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6 Highest Paying Jobs For The Social Media Savvy

6 Highest Paying Jobs For The Social Media Savvy

How would you like to earn $1.5 million a year just by un-boxing new items on YouTube?

Or how about getting more than $80,000 by approving posts on social media platforms?

The world has certainly changed a lot since the introduction of social media. Now, Facebook and Twitter have become places to ‘hang-out’. Instagram and Pinterest on the other hand, embody a large virtual shopping center. Aside from communicating with loved ones, these channels have become avenues to get hired and earn money, too. In fact, there are several careers today which didn’t exist ten years ago!

Think you’re social media savvy enough? Try your hand at these high-paying jobs and you might just land a dream job unlike anything else.

*Note: salary estimates are taken from Payscale and Indeed.

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1. Social Media Influencer

An ‘influencer’ can mean many things: however, it typically involves someone with a) a large online following, and b) is highly engaged with their audience that they essentially have an impact on what these people purchase. In order to become an effective social media influencer, you must first establish yourself on the Web. Other skills you need include:

  • expertise on a particular platform (i.e. Instagram, YouTube, Facebook, Twitter)
  • creativity for creating unique content (i.e. video, stories, etc.)
  • interpersonal skills (for keeping relationships with other Influencers, audiences, and clients)

Estimated Salary: if you want to begin a real career on social media, starting as an Influencer is a good ticket. Depending on the clients you work with, your experience, and level of skills you possess, you could earn anywhere from $35,000 to $50,000.

2. Social Media Strategist

Also called a social media specialist, this person is in-charge of watching social media trends and how companies can integrate these into their business strategies. This typically requires a year or more of experience, as the Web is highly dynamic and decisions cannot simply be made based on hunches. This job would also need knowledge on analytics and algorithm processes.

Unlike Influencers, strategists need expertise on popular social media platforms – not just in one. A few things you would do include:

  • creating social media strategies for different online platforms
  • developing promotions and interacting with audiences
  • coordinating with other experts (i.e. copywriters) for social media posts
  • performing and analyzing analytics to discover efficiency of campaigns

Average Salary: A social media strategist can enjoy a median income of $50,000. But for tenured of specialized agents, it can go upwards to about $79,000, especially for managerial positions. Not bad for burning the midnight oil on trending topics.

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3. Marketing Consultant

Want to step up your game? A marketing consultant can work independently, or at a consulting agency. As their main role calls for providing professional information on marketing trends, channels, and promotions, knowledge of social media is crucial.

Interested in helping businesses meet their goals through targeted marketing projects on Facebook or Instagram? This might just be the job for you. Aside from social media skills, a marketing consultant also needs to:

  • perform research about the industry, market, trends, etc. of your clients
  • give detailed reports and recommendations to make educated marketing plans
  • aid in new product or service offerings
  • track sales, progress, and performance over time

Average Salary: As you’re no longer just focused on publishing posts or scrolling through News Feeds, pay also gets a boost at an average of $57,000. If you climb up to higher positions such as marketing director or manager, that number could rise to $150,000 a year. Sweet!

4. Community Manager

It’s not easy building a brand online. That’s why social media savvy individuals already have an edge, especially if they have built a strong, loyal following over time. If this is your cup of tea, try applying as a community manager for brands or businesses you’re passionate about. Basically, you become the face of the company: handling everything from social media marketing, content creation, PR, and even customer relations.

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social-media-manager

    So don’t forget to polish up on these other skills to improve your chances at this new career:

    • come up with smart strategies for the future of the business or brand
    • answer feedback from customers, clients, partners, or media
    • plan events or meet-ups in the community
    • write blogs, newsletters, and other forms of communication for the company

    Average Salary: Depending on your experience, average salary for this job is typically $48,000. However, you could get $73,000 based on where you work. Job satisfaction is rated high on this profession, so it’s definitely an option worth looking into.

    5. Marketing Communications Director

    If you’ve applied your social media savvy in certain positions before (such as a social media expert or a digital marketer), then this could be the next step in your career. Think of this role as a combination of a marketing consultant and a community manager. In some companies, you might even be involved in SEO, web design, or email marketing. If you plan on landing a job as marketing communications director, check off a couple of these skills first:

    • ability to coordinate well with partner agencies
    • oversee market data analysis and evaluation
    • create and execute strategies to boost market share
    • get final approval for all marketing plans and/or promotions

    Average Salary: As you’re going to be in-charge of both new and traditional marketing campaigns, it’s important that possess strong communication and analytical talents. The payoff is good though: at a median salary of $76,000 or up to $140,000 for more tenured individuals.

    6. Vice President of Communications

    Ready to become the top gun? As vice president of communications, you’re definitely taking your social media knowledge to new heights. Now, you won’t only be rubbing elbows with online influencers, but more importantly, the media. You will directly manage, enhance, promote, and protect a business’ reputation. Quite similar to the role of a community manager (albeit with more responsibility), you are the face of the brand you represent.

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    So get ready for these responsibilities:

    • report directly to the president of the company
    • develop and/or contribute to applicable non-profit programs
    • create, integrate, and implement various PR activities for the growth of the company
    • drive awareness and support for the business or company
    • mentor and/or develop staff

    Average Salary: This leads the pack for high-paying social media jobs in 2016 with a median income of $126,000. Got more than five years of experience under your belt? You could be looking at $223,000 a year for your expertise. Not bad.

    Who says the Internet does no one good? If you’re careful to turn that knowledge into real skill, with practice and patience, you could be earning top dollars by simply being social media savvy.

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    Published on August 4, 2020

    36 Important Resume Skills (For All Types of Jobs)

    36 Important Resume Skills (For All Types of Jobs)

    Most jobs require specialized skills. At the same time, there are a lot of resume skills that apply across the board.

    If you’re on the hunt for a new job, give your resume a refresh. Employers want to know: Can you communicate effectively? Are you easy to get along with? Can you manage your time effectively?

    Remember, you may not get a second look. Use your resume to make a great first impression.

    Holistic ability is what employers want to see when hiring. These resume skills can make you a top pick regardless of what role you’re applying for.

    Communication

    Being properly understood is critical. On any team, you must be able to relay and interpret messages with speed and precision. How you describe yourself, the concision of your phrasings, and the layout of your resume are great ways to showcase these skills.

    1. Writing

    Whether it’s emails or official documents, writing skills are essential for candidates in any industry. Clear, concise phrasings minimize misunderstandings and save the recipient time. This is probably one of the most important resume skills.

    2. Verbal Communication

    Speaking clearly and eloquently is one of the first things a hiring manager will note in an interview. Communicating over the phone is commonplace in business. Outline this skill on your resume, and they’ll invite you in to listen for themselves. This is easily one of the most important resume skills in most industries.

    3. Presentation

    Sales pitches and company meetings may include presentations, which require special communication skills. Being able to spearhead and properly carry out a presentation shows organization and resolve.

    4. Multilingualism

    Knowing more than one language can open doors for you and the business you represent.[1] Being able to speak another language allows your company to serve a whole new demographic.

    5. Reading Comprehension

    At any job, employee handbooks, company newsletters, and emails will come your way. Being able to decipher them quickly and effectively is an important resume skill. This goes hand in hand with having excellent writing skills.

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    Tech Savvy

    Technology is evolving rapidly, especially in the business world. Be sure to mention the technologies you’re familiar with on your resume, even if you don’t expect to use them daily.

    6. Social Media

    Almost everyone has some form of social media these days. Companies use platforms like LinkedIn and Facebook to reach new audiences, provide customer service, and build brand loyalty.

    7. Operating Systems

    Can you use a Mac? What about a PC? Most jobs today require the use of a computer. Prior experience navigating common operating systems will help you acclimate much more quickly. This has become an important resume skill ever since the start of the information age.

    8. Microsoft Office

    Of all the software in the world, Microsoft’s Office suite might be the most popular. Word, Excel, Powerpoint, and Outlook are widely used in the business world. Having this as part of your resume skills is very helpful especially in certain industries.

    9. Job-Specific Programs

    Did you get the hang of HubSpot in your last role? Is Slack something you’ve mastered? Be sure to mention them on your list of resume skills. These demonstrate that you can pick up new tools quickly.

    Interpersonal Skills

    Despite the rise in technology, businesses are run by people. Working with and for people means you need to be able to handle yourself with poise in different social settings. Highlight roles and situations on your resume that involved tricky conversations.

    10. Customer Service

    No company can succeed without its customers. Being able to treat customers with respect and attention is an absolute must for any applicant. Specific industries regard this as the most important resume skill their prospective employees should have.

    11. Active Listening

    Listening is an underrated skill, especially for leaders.[2] If you can’t listen to other people, you’ll struggle to work as part of a team.

    12. Sense of Humor

    You might wonder why having a sense of humor is a part of your resume skills. Humor is important for building rapport, but getting it right in the workplace can be tough. Everyone loves someone who is entertaining and can lighten the mood. On the other hand, people are turned off by immaturity and inappropriate jokes.

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    13. Conflict Resolution

    A customer stomps up to your desk and starts yelling about a problem he or she is having – how do you handle this situation? The right approach is to work to resolve the situation, not to escalate or avoid it.

    Teamwork

    One of the best parts of any job is the bonds you build with your co-workers. Fostering healthy relationships can make the workspace more enjoyable for everyone.

    14. Collaboration

    Whatever your line of work, chances are good that you’ll be working with others. Being able to collaborate effectively with them is critical if the whole team is to hit its goals. You can use various apps and tools available to help you collaborate with your team.

    15. Leadership

    Even if the title of the job you’re applying to isn’t “manager” or “executive,” there will still be moments when it’s your turn to lead. Prove that you’re up to the challenge, and you’ll be looked at as a long-term asset. Listing this as one of your resume skills is certainly an eye-catcher for most.

    16. Reliability

    Work isn’t always easy or fun. You have to be willing to pull your weight, even when times are hard. Otherwise, your co-workers won’t feel as if they can count on you. Reliability is important in maintaining the cohesion of a team. You should let people know that they can rely on you.

    17. Transparency

    To work as a team, members must be willing to share information with each other. Are you willing to own up to your mistakes, share your challenges, and accept consequences like an adult? Let them know that you’re transparent and reliable.

    Personal Traits

    Your resume is about selling yourself, not just your education and work history. The good news is, your “soft” skills are a great opportunity to differentiate yourself. Use bullets beneath your past experiences to prove you have them.

    18. Adaptability

    In any role, you’ll need to adjust to new procedures, rules, and work environments. Remember, these are always subject to change. Being able to adapt ensures every transition goes smoothly.

    19. Proactivity

    An autonomous employee can get work done without being instructed every step of the way. Orientation is one thing; taking on challenges of your own accord is another. Being proactive is an essential resume skill, especially if you’re eyeing for managerial roles in the future.

    20. Problem-Solving

    When problems arise, can you come up with appropriate solutions? Being able to address your own problems makes your manager’s life easier and minimizes micro-management. Problem-solving is an important yet often overlooked resume skill.

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    21. Creativity

    Can you think outside of the box? Even roles that aren’t “creative,” strictly speaking, require creative thinking. Creativity also helps in your ability to solve problems.

    22. Organization

    Staying organized makes you more efficient and reduces the risk of mistakes. Organization skills make life easier not just for you, but also for other members of your team. This makes it an important skill to put in your list of resume skills.

    23. Work Ethic

    Every company wants hard workers on its team. You’re applying for employment after all, not a place to lounge around. Putting this on your list of resume skills is just as important as actually exhibiting it in the workplace once you’re hired.

    24. Stress Management

    How well do you work under stress? If you’ll be required to meet tight deadlines, you’ll have to prove you can handle the heat.

    25. Attention Management

    Whether you’re developing a partnership or writing a blog post, attention to detail makes all the difference. People who sweat the details do better work and tend to spot problems before they arise. Use Maura Thomas’s 4 Quadrants of Attention Management as a guide to managing attention.[3]

    26. Time Management

    Time is money. The better you are at using company time, the more valuable you’ll be. Show that you can make every second count. Managing your time also means being punctual. No employer wants to deal with a team member who’s constantly tardy. This is commonly included in most people’s resume skills, but not everyone lives up to it.

    27. Patience

    Things won’t always go your way. Can you calmly work through tough situations? If not, you’ll struggle with everything from sales to customer service to engineering.

    28. Gratitude

    When things do go your way, are you gracious? Simply being grateful can help you build real relationships.[4] This also helps foster a better team atmosphere.

    29. Learning

    Employers want to invest in people who are looking to grow. Whether you love to take online courses, read, or experiment with hobbies, make sure you show you’re willing to try new things.

    30. Physical Capability

    Many job postings have the classic line, “must be able to lift X amount of pounds” or “must be able to stand for X hours per day.” Play up past positions that required you to do physical labor.

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    31. Research

    How easily can you dig up new details about a concept? Research skills are critical for marketing, business analysis, writing, account management, and more.

    32. Money Handling

    Being able to count bills quickly and accurately is important at any company with a brick-and-mortar storefront. Integrity and honesty are key when you’re running the cash register or reconciling bank statements.

    Commitment

    To employers, every new hire represents an investment. Are you worth investing in? Prove it. Employers need to see signs of commitment before they bring you on board.

    33. Longevity

    Hiring managers love to see long tenures on your resume. This suggests that you’re in it for the long haul, not just passing through for a quick buck.

    34. Fidelity

    For an employer-employee relationship to work, there has to be trust. Employers tend to find out when someone is hiding side gig or sharing information they shouldn’t be. References from past employers can prove that you’re loyal to companies that hire you.

    35. Obedience

    You won’t agree with every choice your employer makes. With that said, you have to respect your role as an employee. Obedience is about doing what your leader decides is best, even if you have a different perspective.

    36. Flexibility

    Life is full of surprises. A month into your new job, your role could change entirely. Flexible people can roll with the punches.

    Final Words

    Perform a self-audit: Which of these skills will your potential employer want to see? Add them to your resume strategically, and you’ll be that much closer to your dream job.

    Tips on How to Create a Great Resume

    Featured photo credit: Van Tay Media via unsplash.com

    Reference

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