compress files and folders as well as unzip them using a range of formats – like Windows’ .zip, and the superior .tar.gz, as well as its own high compression .7z format.

                7zip free zip utility

                  Skype

                  Skype provides free online conversations and instant messaging, file sharing, video sharing, conference calling, and VoIP to land-line calls.

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                  Skype free VoIP IM

                    Avast

                    Avast offers a free trial of their antivirus software for 30 days. After that time you can choose to extend your free usage period or upgrade to their full, paid protection plan. While there are a few annoying popups to deal with on occasion, overall, their free protection plan is excellent.

                    Avast free antivirus

                      Thunderbird

                      Mozilla’s Thunderbird is a modern, easy to use email client that will have you sending and receiving emails in no time on virtually any platform you can imagine – Windows, Mac, Linux, etc.

                      Thunderbird free email client

                        OpenOffice

                        Apache’s OpenOffice is open source’s answer to Microsoft Office, which used to be bundled free with Windows, but now costs a small fortune to install separately.

                        OpenOffice free office software

                          Adobe Reader

                          Adobe Acrobat Reader is an essential free utility for reading (but not creating) PDF documents. PDF is a widespread document format that is common online (if you do any work online, you’ll need a PDF reader).

                          Adobe free PDF reader

                            Dropbox

                            Dropbox is a free, cloud based application that allows you to store, share and synchronize files online.

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                            dropbox free cloud sharing and storage

                              Chrome

                              Google’s Chrome Web browser has risen to become the most dominant PC browser on the planet. It did this by being fast, and easy to use while rendering Webpages elegantly.

                              Chrome free Web browser

                                Q&A

                                Without a doubt, the best place to get surprisingly good, in-depth and knowledgeable online advice about virtually every aspect of starting, growing, and operating a successful business of pretty much any size in pretty much any industry is Quora.

                                Quora free expert answers

                                  A good way to find quality answers is to search for questions that have garnered a lot of views. Generally, popular questions attract better and better answers that go into more and more detail as they compete to be upvoted to the top of the answer results.

                                  Tax, Loans & Finance

                                  Government recognizes the importance of startups, innovation, and small businesses within the economy. Small businesses account for almost half the nation’s contribution to GDP and almost half of the overall employment. That’s huge.

                                  It’s no wonder that the SBA was created to help entrepreneurs and small business owners navigate the tangled Web of tax, legal, and finance laws, regulations and practices.

                                  Small Business Administration

                                    While there are plenty of local and regional resources available from the SBA, the two most important online ones are their Loans & Grants and Learning Center. The loans section, in particular, offers plenty of valuable advice and information on how to apply for loans, connect with lenders, and access other financing resources.

                                    So that’s the end of my list of free, online entrepreneur resources. Hopefully you’ll find plenty of valuable insight and information to help boost your own business and take you one step closer to success.

                                    Do you already use any of the resources mentioned here? Have they been of help to you and your business? What other free sites, articles, tools, and resources would you recommend?

                                    Share your thoughts in the comments.

                                    Featured photo credit: Jeff Sheldon via albumarium.com

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                                    Last Updated on September 20, 2018

                                    How to Be Happy at Work and Find Fulfillment in Your Career

                                    How to Be Happy at Work and Find Fulfillment in Your Career

                                    If you’re going to spend 1/3 of our life at work, you should enjoy it, right?

                                    Trust me, I know that’s easier said than done. Difficult coworkers, less-than-desirable tasks, or even just being in the wrong position can all lead to a lack of enjoyment and fulfillment in your work.

                                    But what if I told you it doesn’t have to be this way? Or better yet, if you struggle with all of the above (and then some), what if I told you that enjoying your work and finding fulfillment regardless of those obstacles is possible?

                                    Don’t believe me? I don’t blame you because I was there too. Before implementing the tips below, I struggled to get through each day, much less find real fulfillment, in the office. Now, even after the toughest days on the job, I still come away with feelings of pride, accomplishment, and fulfillment. The best news is, so can you.

                                    If you’re ready to make those hours count and find happiness and fulfillment in the office, then read on to find out how to be happy at work and find fulfillment in your career:

                                    1. Discover the root(s) of the problem

                                    For this first step, we’ll need to think back to 8th-grade physics (humor me). We all know Newton’s 3rd law, “for every action, there is an equal and opposite reaction.” When you think about it, the same can be said outside of physics, and we see this law play out in our daily lives, day after day.

                                    Simply put, all the issues we deal with in the office (and life in general) affect us in a noticeable way.

                                    If you’re appreciated at work, like the work you do and receive frequent praise, promotions, or raises, then this will probably have an altogether positive effect on your life in the office.

                                    But what if we reverse this? What if you feel under appreciated, get passed up for promotions, or get denied raises? This is sure to affect the way you feel at work on a negative level.

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                                    So, before you can implement the steps of feeling happy and fulfilled at work, we first have to discover the reasons why you don’t feel that way already.

                                    Think about it, write a list, or make a mental note. Run through all the reasons you’re dissatisfied in the office, and don’t hold back. Knowing the exact obstacles you’re facing will make overcoming them that much easier.

                                    In fact, as a side-challenge to this article, I recommend picking the top three reasons contributing to your dissatisfaction at work and using the following tips to tackle them.

                                    2. Practice gratitude for an instant uplift

                                    Did you know the simple act of feeling grateful can increase your happiness and make you more fulfilled at work?[1]

                                    Well, it’s true, and it’s scientifically proven.

                                    Dr. Lisa Firestone notes that practicing gratitude “reminds us of what we lacked in the past.” Meaning, it serves as both a boost to happiness and a bit of a wake-up call that things have been or could be, much worse.

                                    Trying to conjure up feelings of gratitude can seem almost impossible when your work situation seems bleak, but hear me out: There are incredibly easy ways to get started and it doesn’t involve trying to “force” yourself to feel grateful about things that stress you out.

                                    For an instant pick-me-up, try this:

                                    Find a loose piece of paper, a blank sticky note, or anything you can write on, be it physical or digital. List just three things that you are absolutely without-a-doubt thankful for in your life.

                                    Now here’s the trick: Don’t just list what you’re grateful for, you have to list why you’re grateful for them, too.

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                                    For example, simply saying “I’m grateful for my kids” will probably make you feel good, sure, but what if we could amplify the warm, fuzzy feeling into real, lasting motivation?

                                    Instead, write the reason you’re so thankful for your children. Is it because they make you laugh and forget about other stressors? Or maybe they help to remind you of why you go to work every day in the first place?

                                    Whatever your reasons may be, jot them down and keep your list somewhere you can see it while you work. A quick glance at your gratitude list throughout the day can provide powerful, positive motivation to keep going.

                                    Bonus:

                                    If you can find just three things to be thankful for that specifically relate to your job, and list why those things make you grateful, your list can also help you find fulfillment in your work itself which can give you an even bigger boost of positivity throughout the day.

                                    3. Take meaningful time for yourself

                                    We all know creating a strong work-life balance can be crucial to feeling satisfied in our jobs, but rarely do we ever address how we’re spending our time outside of work.

                                    Many of us survive a 9-hour work day and commute home only to find ourselves busy with our personal to-do lists, running a household, and taking care of a child (or 2 or 3, and so on).

                                    If you spend all your time working, whether in the office or within your household, you’re going to feel drained at some point. This is why setting meaningful time for yourself every day is highly important.

                                    Look, I get it: I don’t know anyone in the working world who can shun all responsibility for a 3-movie marathon or happy hour with friends whenever they feel like it. But finding time for yourself, be it just 30 minutes to an hour, can really make a difference in how you feel at work.

                                    This works because you’ll have time to actually relax and let the day’s stress melt away while you enjoy something just for you. The to-do lists and stressors will still be there after you’re refreshed and ready to tackle them.

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                                    No time for me-time? Try this:

                                    If you have a busy household, you’ll need to capitalize on a block of time you know will be completely uninterrupted. The easiest way to do this: try waking up 30 minutes to an hour earlier than usual (or push bedtime back an hour if you’re a night owl, like me) and take time to do something you enjoy.

                                    This could be reading with a cup of tea, catching up on Facebook, spending time on a passion project—anything! As long as it’s meaningful to you, it works!

                                    Bonus:

                                    Starting your day with meaningful time for yourself can set you up to have a positive mood that lasts well into office hours, and having your me-time in the evening can give you something positive to look forward to during the day.

                                    4. Get productive and feel accomplished

                                    Don’t you just love the feeling of checking the last item off of a hefty to-do list? That’s because self-motivation can be a huge driver of positivity and success.

                                    When we accomplish something, no matter how small, it makes us feel good, plain and simple. Applying this tactic to your daily work can be the motivator you need to find fulfillment during the daily office grind.

                                    While there are tons of steps to get more done at work, I’ll share my personal favorite: Prioritizing.

                                    Now, many people handle prioritizing differently. Some like to tackle the little tasks first so they can spend focused time on the big to-dos. Others like to knock out the big items first and get to the smaller ones when they can.

                                    No matter which camp you’re in, you may be missing one crucial step: Time management.

                                    So how’s this work? When you factor in the amount of time your priorities will take, it can transform your productivity ten-fold.

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                                    Say you have three top priorities for the day. You might jump into the smaller ones or the bigger ones depending on your preferred method, and then find yourself out of time and bringing work home with you at the end of the day.

                                    This is prevented when you factor in time. Knowing how long each item will take, or deliberately setting specific blocks of time for your priorities can help you accomplish more in the same 8-9 (or 12) hours that you typically spend at work.

                                    Try this:

                                    Take a look at your priorities and consider how long they should take. Pop into your Google calendar (or Filofax, whatever works for you) and schedule time to work on your priority items around any important meetings or events of the day.

                                    The most important thing to remember is to stick to your dedicated time.

                                    Often, when we know exactly how long we have to work on something (and honor this time limit), we’re motivated to get more done on time to avoid taking work home at the end of the day.

                                    The bottom line

                                    There’s no need to waste 1/3 of our lives feeling unsatisfied at work. Luckily, you now have the tools to get started, take back your time, and become happy and fulfilled at work again.

                                    The only question is — which tip will you try first?

                                    Featured photo credit: Ellyot via unsplash.com

                                    Reference

                                    [1]Psychology Today: The Healing Power of Gratitude

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