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5 Reasons Why Professional Video Gaming is The Next Big Sport

5 Reasons Why Professional Video Gaming is The Next Big Sport

Don’t look now, but video games appear to be the next big thing in the world of professional sports. Also known as eSports, professional gaming is taking off much quicker than anyone expected, with skeptics being forced to eat their words in regards to the future of this hobby.

Here are a few of the top reasons why professional video gaming is the next big sport!

1. Native Gamers are Coming of Age

One of the leading catalysts in the growth of eSports is the fact that native gamers – or those who have been raised with video games their entire lives – are finally coming of age. No longer are video games only something that 12-year-old boys understand. You’ve got corporate executives, business owners, advertisers, athletes, and entertainers who were all raised on video games.

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As a result, more people understand the ins and outs of gaming. This gives the sport more advocates, as well as leverage to grow and expand in new directions that are profitable.

2. Online Gaming Means Increased Competition

“We used to challenge our friends to arcade games like Pac-Man or Pong, but now we play Xbox or PS4 online against others from around the world,” experiential marketing expert Brad Nierenberg says. “Winners, losers, and the quest to be the best remain constant – competition has simply evolved.”

As online gaming has evolved from a tiny niche of gaming to the heart of gaming, competition has increased. No longer is your biggest rival the kid next door – it may be the kid three time zones away. This enhanced competition has created better gamers and more potential for the sport to grow.

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3. Endorsements from Major Brands

Do you know what companies like GEICO, Samsung, Nisssan, Intel, HTC, and Logitech all have in common? They all sponsor professional eSports teams. If nothing else, this speaks to the long-term stability and potential of eSports. Business consultant Nikole McMyler believes these endorsements give the league a major confidence boost.

“If there is one thing I know about these massive companies, it’s that first, they don’t spend money foolishly, and second, they like to anticipate industries that will expand, and make sure they have a foothold before it takes off,” she says.

4. Focus on Live Streaming

Here’s another technology niche that’s also increasing in popularity right now: live streaming. Thanks to platforms like Periscope, Meerkat, and Facebook Live, live streaming has entered mainstream culture for the first time. However, did you know that professional gaming was actually one of the first industries to use it?

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For years, eSports competitions have been streamed via the Twitch platform. For the 2013 League of Legends Championship Series Finals, 12,000 fans watched at the Staples Center. Want to know how many joined via live stream? A whopping 32 million viewers! Now that live streaming has entered the mainstream and more people know about it, the attention eSports receives will grow.

5. Lucrative Demographic

If you want a picture of how much the video game landscape has shifted over the past decade, then you’ll have to study the demographics. Whereas video gamers of the past were lazy kids holed up in their parents basements eating potatoes chips with one hand and mashing buttons with the other, today’s gamer is much different.

When you look at the eSports audience, it’s actually a very valuable demographic. It skews towards consumers who have full-time jobs and higher than average demographics. This makes advertisers happy – and when advertisers are happy, everything continues to go well.

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The Future of Professional Gaming

It may sound silly at first, but once you study the facts, it quickly becomes apparent that professional video gaming has a future. Don’t miss out!

Featured photo credit: Camwilmot via youtube.com

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Larry Alton

Business Consultant

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Last Updated on May 14, 2019

8 Replacements for Google Notebook

8 Replacements for Google Notebook

Exploring alternatives to Google Notebook? There are more than a few ‘notebooks’ available online these days, although choosing the right one will likely depend on just what you use Google Notebook for.

  1. Zoho Notebook
    If you want to stick with something as close to Google Notebook as possible, Zoho Notebook may just be your best bet. The user interface has some significant changes, but in general, Zoho Notebook has pretty similar features. There is even a Firefox plugin that allows you to highlight content and drop it into your Notebook. You can go a bit further, though, dropping in any spreadsheets or documents you have in Zoho, as well as some applications and all websites — to the point that you can control a desktop remotely if you pare it with something like Zoho Meeting.
  2. Evernote
    The features that Evernote brings to the table are pretty great. In addition to allowing you to capture parts of a website, Evernote has a desktop search tool mobil versions (iPhone and Windows Mobile). It even has an API, if you’ve got any features in mind not currently available. Evernote offers 40 MB for free accounts — if you’ll need more, the premium version is priced at $5 per month or $45 per year. Encryption, size and whether you’ll see ads seem to be the main differences between the free and premium versions.
  3. Net Notes
    If the major allure for Google Notebooks lays in the Firefox extension, Net Notes might be a good alternative. It’s a Firefox extension that allows you to save notes on websites in your bookmarks. You can toggle the Net Notes sidebar and access your notes as you browse. You can also tag websites. Net Notes works with Mozilla Weave if you need to access your notes from multiple computers.
  4. i-Lighter
    You can highlight and save information from any website while you’re browsing with i-Lighter. You can also add notes to your i-Lighted information, as well as email it or send the information to be posted to your blog or Twitter account. Your notes are saved in a notebook on your computer — but they’re also synchronized to the iLighter website. You can log in to the site from any computer.
  5. Clipmarks
    For those browsers interested in sharing what they find with others, Clipmarks provides a tool to select clips of text, images and video and share them with friends. You can easily syndicate your finds to a whole list of sites such as Facebook, Twitter and Digg. You can also easily review your past clips and use them as references through Clipmarks’ website.
  6. UberNote
    If you can think of a way to send notes to UberNote, it can handle it. You can clip material while browsing, email, IM, text message or even visit the UberNote sites to add notes to the information you have saved. You can organize your notes, tag them and even add checkboxes if you want to turn a note into some sort of task list. You can drag and drop information between notes in order to manage them.
  7. iLeonardo
    iLeonardo treats research as a social concern. You can create a notebook on iLeonardo on a particular topic, collecting information online. You can also access other people’s notebooks. It may not necessarily take the place of Google Notebook — I’m pretty sure my notes on some subjects are cryptic — but it’s a pretty cool tool. You can keep notebooks private if you like the interface but don’t want to share a particular project. iLeonardo does allow you to follow fellow notetakers and receive the information they find on a particular topic.
  8. Zotero
    Another Firefox extension, Zotero started life as a citation management tool targeted towards academic researchers. However, it offers notetaking tools, as well as a way to save files to your notebook. If you do a lot of writing in Microsoft Word or Open Office, Zotero might be the tool for you — it’s integrated with both word processing software to allow you to easily move your notes over, as well as several blogging options. Zotero’s interface is also available in more than 30 languages.

I’ve been relying on Google Notebook as a catch-all for blog post ideas — being able to just highlight information and save it is a great tool for a blogger.

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In replacing it, though, I’m starting to lean towards Evernote. I’ve found it handles pretty much everything I want, especially with the voice recording feature. I’m planning to keep trying things out for a while yet — I’m sticking with Google Notebook until the Firefox extension quits working — and if you have any recommendations that I missed when I put together this list, I’d love to hear them — just leave a comment!

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