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5 Reasons Why Professional Video Gaming is The Next Big Sport

5 Reasons Why Professional Video Gaming is The Next Big Sport

Don’t look now, but video games appear to be the next big thing in the world of professional sports. Also known as eSports, professional gaming is taking off much quicker than anyone expected, with skeptics being forced to eat their words in regards to the future of this hobby.

Here are a few of the top reasons why professional video gaming is the next big sport!

1. Native Gamers are Coming of Age

One of the leading catalysts in the growth of eSports is the fact that native gamers – or those who have been raised with video games their entire lives – are finally coming of age. No longer are video games only something that 12-year-old boys understand. You’ve got corporate executives, business owners, advertisers, athletes, and entertainers who were all raised on video games.

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As a result, more people understand the ins and outs of gaming. This gives the sport more advocates, as well as leverage to grow and expand in new directions that are profitable.

2. Online Gaming Means Increased Competition

“We used to challenge our friends to arcade games like Pac-Man or Pong, but now we play Xbox or PS4 online against others from around the world,” experiential marketing expert Brad Nierenberg says. “Winners, losers, and the quest to be the best remain constant – competition has simply evolved.”

As online gaming has evolved from a tiny niche of gaming to the heart of gaming, competition has increased. No longer is your biggest rival the kid next door – it may be the kid three time zones away. This enhanced competition has created better gamers and more potential for the sport to grow.

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3. Endorsements from Major Brands

Do you know what companies like GEICO, Samsung, Nisssan, Intel, HTC, and Logitech all have in common? They all sponsor professional eSports teams. If nothing else, this speaks to the long-term stability and potential of eSports. Business consultant Nikole McMyler believes these endorsements give the league a major confidence boost.

“If there is one thing I know about these massive companies, it’s that first, they don’t spend money foolishly, and second, they like to anticipate industries that will expand, and make sure they have a foothold before it takes off,” she says.

4. Focus on Live Streaming

Here’s another technology niche that’s also increasing in popularity right now: live streaming. Thanks to platforms like Periscope, Meerkat, and Facebook Live, live streaming has entered mainstream culture for the first time. However, did you know that professional gaming was actually one of the first industries to use it?

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For years, eSports competitions have been streamed via the Twitch platform. For the 2013 League of Legends Championship Series Finals, 12,000 fans watched at the Staples Center. Want to know how many joined via live stream? A whopping 32 million viewers! Now that live streaming has entered the mainstream and more people know about it, the attention eSports receives will grow.

5. Lucrative Demographic

If you want a picture of how much the video game landscape has shifted over the past decade, then you’ll have to study the demographics. Whereas video gamers of the past were lazy kids holed up in their parents basements eating potatoes chips with one hand and mashing buttons with the other, today’s gamer is much different.

When you look at the eSports audience, it’s actually a very valuable demographic. It skews towards consumers who have full-time jobs and higher than average demographics. This makes advertisers happy – and when advertisers are happy, everything continues to go well.

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The Future of Professional Gaming

It may sound silly at first, but once you study the facts, it quickly becomes apparent that professional video gaming has a future. Don’t miss out!

Featured photo credit: Camwilmot via youtube.com

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Larry Alton

Business Consultant

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Published on October 16, 2018

7 Clever Goal Tracker Apps to Help You Make the Most of Your Business

7 Clever Goal Tracker Apps to Help You Make the Most of Your Business

There’s nothing more fulfilling than the sense of accomplishment you get by achieving your business goals.

Gone are the days when you used pen and paper to take notes and manage your work day. As millennials are relying heavily on technology to manage almost everything from finances to their personal fitness, goal tracking apps are also becoming increasingly popular.[1]

In this piece, we will shed some light on 7 such goal tracking apps that you can use to streamline your operations.

I have handpicked these apps from a software rating web services site Best Online Reviews. Industry experts review software on these websites and help businesses to find the right solutions to meet their various, unique business requirements.

1. Aha!

    Aha! is a California-based roadmap software provider and offers excellent goal tracking app that lets you define goals and objectives for projects. The app also lets you list out primary tasks and allows you to focus on them.

    Hosted securely on the cloud, the app offers enhanced communication tools for sharing updates through emails with select colleagues or the entire organization.

    Aha! is available on multiple platforms such as the web, Android, iOS, Windows, etc. and starts from $59 per month per user.

    Available for Web

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    2. Asana

      Asana is one of the more popular project management apps available for businesses. It lets you organize all your team’s work, such as setting up and tracking goals, creating tasks, sharing files and notes, etc.

      Asana also allows your team to organize all their tasks and focus on urgent priorities. Moreover, the app offers a delightful user experience that makes task management simple and easy.

      Asana is available on multiple platforms from PCs and Mac to iOS and Android. Multi-channel adaptability makes Asana the perfect choice to track your goals anytime, from anywhere.

      Available for iOS | Android | Web

      3. Basecamp

        Basecamp is an excellent tool to manage all your team’s projects and keep your activities organized. It opens a new thread for every task and that task is visible by the whole team.

        With Basecamp, you can schedule tasks, add to-dos, discuss tasks by adding comments, add files and attachments, and much more.

        The app is available on both mobile and desktop platforms and costs $99 per month. It is available on the web, Android, and iOS platforms and offers excellent multi-channel access.

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        Available for iOS | Android | Web

        4. Forecast

          An efficient tool for successful task management, Forecast is also a popular goal tracking app. Apart from effective milestone tracking, the app also offers convenient status reporting.

          Forecast uses project history to let you know the status of your current work. Moreover, it uses the power of artificial intelligence (AI) to provide high-quality assistance. It is a robust app for small teams to track goals and time.

          Forecast is available for free and comes with Android and iOS app support. The premium version of the app starts from $19 per month per user.

          Available for Web

          5. Wrike

            Wrike is a cloud-based collaboration and project management app that successfully manages projects from start to finish. It lets you create tasks, track work progress and retrieve reports with ease.

            The app also gives real-time work updates and helps team members to understand their work priorities. A custom report builder helps you to generate in-depth reporting.

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            Wrike’s premium version is available from $9.80 per month per user and is available on multiple platforms.

            Available for iOS | Android | Web

            6. Todo.vu

              Todo.vu is a unique platform that delivers enhanced customer relationship management (CRM), task management, time tracking, and billing functionality in a single app.

              According to Capterra, it’s an ideal app for freelancers and consultants, who are looking for tools to improve efficiency and transparency.

              Although the app is free to use with basic features, the premium plan starts from $5 per month per user. The app also comes with calendar sync and task reminder functionality to keep you on track, always.

              Available for Web

              7. Flock

                Looking for a tool to simplify task management? Try out Flock.

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                Flock comes with enhanced goal tracking and additional features like instant messaging.

                Moreover, Flock offers tons of integrations with tools such as Google, MailChimp, Jira, Dropbox, etc. It is a powerful tool that’s packed with robust features such as reminders, notes, polls and to-dos.

                Even though you can use the tool for free, the paid version of Flock is available from $4.50 per month per user.

                Available for iOS | Android | Web

                Conclusion

                Businesses need high-quality project management tools to streamline collaboration and operations. Enhanced goal tracking apps make it easy for your team to improve productivity by keeping its tasks organized.

                But it’s essential that you choose an app that meets your unique business requirements. You can choose from the above-mentioned apps to streamline operations and improve the productivity of your team.

                Featured photo credit: Alvaro Reyes via unsplash.com

                Reference

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