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5 Untapped Ways Musicians Can Promote Their Music

5 Untapped Ways Musicians Can Promote Their Music

Even though there are many ways musicians can promote their music, one of the biggest challenges faced by every musician is getting their music in front of the right audience. Some musicians spam social media with the hope that someone will take a look at their music, while others utilize already crowded marketing channels, such as seeking out radio airplay, paid ads on social media, or more popular music streaming services.

This isn’t to say that musicians shouldn’t use these channels for promotion―they should. However, for new musicians without a budget or team in place to help them execute their music marketing strategies, using untapped channels may prove to be a good use of their time.

If you’re a musician, here are some ways you can promote your music that aren’t commonly used by musicians.

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1. Help A Reporter Out (HARO)

Reaching out to bloggers and news outlets for coverage is extremely hard for new musicians, so why not let the reporters come to you?

Help a Reporter Out is a service that sends you emails multiple times a day containing inquiries from reporters looking for help with a story. Simply sign up, scroll through the emails, and respond to the ones that you can add value to. Often times, this can result in links, which can bring referral traffic to your music or website.

Many inquiries won’t be music related, but there are a few hidden gems that can land some coverage for you. Get creative and see how you can put a spin on stories that aren’t exactly about music.

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2. Upload Music to Newer Services

Every musician has their music on services like iTunes, Spotify, and SoundCloud. Since the music catalogs are so vast on these services, it’s hard for new artists to stand out anymore.

Uploading your music to newer, less competitive apps and websites can result less competition for your music, which means you’re likely to reach more users of a given service. To find new places to upload your music, search the App Store, Google Play, and page 2 of Google.

3. Guest Blogging

Writing articles about a topic that interests you for a blog or websites is a great way to increase awareness of your music, especially if the blog’s audience is likely to be interested in your style of music.

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Find a topic that interests you and overlaps with the interests of your music’s audience, then start contributing valuable content to blogs that cover the topic. If you can become a regular contributor on a popular blog, readers will eventually recognize your name and check out your music.

Guest blogging is also a great way to increase your website’s rank in Google, which can lead to more free traffic to your website.

4. Google Adwords

If you’re looking for a new paid marketing channel to get more website traffic or to promote a new music video, Google Adwords might be of interest to you. Do a quick search for any music genre, and you’ll notice there are no ads. Additionally, if you look at Google’s Keyword Planner, you’ll notice that keywords related to music genre all have low CPC and competition. Because of this, AdWords can be an effective paid marketing channel for you as a musician.

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Many people use Google to try and find new music. Play around with Adwords to see if it can work for you. Set up ads that target keywords with low competition to get your website or music video in front of someone who’s actually searching for new music; then convert them into fans with your awesome music.

5. Get Your Music Played in Businesses

An often overlooked promotional channel that isn’t controlled by big record companies is background music―the playlists set up by restaurants and retail stores designed to help increase their merchandise sales.

Pitching your music to background music services, and even individual restaurants, can result in exposure to a large audience if your song is played daily during peak hours. Find small businesses in your area that are interested in supporting local talent and ask them to play your music in their business. Make sure your music is on Shazam so it’s easy for their customers to tag your song.

Featured photo credit: pixabay.com via pixabay.com

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Last Updated on October 18, 2018

10 Benefits of Sleeping Naked You Probably Didn’t Know

10 Benefits of Sleeping Naked You Probably Didn’t Know

Sleeping is one of the most important things we do every night.

Getting the right amount of sleep has an untold number of health benefits and not getting enough sleep is a serious problem in many countries around the world.

So you should have heard of the many benefits of getting adequate sleep, but did you know that you can get additional benefits by sleeping naked?

Here are some benefits of sleeping in the nude:

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Video Summary

1. It is easier.

When you don’t have to worry about sleeping in clothes, things start to get easier. You don’t have to buy pajamas, which can save you money. You have less clothes to wash and less clothes to put away. You may have to clean your bed sheets more often, but not nearly as often as you’d have to wash your pajamas when you run out.

2. It forces you to be ready to go more often.

Some people get off of work, change into their pajamas, and use this as an excuse to stay home the rest of the evening. This can lead to a more sedentary lifestyle, which has been attributed to things like weight gain.[1] When you keep your regular clothes on, you tend to go out more often and that’s a good thing.

3. It can make you feel happier and more free.

Just imagine the feeling of laying in bed naked. You’re free of your pants and underwear. Women, you’re not wearing a constrictive bra. It’s just you sandwiched between two cool sheets. The feeling just makes you want to smile and it makes you feel more free. Everyone can use that kind of good feeling every now and then, and it may even help you be happier as a person.

4. Skin-on-skin contact is the best.

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    If you’re married, or living with your significant other, sleeping naked gives a greater chance of skin-on-skin contact, especially when it comes to cuddling. This kind of contact can also lead to a more active sex life. All of this releases copious amounts of oxytocin, which is the neurotransmitter that helps you feel those good feelings about your significant other.[2]

    5. It could lead to better sleep.

    Let’s revisit the scenario I described above. There are no drawstrings or clothes getting tangled in sheets. You don’t have to worry about shirts getting twisted. All of these distractions go away when you sleep naked and it may help you get better, deeper sleep. You don’t need science to tell you that better, deeper sleep only helps you be healthier.

    6. It can help your skin.

    For once your body gets to breathe. Your private parts, armpits, and feet are generally restricted all day and are often covered by multiple layers, even in the summer time. Give those parts a chance to air out and breathe. This can lower the risk of skin diseases, like athlete’s foot, that result from wet, restricted skin.[3]

    7. It helps you regulate your cortisol.

    Cortisol is a very strange chemical in the body but it can do a lot of damage. When you sleep naked, it helps keep your body temperature at the optimal ranges so your body can better create cortisol. If you sleep overheated your cortisol levels tend to stay high, even after you wake up. This can lead to increased anxiety, cravings for bad food, weight gain, and more terrible things.[4] Sleep naked so you can keep your body temperature down and sleep well so your body can properly produce and regulate cortisol.

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    8. It balances your melatonin and growth hormone.

    Continuing along that same vein, keeping your sleeping environment below 70 degrees (F) every night can help your body regulate its melatonin and growth hormone levels. These chemicals help the body do things like prevent aging and are essential to good health. When you sleep in clothes, your body heats up and prevents effective use of these hormones. In other words, sleeping with clothes on makes you grow old faster.

    9. It can keep your sex organs happier.

    For men, the cooler sleeping conditions allows your testes to remain at a cooler temperature. This helps keep your sperm healthy and your reproductive systems functioning as normal. For women, the cooler and more airy sleeping conditions can actually help prevent yeast infections. Yeast grows better in warm, moist conditions.[5] When it’s cooler and dryer, the growth of yeast is prevented.

    10. Sleeping in the summer is more bearable.

      Summertime is a tricky time to get good sleep. If you don’t have air conditioning, then you may find your bedroom a bit stuffy at night.

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      Shedding those bedtime clothes can help the bedroom feel more comfortable. You may even be able to turn the A/C off on those cooler nights, which can save you a few bucks on your electricity bill.

      Don’t wake up drenched in sweat again because your thermostat is downstairs and the hot air expands up to your bedroom where the thermostat can’t read the warm temperatures.

      Sleep well with your naked body!

      With these tips in mind, it’s time to start taking off your clothes at night!

      Of course, there are times where clothes are preferable. If you are ill or it’s cold outside, then you should sleep with clothes on to help you stay warm and prevent further illness. Otherwise, go commando!

      If you’re looking for more tips to sleep well and get up feeling energetic, I recommend you to check out this guide:

      Want to Feel More Energized Throughout the Day? Start With This

      Reference

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