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How to Turn Your Blog Into a Money-Making Business

How to Turn Your Blog Into a Money-Making Business

With more and more of our lives being spent online, all of the creative folks out there should look for ways to use this to your advantage. A great way to go about this is by turning your blog into a money-making business. Easier said than done — I know — but here are some easily, actionable tips that you can use to get started.

Actually Start Your Blog

This might seem ridiculously obvious, and apologies to those who are already up and running, but it’s amazing how many people just don’t take the plunge and actually get started on their blog in the first place. There is simply no excuse for this as starting a blog really is incredibly easy.

Don’t let what you don’t know hold you back. Blogging is something that almost everybody has to learn as they go. All personal blogs start out small. Just get started and on your feet before you start thinking about how you are going to turn your blog into a money-making business.

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Share Your Posts

Your blog is setup, and you’re pretty happy with the way everything is going. The problem is that nobody is actually reading it.

One of the easiest ways to get your blog out there is for you to start promoting your blog by sharing your posts on all of your social media channels. If your friends start liking your links, their friends will start to see that too. Little by little, you will start to build your audience.

On top of this you should also look at and engage with the more established blogs of people who are producing content in a similar field to your own. If those blogs have a comment section, let these guys know that you like what they are doing. Chances are that this will bring you to their attention, too.

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Do Some Studying

The world of SEO is probably a mystery to most people, but this is something that needs to change if you want a Google search to direct people to your blog. You don’t need to get a Masters in SEO, or even become an SEO expert, but you do need to know the basics.

Getting an understanding of SEO will only take up a little bit of your time, but it will prove invaluable as you look to turn your blog into a money-making business.

Sell Your Space

Once you have developed your blog to the point where you are attracting a regular audience, the next step is for you to start selling advertising space on your page. One of the simplest methods of doing this is through Google’s AdSense. Sign-up is easy and once done you will automatically begin to earn money every time a reader clicks on one of the ads on your blog.

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If your audience is really starting to grow, you may want to think about branching out beyond AdSense and looking at which affiliates could be interested in offering you some bigger money.

Branch Out

Depending on what your blog specializes in, you may be able to generate a whole new revenue stream through merchandise.

Photographers can sell their prints directly to their readers. Writers and poets could offer custom made pieces of unique work. And anyone who has some cute little logo or any other kind of recurring motif, can develop this into a recognizable brand that can be emblazoned on just about anything you can think of.

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Merchandise isn’t the only field that your blog could diversify into. For your loyal readers, and the people who pay attention to these kinds of things, you are now a valuable commodity. Whether you develop this through online workshops, consulting, guest-blogging, a book, or even TV and radio appearances, there are numerous viable and profitable ways for you to step out from behind the screen and give your blog a face people can connect with.

Really Turning Your Blog Into a Money Making Business

At a certain point, where you have become successful beyond your wildest dreams, you will need to start think about actually running your blog more like a business. This involves a whole new set of challenges, but simplification will be the key now as you need to focus on keeping your baby ticking over whilst managing the new expectations that come along with it.

When your blog is this developed you will probably need help in maintaining it. This doesn’t mean that you will no longer control the content, but you may need somebody else to actually be keeping track of things and publishing your posts for you. A good lawyer would also be somebody you should have picked up by this point.

The world is your oyster, but you’re going to need professional assistance to make sure you continue to keep harvesting pearls!

Featured photo credit: Ed Gregory via stokpic.com

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Last Updated on June 24, 2019

Why Social Media Might Be Causing Depression

Why Social Media Might Be Causing Depression

A study [1] published in Depression and Anxiety found that social media users are more likely to be depressed. This was just one of the huge number of studies linking social media and depression[2] . But why exactly do platforms like Facebook and Instagram make people so unhappy? Well, we don’t know yet for sure, but there are some explanations.

Social Media Could Lead to Depression

Depression is a serious medical condition that affects how you think, feel, and behave. Social media may lead to depression in predisposed individuals or make existing symptoms of depression[3] worse explains[4] the study above’s senior author Dr. Brian Primack. So, the problem may not be in social media per se, but how we use it.

Signs You’re Suffering From “Social Media Depression”

If you feel like social media is having a negative impact on your mood, then you may be suffering from “social media depression.” Look for symptoms like:

• low self-esteem,

• negative self-talk,

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• a low mood,

• irritability,

• a lack of interest in activities once enjoyed,

• and social withdrawal.

If you’ve had these symptoms for more than two weeks and if this is how you feel most of the time, then you are likely depressed. Although “social media depression “is not a term recognized in the medical setting, social media depression seems to be a real phenomenon affecting around 50% of social media users. As explained in a review study[5] published in Cyberpsychology, Behavior, and Social Networking, if a person has a certain predisposition to depression and other mental disorders, social media use may only worsen their mental health.

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Social Media Could Crush Self-Esteem

We know that social media and depression are in some way linked, but why is this so? Well, according to Igor Pantic, MD, Ph.D.[6], social media use skews your perception about other people’s lives and traits. To explain this further, most people like to portray an idealized image of their lives, personal traits, and appearance on sites like Facebook and Instagram. If you confuse this idealized image with reality, you may be under the false impression that everyone is better than you which can crush your self-esteem and lead to depression. This is especially true for teens and young adults who are more likely to compare themselves to others. If you already suffer from low self-esteem, the illusion that everyone has it better off than you will just make you feel worse.

Causing Social Isolation and Other Negative Emotions

Another commonly cited reason for the negative impact of social media on mental health is its link with social isolation. Depressed people are more likely to isolate themselves socially and chose only to interact indirectly through social media platforms. But communication online tends to be superficial and is lacking when compared to real-life interaction explains Panic. What this means is not that social media leads to isolation but the other way around, possibly explaining why we find so many depressed persons on these sites.

Lastly, social media use may generate negative emotions in you like envy, jealousy, dislike, loneliness, and many others and this may worsen your depressive symptoms.

Why We Need to Take This Seriously

Both depression and social media use are on the rise according to epidemiological studies. Since each one has an impact on the other, we have to start thinking of healthier ways to use social media. Teens and young adults are especially vulnerable to the negative impact of social media on mental health.

Advice on Social Media Use

Although these findings did not provide any cause-effect explanation regarding Facebook and depression[7], they still do prove that social media use may not be a good way to handle depression. For this reason, the leading authors of these studies gave some suggestions as to how clinicians and people can make use of such findings.

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One suggestion is that clinicians should ask patients about their social media habits. Then they can advise them on how to change their outlook on social media use or even suggest limiting their time spent on social media.

Some social media users may also exhibit addictive behavior; they may spend too much time due to compulsive urges. Any compulsive behavior is bound to lead to feelings of guilt which can worsen depressive symptoms.

Having Unhealthy Relationship with Social Media

If you feel like your relationship with social media is unhealthy, then consider the advice on healthy social media use provided by psychology experts from Links Psychology[8]:

Avoid negative social comparison – always keep in mind that how people portray themselves and their lives on social media is not a realistic picture, but rather an idealized one. Also, avoid comparing yourself to others because this behavior can lead to negative self-talk.

Remember that social media is not a replacement for real life – Social media is great for staying in touch and having fun, but it should never replace real-world interactions.

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Avoid releasing personal information – For your safety and privacy, make sure to be careful with what you post online.

Report users who bully and harass you – It’s easy to be a bully in the anonymous and distant world of social media. Don’t take such offense personally and report those who abuse social media to harass others.

The bits of advice listed above can help you establish a healthy relationship with social media. Always keep these things in mind to avoid losing an objective perspective of what social media is and how it is different from real life. If you are currently suffering from depression, talk to your doctor about what is bothering you so that you can get the treatment you need to get better. Tell your doctor about your social media use and see if they could give you some advice on this topic.

Reference

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