The success of a web design is dependent on the layout of the website, its colors, fonts and images. The design of the site should be attractive, and the visitors should be compelled to stay on the web for longer periods of time. The trends in web design are changing quickly. The success of a website depends on keeping up with new trends.
Here is a look at the most popular trends of web design in 2016:
1. Pattern of Imagery Web Design:
Photos play a significant role in digital communication. Images are used for engaging more users and for successfully illustrating messages. The users pay more attention to photos that are real. A web design should avoid using cheesy pictures because people tend to ignore them. Adding high-quality images of your products can produce a feeling of trust and this increases the desire of such individuals to explore the website.
Several websites provide plenty of photos free of cost. Some of these websites are Raumrot, Picjumbo, Unsplash, a life of pix, etc. You can also go to the Premium stock photo sites like Refe, Offset, Stocksy, etc.
2. Trend of Video Background Website:
Websites are mostly tools for storytelling. It is an effective way of transferring ideas to customers. 3-D graphics have increased the attractiveness of video background web design. The HD quality of videos has also made it more appealing. These videos can provide real life experiences to the visitors. Users like and prefer content in a visual format.
One of the disadvantages of this trend is that it has extended loading time. This problem is solved by several websites that provide excellently designed loading screens. But people still have to wait for the full experience as the video uploads.
3. Trend of Personal Branding:
Whether you like to focus on it or not, the existence of personal branding cannot be denied. The main aim of the branding is to make sure that the mission and vision are in alignment. It will help in you being perceived as you want to be. It will prevent people from having diverse speculations and opinions about the website. While designing the personal branding, the focus should be on a mission statement. This can be conveyed by using personal pictures, interviews, achievements, thus build more credibility.
4. Mobile First Websites:
To succeed in the market, it is imperative that the changing statics and patterns of web usage are not ignored. The website visitors are using mobile phones and the website which do not have mobile optimized versions cause a lot of trouble. Users tend to abandon the sites which fail to open on their cell phones. The new web designs trend demand a mobile first approach. The website should be brief, focused and its design should be able to take advantage of features such as mobility, touchscreen, GPS, etc. In the year 2016, there is a lot of development and growth expected in mobile web design.
5. Trend of Modular Design:
This is also known as the grid based design. It is a new approach to web designing but it is getting more popular. It is reusable and is pretty responsive, and user-friendly. The layout is neat and clean. It looks good on a screen of any size. It divides the system into small parts called modules. It can be created independently and used in different platforms. It can be characterized by using different modules.
6. Trend of One-Page Web Design:
Scrolling is a better option as compared to the clicking because of the changing web browsing patterns. Mobile usage highly influences the website layout. They have small screens, so natural touch scrolling movement is preferred. People now prefer one-page designs. It can present a lot of information in a clean and nicely designed flow.
Featured photo credit: Wildstyle Ink Studios via wildstyleinkstudios.com