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How to Love Mondays

How to Love Mondays

It’s possible to absolutely love Mondays. It’s possible to love them so much, that when your alarm clock wakes you up before the crack of dawn every Monday morning, that you jump out of bed on fire to start your work day. Now before you think I’ve had too much coffee and have gone totally crazy, I want you to know that I’ve been in your shoes.

I’ve had the Sunday night blues. I’ve had the nervous, dreadful feeling while getting ready for work on Monday morning. I’ve felt trapped in the 9-5 daily grind, hamster-wheel life that I thought I was ‘supposed’ to live. That was before I took massive action, over and over, to find and do work that I absolutely love, and create a career that lights me up.

It takes a lot of work, but it’s possible to do work that ignites your life and makes you feel incredibly on fire. Here’s how to love Mondays:

1. Streamline your life

One reason some people feel stuck and dissatisfied with their lives and careers is that the 9-5 isn’t exactly 9-5. In fact, it’s more like 8-6. Then, after work, it’s the daily responsibilities of life before lying down, exhausted, at the end of the day. And then repeat. Day after day, for 40 years.

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One of the best ways to start making your life more enjoyable is to streamline your life. Start getting rid of the empty activities: those time-sucking activities that don’t add any value to your life. Start making your daily tasks as efficient as possible, and delegate what you can hand off to someone else. When you streamline your daily tasks, you can create more time in your day to do the things you love. By maximizing the time you have to do things that light you up, life feels much more fulfilling and less like a hamster wheel.

2. Become a self-expert

In order to love Mondays, it’s important to have a strong understanding of who you are. When you really know what lights you up, what your innate strengths are, what type of work environment your personality type thrives in, and what kind of work schedule makes you feel energized, then you can choose a career path that aligns with these traits.

On your quest to become a self-expert, it’s important to know that clarity comes from taking action. Experiment with the parts of your work days that you have control over at in your current job. Can you vary your work hours, your work location, the order in which you accomplish your tasks, or who you’re working alongside? Take action and make some little changes in your work days.

Then pay attention to how you feel. Are you more energized, or feeling more drained? The more you take action, the more you’ll understand what type of work environment helps you feel fulfilled.

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3. Do work you’re passionate about

It’s hard to love Mondays if you feel like you’re doing meaningless work. When you’re passionate about your work, however, your job becomes much more than a paycheck. When you feel on fire about the work you do, your career becomes very fulfilling and you can make a big impact. If you’re not sure what you’re passionate about, check out this free workbook to help you find your passion.

4. Choose a career that fits into your ideal life

Most people choose a career path, then try to fit their lives around their career. They cram their personal lives into the few hours they have outside of work during evenings and weekends, and this time gets whittled away as they climb the corporate ladder.

I want you to do things differently. I want you to think about your ideal life, and choose a career path that fits well into the lifestyle and schedule you desire. Do you want a flexible schedule, or a set schedule? Do you want to go to work at a big company, surrounded by a lot of interesting people every day, or do you prefer to work somewhere smaller or independently?

Do you want to work at a set location, or do you prefer to travel for work, or even be able to work from anywhere? In your ideal career, do your work duties vary significantly and you work as a jack-of-all-trades, or are you an expert at one specific topic? In your ideal life, how many hours per week are you working?

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When you choose a career that aligns with your overall dreams about your life, Mondays become a lot more awesome.

5. Use each day to become the best possible version of you

Maybe your work isn’t incredibly enjoyable. As you’re working toward an exit plan, use the time at your current job to become the best possible version of you. Do you want to develop your leadership skills? Ask to be in charge of a new initiative, plan an upcoming company party, or become a mentor to a newbie.

Do you want to get in better shape? Start a walking club at lunch with your coworkers. Use that time to get outside, enjoy the fresh air, and enjoy non work-related conversations. Do you want to improve your communication skills? Practice speaking up during meetings, and work on being an active listener.

When you start focusing on being the best possible version of you during your workdays, you start creating a positive environment, which can affect others around you too. This can lead to better Mondays for not only you, but your coworkers too.

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We spent many hours of the best years of our lives at our jobs. When you follow these strategies, it can help make your Mondays, and your entire weeks, much more enjoyable.

Featured photo credit: Eli DeFaria / www.unsplash.com via hd.unsplash.com

More by this author

Dr. Kerry Petsinger

Entrepreneur, Mindset & Performance Coach, & Doctor of Physical Therapy

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Published on December 18, 2018

How to Brand Yourself and Make Your Business Stand Out

How to Brand Yourself and Make Your Business Stand Out

You’ve been in business for years and have finally hit your plateau.

The tactics you’d implemented for your customers aren’t working as they’ve used to. You feel like your business has fallen out of the spotlight and now you’d have to settle for any business you get. It’s how businesses work, right?

The truth is that some brands will fade off the business world–while others will adapt well and continue to grow. You shouldn’t be too hard on yourself for where your business currently stands. After all, you’d kept applying tactics that provided predictable results.

Instead, decide to not settle for average results and spend more time building your brand. To make your business stand out from your competition, you need to be unforgettable. But how can you?

In this article, I’ll cover timeless tactics that have worked for other businesses. If you apply these tactics correctly your competition won’t be able to copy them. Here’s how to brand yourself and make your business stand out:

1. Win Your Audience’s Hearts with Authenticity

The truth has always shined.

Even without the technology we have today, people always had a way of finding out if someone was lying. And, with everyone engaging in social media today, it’s hard to hide from the truth. Yet, this seems to be what many businesses fail to do.

For example, companies like Listerine have been fined for lying.[1] A quick buck today won’t be worth it in the long run. Instead, practice being authentic to your customers and they’ll eventually rely on you.

Allow your customers to buy your products with a money-back guarantee – then deliver on your promise. Be consistent with the content you provide and stay true to your brand.

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For example, if you provide coaching services for entrepreneurs, don’t sponsor irrelevant brands. If you stop caring about your brand’s mission, your audience will notice. They’ll question your integrity with your business and stop trusting your brand.

But if you gain your customer’s trust, you’ll start standing out from your competition. Your customers will feel safe purchasing from you since they’ll know you’re honest.

2. Share a Story No One Will Be Able to Copy

A few decades ago, a brand would’ve gotten away without being unique. That’s because back then starting a business was not accessible to most people. You’d either need enough money to launch your business or have the credentials. And even if you had all these qualifications, you needed to get past the gatekeepers.

Today, technology has disrupted many of the barriers that were present a few decades ago. For example, today a college student can launch a Podcast within a week. He can create a website in a few hours and record a few Podcast episodes. If he’s persistent, he can build a large following overtime and get paid by sponsors.

This is great news for aspiring entrepreneurs but there’s more competition than ever. You can only do so much before other businesses begin to copy you. But what no business can copy is your story.

That’s why you need to share your story with your audience.

For example, if you have a money blog, share how you’ve overcome your financial struggles. If you run a freelance writing business, share how you’ve overcome writer’s block. The more your audience can relate to you the better.

Without a story, your business won’t stand out. And if you copy what’s working for other businesses, you’ll experience short-term success.

Take some time to share your story with the world, your audience will love you more for it.

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3. Stop Reinventing Every Single Thing

“Don’t reinvent the wheel, just realign it.” – Anthony J.D’angelo

You may have heard that being original is the way to stand out. While this is true to an extent, you also shouldn’t be original when something is already working.

For example, if your competition has a successful Podcast in your field, then so can you. Don’t search for better alternatives to a Podcast if it’s already working.

Why?

Because this is a waste of time. Instead, copy what’s already working and make it your own.[2] If your competition has a Podcast, figure out which areas you can improve and tailor it around your brand.

Knowing this you can now spy on your competition and determine which areas you can improve. But, know that it also works the other way around. Others will view your business and copy what’s working for you.

That’s why it’s important to stay true to your brand and be authentic with your audience. When you do, your competition won’t be able to copy your unique traits. Have an abundant mindset and feel confident for what your business has to offer.

4. Shine Because of Your Uniqueness

Stop trying to help the entire world and focus on helping a specific group of people instead.

I get it, you’re willing to help almost everyone because you want to bring in more business. But the truth is that if you resonate with everyone, you resonate with no one.

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Take, for example, a marketing agency that helps businesses promote their product. This business doesn’t speak to anyone but gets occasional sales throughout the year.

But what if there was a similar marketing agency dedicated to helping real estate agents? If there was a real estate agent looking for help in marketing–who do you think they’ll choose? That’s why niching down is necessary if you hope to stand out from your competition.

Determine which customers you enjoy working with the most and determine which customers bring in the most revenue. Once you’ve gathered enough data, focus on servicing your ideal customer.

Don’t expect immediate results since this won’t be an easy transition. If you’re currently helping a narrow audience, slowly transition into a niche audience. Niching down is crucial to building raving fans.

5. Be the Brand Everyone Can Depend On

Being the brand your customers can depend on is important. How many times have you bought a product that’s failed on its promise? Or have settled for an average service?

Exceeding your customer’s expectations is a sure way to make your brand stand out. In the book Influence: The Psychology of Persuasion, studies on human psychology prove that when you give to others, they’ll reciprocate. Offer your customers free consulting, a free ebook, or free quality content. Eventually, they’ll be happy to reciprocate after receiving value from you.

View what your competition is doing and surpass their offers. For example, if your competition offers a free 15-minute consulting call, offer 30 minutes. When you focus on helping others more, your customers will notice.

Make it your mission to serve your customers first and then worry about making a profit. Other ways for your business to be reliable is by inspiring your customers. That’s right, a business isn’t only about selling, it’s also helping customers achieve their goals.

For example, you can write content that will inspire your audience to take action. You can interview guests that will push your audience to break bad habits. Get creative and look for more ways in which your audience can depend on you with.

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The Bottom Line

Imagine serving fewer customers and getting paid more than ever.

Despite the fierce competition, you’ve got fans wanting to buy your products and services. Although this may seem impossible right now, it’s not. If other brands have been able to stand out in a crowded industries, why can’t yours?

The truth is that standing out from your competition isn’t easy. There’s no secret formula that’s available to the rest of the world. The trick is to do what most brands are unwilling to do.

Many businesses don’t want to niche down because this will mean a loss in sales. But that’s sacrificing short-term gains for long-term success. Niching down is necessary to build a brand your customers will love.

Many businesses will spend a lot of money looking for ways to innovate, but won’t apply what’s working. But, not you.

You’ve got what it takes to stand out from your competition. Start slowly and master each principle covered here. Now go and make your business stand out like never before.

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Featured photo credit: rawpixel via unsplash.com

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