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10 Simple Ways To Increase Your Influence On Instagram

10 Simple Ways To Increase Your Influence On Instagram

Instagram is one of the most popular photo- and video-sharing social networks, with almost 300 million daily active users and 500 million monthly active users (as of the end of June 2016). Celebrities, athletes, business people, and normal people from all walks of life have taken to Instagram to share photos and videos with their fans and admirers.

A platform as big as Instagram provides opportunities just as big for marketing and promoting things. There are thousands of accounts on Instagram that are promoting and marketing something to huge numbers of followers. But, how do they manage to get thousands and millions of followers? Well, they understand a few simple things that need to be done on Instagram besides posting photos and videos.

If you want your account to get noticed by more people and get some of that big celeb-like fan follow, to grow your influence on Instagram, here are some tips to do just that.

1. Know your trade.

This is the first of all the rules in any kind of trade. It can’t be stressed enough: you’ve just got to know what it is that you actually intend to do. “Know your niche.” Know what your niche is on Instagram. Pick that topic and know your potential audiences who you want to influence and really stick to the topic, period. You won’t get anywhere on Instagram if you don’t know who you want to influence in the first place and how.

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Merely posting your selfies and your meals isn’t going to interest anyone out there unless you are a celebrity. So it is important that you understand what your selling point is on Instagram, hone in on it, and then set on to harness the power of Instagram.

2. Create content that is double-tap worthy.

This should be obvious, since it is what Instagram is all about: awesome photos and videos that people would like and likely share. That is how your influence starts to grow on Instagram — with share-worthy content.

Great photography is always appreciated on Instagram and other social media alike. Make use of Instagram’s filters and editing tools to the fullest. Researchers have found that filtered photos on Instagram are 21% more likely to be viewed and 45% more likely to be commented on than unfiltered photos.

3. Share user-generated content.

One smart strategy that Instagram stars with marketing agendas are embracing is to share user-generated content. They are scouring the web for the best user content related to their niche and are featuring this content on their accounts.

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And that seems to be working well for them — after all, everybody likes to be in the spotlight. By giving people the spotlight, they are getting them excited about their brands. Really a win-win strategy.

4. Post consistently.

Social media influence isn’t built solely with a “good enough” account and posting high-quality photographs. It’s not enough if you want a large number of followers. It requires daily attention and interaction, and over time, your influence increases (if you put enough time and effort into building influence).

Brands that post regularly tend to have more successful accounts on Instagram. It is important that you give your followers something to notice you — your posts are what make you noteworthy on Instagram. So  post consistently (at least once a day) to let your followers know that you are someone worthy of their attention.

5. Get savvy with hashtags.

Hashtags on Instagram are your best bets to funnel viewers into your account. If you don’t know how they work, it’s time you started studying them because crafting the right hashtags could make a big difference to your account’s visibility on Instagram. Searching content of interest on Instagram by hashtags is similar to a keyword search for a blog post. Adding relevant hashtags to your photos lets your posts be visible to the users interested in your niche.

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A maximum of thirty hashtags are allowed per post on Instagram and many successful accounts max out this ability to lure viewers over to their accounts. Load up on good hashtags to target your audience.

6. Encourage followers to participate.

Social media is big in the first place because of people’s participation. They want to be involved. And it is to your benefit if you let them be involved. That grows your community.

Ask your audience for feedback. Host a photo contest and give out rewards. People follow your brand on social media to take advantage of whatever you have to offer them. Ask questions in your captions. Ask your followers to tag their friends and repost your photos. That helps you grow your network and influence.

7. Engage in conversations.

Engage in conversations with your followers to get to know them better and understand what type of content they are interested in. Comment on the posts of big influencers in your community and collaborate with them if you find the opportunity. Mention each other in posts like you would share links on blog posts.

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“To lead, you must first learn to follow.” That is true indeed. Follow back your followers and engage with them by taking the time to comment and reply to comments. This is a great way to be noticed within your community and boost your influence. There are shortcuts to growing Instagram influence like buying views, but to reap long-term rewards, you want to build step by step.

8. Use collaborative social media to cross promote.

Cross promotion is a great way to get some extra exposure. Instagram allows you to share your photos to other platforms, such as Facebook, Twitter, Tumblr, etc. It also lets you embed Instagram photos in your blog posts.

 9. Pay attention to trends.

In social media, where things keep evolving, trends come and go frequently. It is important you keep up with the trends to stay ahead. The hashtag is a trend that is still prevalent on Instagram. Sponsored posts are more likely to be noticed by a large number of Instagram users.

Keeping up with changes to the platform and new trends will definitely help you grow your presence on the social network.

10. Make use of Instagram analytics tools.

There are free tools available that help you measure your social network influence. Make use of these tools to keep track of your Instagram presence and understand where you need to improve.

Featured photo credit: Pixabay via pixabay.com

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Nabin Paudyal

Co-Founder, Siplikan Media Group

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Last Updated on July 10, 2019

11 Brain Training Apps to Train Your Mind and Improve Memory

11 Brain Training Apps to Train Your Mind and Improve Memory

Whether at work or at school, people these days are under tremendous pressure to perform, perform and perform! Stress and pressure can have adverse affects on the well-being of a person, and need to be controlled.

Now, this doesn’t mean you make a dash to your nearest therapist. There are a number of wonderful and smart apps that you can use on your phone. These brain training apps have been scientifically designed to target specific areas of the human mind and control harmful emotions such as anxiety, as well as to improve memory and sharpness of the brain.

Here are 11 iPhone apps that you will not only enjoy but also find useful in keeping your mental health balanced at all times.

1. Lumosity

This app consists of games that focus on improving the user’s memory, problem-solving capability, attention span, and thinking. There are three games in each session, and they challenge the brain by changing every time. The user has to complete the games while playing against a clock.

Free of trial. $15 per month for the full version.

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Luminosity Mind training apps-Lifehack

    2. Fit Brains Trainer

    This brain training app has 10 sets of games that work on different areas of the brain and improve memory as well as concentration. A user is required to finish a particular task from each category on a daily basis and the app tracks the progress by a color coded graph.

    Free.

    Fit Brains Trainer Mind training apps-Lifehack

      3. CogniFit Brain Fitness

      Developed with the help of neuroscientists, this fun app improves a person’s cognitive abilities, which includes memory and concentration. The progress made by the user over a period of time can be tracked. Users can also play challenge rounds with their friends. The app also modifies the difficulty level to suit the profile of the user and provide recommendations based on the results. Spending 20–30 minutes a few times every week can give measurable improvement in the performance of a user.

      First four games free, then $13 a month.

      cognifit-Mind Training Apps-Lifehack

        4. Brain Fitness Pro

        The makers of this app claim that it can improve the IQ of a user, and improve intelligence and memory. The app is fun and is user friendly, and 30 minutes a day can fetch you results in less than three weeks.

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        Buy for $3.99.

        5. Happify

        If nothing else makes you happy in life, this app will. Well, this is what the developers claim at least. This app comes loaded with lots of quizzes, polls and gratitude journals, which work on the fundamentals of positive psychology. The app also helps to control stress and emotions to make you feel better.

        Free to use.

        Happify-Mind Training Apps-Lifehack

          6. Clockwork Brain

          You will like the little gold robot that comes in every time to explain the next game you are going to play. While the games are not much different to those offered in apps such as Luminosity, the look and feel reminds me of a workshop from old times.

          Free.

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          Clockwork Trsin-Mind Training Apps-Lifehack

            7. ReliefLink

            Initially created as an app for suicide prevention, it has found its use as a great app for tracking the mood of the user by taking measure of all things relevant to the user’s mental health. In case the user experiences high emotional stress, the app has a coping mechanism that includes voice-recorded mindfulness, exercises and music for relaxation. There is also a map that informs the user of the nearest therapist and medical facilities for mental health treatment.

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              8. Eidetic

              Eidetic is a memory enhancement app and uses a ‘spaced repetition’ technique to help users memorize information such as important phone numbers, words, credit card details or passwords. It also notifies you when it’s time to take a test to see what you remember, so that you retain information in your long-term memory.

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                9. Braingle

                Braingle helps to maintain the sharpness of the brain and improve the reasoning ability of a person through riddles and optical illusions. It is different from other brain training apps that employ memory and reaction based tests. You can also compete with your friends and family members in figuring out the fun riddles.

                Free.

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                  10. Not The Hole Story

                  If you have a penchant for solving hard riddles, then this app is a must-have for you. Filled with exclusive riddles along with a simple-to-use interface, the app gives you riddles that you have to solve through a book. You will be given hints along the way, and when you give up, the answers will be revealed. This app will encourage you to broaden your thinking and put your mind to a challenging test.

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                  Free.

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                    11. Personal Zen

                    This fun brain training app follows the journey of two animated characters who travel through a field of grass. Personal Zen is a nice app meant for reducing anxiety and trains the brain to focus on the positive aspects. The developer’s advice is to use the app for 10 minutes a day to see the best results.

                    Free.

                    personal zen- mind training apps - lifehack

                      Featured photo credit: NeONBRAND via unsplash.com

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