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4 Ways to be an Amazing Blogger No Matter Where You Live

4 Ways to be an Amazing Blogger No Matter Where You Live

Over the past decade, blogging has blossomed from an after-work hobby to a potentially six-figure-income career. When we think of successful blogs and bloggers, most of us think of glamorous offices, 10-person teams, and evenings spent at exclusive parties. While some bloggers may live such a lifestyle, there are thousands of successful bloggers who live in small towns and have a staff of one.

You don’t need VIP passes or a loft in New York City to be an amazing blogger. To get started, all you need is a website that is simple to edit, a budget-friendly Internet package, and these helpful tips:

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1. Identify and embrace your target audience.

The best blogs that keep visitors returning have a clear vision, focus, and grasp of their readership. To build a dedicated audience, you need to define your target readers and create content that caters to them. This is also known as building your personal brand or niche.

For example, your target may be women trying to balance a career and family, new college graduates navigating the real world, or adventure-seekers living in a small town. Knowing your target audience is essential because you can easily cater to their needs and know what kind of content and medium they find most engaging. This helps you consistently create content you are confident your readers will enjoy and makes it easier to build your network.

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2. Keep your content authentic.

You don’t need to visit 50 countries to write about travel, and you don’t need to live in a fashion capital to write about style. Blog readers crave truthful experiences–your unique viewpoint and twist on a popular category can meet that desire.

It may seem disingenuous if you write about New York City street fashion when you live in Ohio. However, you could focus on how to translate big-city style for life in the Midwest. This personalized spin allows you to cater to a specific audience and create innovative, fresh content. Rather than focusing on going viral or writing about a trending topic, make it your goal to provide new content that connects with your readers.

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3. Collaborate and network with other creators.

No staff photographer? No big parties to attend? No problem. Thanks to the Internet, you don’t need a team or exclusive event tickets to network or collaborate with fellow creators. If you need someone to take photos or edit videos for your blog, contact your local community college or high school. Often, students will be happy to help in exchange for a byline or online shout-out.

Along with joining a networking group through Meetup or LinkedIn, one of the best ways to network with other bloggers is to comment on their blogs. Start a conversation, hold a Skype meeting to exchange tips, or contribute a guest post on each other’s blogs. Not only is this a fun way to make friends with fellow bloggers, but it also helps you build your blog’s reach.

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4. Rely on technology to simplify tasks.

Who needs a staff when you can use inexpensive technology to automate many of your blogging duties? Marketing is the cornerstone of building your blog’s traffic and reaching new people. Thankfully, there are multiple free and inexpensive technology platforms that allow you to perform these marketing tasks in less time.

A social media manager, like Hootsuite, allows you to schedule posts in advance and review analytics. You need to share your blog posts regularly to build your social network. If you need infographics, quick graphics for posts, or other designs, sites like Canva make it inexpensive and easy to create images without any design skills. As for email, MailChimp lets you quickly set up and send newsletters that inspire your readers to return to your blog for more content.

Blogging can be an exciting adventure full of opportunity, and a chance to connect with people around the world. Don’t assume you need a big budget or major resources to carve your own space in the blogging world. With these tips under your belt, you can become an amazing blogger–no matter where you live.

Do you blog? Have you or a friend considered starting a blog? Share these tips on Facebook and inspire your friends to start blogging!

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Last Updated on June 25, 2019

How to Ace an Interview: 10 Tips from a Professional Career Advisor

How to Ace an Interview: 10 Tips from a Professional Career Advisor

Wondering how to ace an interview? In this article, you will learn everything you need to nail your dream job — from resume submission to the end of the interview cycle.

In order to land a job interview, you must start with submitting a great resume. Submitting resumes is generally done by, “apply now”, the way many apply for consideration to a job requisition. Even if not applying the tradition way, let’s say, emailing someone in your network about an opportunity- you will still need a great resume.

So first thing first, work on your resume.

Today in the United States, 98% of organizations use applicant tracking systems (ATS) to extract information from an applicant’s resume to build a digital applicant profile that can be searched, filtered, and/or ranked.[1] So, a resume that is ATS friendly is part one for landing and acing a job interview.

To do this, a resume must have certain formatting and keywords to get the resume through the scan and into the hands of a recruiter. Without a resume that works with and for today’s technology and requirements, an interview can be difficult to land.

Here’s a great DIY Resume Guide (Do it Yourself Resume Guide) to help you craft an ATS and Recruiter friendly resume:[2]

There used to be a time where a job application was enough, today, an ATS friendly resume leads all methods in landing a job interview.

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Now, let’s talk about acing that interview.

A job interview is part 2 of the job application process. An interview is where applicants that have met the minimum requirements are selected to discuss the job opportunity with the employer or hiring manager.

Interviews are generally conducted via telephone, in person, and or applications/technology such as Skype. When the interview is landed, these 10 tips will help you ace the job interview:

1. Going for a Job Opportunity That Speaks to Your Passion

Having a passion for the job/ industry is extremely important. Doing something that aligns with inner passion is important for quality of life.

People that have passion for the job that they are interviewing for generally have better interview experiences. When we talk about what we love, it is seen in our faces, our body language, and heard in our tone. Here’re 10 Reasons Why Following Your Passion Is More Important Than Money.

In short, consideration of talents, discovering the things that make you happy and sad, and what you love losing yourself in.

2. Study the Job Description: Essential Job Functions and Qualification Requirements

Doing this will allow you the opportunity to develop examples of past and present experience that relate to the essential job functions and required qualifications.

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Examples of experience is always a plus for interviewers, painting a full picture goes a long way. Even when not asked for an example, it is always a plus to tie answers to interview questions to examples from your experience.

If there is a portfolio (work samples: images, writing samples, published work, videos, awards, etc.) of work- that’s even better!

3. Research the Company and the Interviewer(s)

Being an employee means entering into a relationship with an employer. In many areas of life, research is done prior to committing; researching a company prior to an interview is no different.

It is important to determine if the company is a good fit and therefore makes it easier to answer “why do you want to work here?” It helps better verbalize how past experience, skills, and values align with the company’s mission, and it shows the interviewer that you are interested in more than just a job.

4. Think Positive and Tap into Confidence

Positivity exudes confidence and both are necessary, so the employers knows that trust can be given.

Thoughts lead to action, therefore, operating from a positive perspective will reveal confidence. The goal of the interview is to land the job offer; employers need to believe that you believe in yourself so that they can believe you. Here are a few tips for positive thinking.

5. Have Copies of the Resume Used to Apply for the Job

It’s always good to be ready for extra interviewers in the room; many interviews today are panel interviews/ multi-person interviews.

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Though a resume was likely submitted with the application, it is always a good idea to come with extra copies in anticipation of the potential need. If there was no resume submission, it is crucial that you provide a copy during the interview; doing this shows the employer preparedness and resolution to challenges.

6. Plan for Behavior Based Interview Questions

Most companies use pre-selected questions, often times having a list of behavior-based questions. Usually these questions start with: “provide an example of”, “tell me about a time when”, and/or “describe a time/situation when”.

Having examples of problems solved and strategies used, initiatives led, contributions to teams and departments, will help ace a job interview. Painting a picture to help employers see skills, qualifications, and experience is extremely important during a job interview.

7. Make a List of Selling Points

It’s important to be proactive about the selling points that you want to make in an interview. This is where a portfolio works great! It is a great idea to make a list of selling points that reaffirms and demonstrates skills, qualifications, and experience.

Consider: awards, programs/ processes launched that led to cost savings and/or profitability, training/education, etc.

8. Showcase a Mixture of Personality and Professionalism

Companies like to make sure that interviewees are a good match for the company culture. Having a good balance of personality and professionalism during a job interview is key.

Personality can be shown when discussing hobbies, community service or extracurricular activities in answers to behavior-based questions, when describing your passion, and when discussing selling points.

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9. Have Your Questions Ready- Interviewing Isn’t One-Sided

Interviews are two-sided, like all relationships (an employee and employer agreement is a type of relationship). Before entering in many relationships, we all have a set of questions that we need answers to, prior to making the decision to commit.

Beyond doing this for self (because asking questions helps reduce doubt and uncertainty), it also shows the employer that there is interest in the company and its future and, shows that you are informed.

Here are a few considerations: “Can you tell me about the team I’ll be working with?”, “Why is this position open?”, and “What qualifications/ skills are important to succeed in this role?” You can also take a look at this guide for more idea: 7 Questions to Ask in a Job Interview That Will Impress the Interviewer

10. Follow-up with a Thank You Note

Interviewers love gratitude. Sending a “thank you for taking the time to discuss the job opening with me”, is very important to acing an interview.

Interviewers discuss one job opening with many applicants. A thank you note can serve as gratitude and the final chance to showcase selling points. This is also the opportunity to address any concerns that the interviewer may have had in the interview.

Summing It up

Consider a job interview a house. the foundation for acing a job interview is passion. The frame is a resume that lands the interview. The plumbing and electrical are showing up with confidence, providing a list of selling points, having examples of your experience and qualifications, and engaging the interviewer. The roof is showing gratitude with a thank you note.

More Tips About Job Interviews

Featured photo credit: Nik MacMillan via unsplash.com

Reference

[1] Jobscan: What is an Applicant Tracking System?
[2] Veronica Castillo: New Job- DIY Resume

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