Hot dog vendor-turned-professional YouTuber Felix Kjellberg, a.k.a. PewDiePie, has shattered expectations of what YouTube channels can do.
Since 2010, PewDiePie has been posting livestreams of his video gaming and has been developing an expansive fanbase. In 2013 his channel had the most subscribers on YouTube and today his account boasts 46 million.
Despite the relatively niche genre PewDiePie’s videos belong to, the Swedish internet sensation has managed to win the hearts of people worldwide due to his engaging personality and friendly demeanor. PewDiePie’s charisma is the key to his success, and from the YouTube star, you too can learn how to be charismatic and successful.
1. Have Self-Confidence
YouTube is a brutal place, and PewDiePie has addressed the culture in the past. Despite the vulnerability that internet fame can make you, PewDiePie remains unperturbed and eager to continue releasing videos.
In a video of his titled “Things I Wish I Knew“, he says, “Accept yourself for who you are. Being different is not a bad thing. It’s a great thing.” That attitude is critical for charisma. Learning how to bolster your own self-esteem means you don’t rely on outside praise to feel satisfied. A charismatic person doesn’t need an audience to feel good about themselves. People gravitate towards the confident. If you think you’re amazing, they’ll sense it.
2. Be Sociable
PewDiePie is generally considered a sweetheart. A bit foul-mouthed on occasion, true, but kind-hearted. He maintains an active relationship with his followers, who he refers to as his “bros”. His outgoing personality charms most viewers while he delivers video game reviews, similar to this example, live to his audience.
Engaging with people makes them feel important and worthy of attention; and that makes them fond of you in turn. Don’t let shyness clam you up: speak out and interact. The more relationships you build, the stronger your presence will be.
3. Be Sociable
Part of PewDiePie’s success comes from his prolific nature. He’s had his channel for six years and continues to post actively and create content. People don’t get bored waiting for him to come back. His effort shows in his success.
That kind of work ethic pays off. People notice and they respect it. Hard work makes you seem capable, which impresses people. In today’s day and age, labor is not just a means for making a living, but a primary purpose for life—and a hard worker is appreciated.
4. Value fairness and stick to your morals
In April, PewDiePie released a video apologizing for previous offensive remarks. He criticized his older work for pejoratives and insults against minorities and vowed to stop using them.
The YouTube star received some backlash over the video, but his subscriber numbers have continued to grow without any sign of slowing down.
PewDiePie’s behavior indicates a strong sense of character. Someone who expresses fair values and indicates an interest in their impact on others leaves a positive impression. Let your actions speak for your morals and character.
5. Be open
PewDiePie’s internet fame comes in part from his unique and energetic personality, but the Swedish vlogger says that it’s not an act. “PewDiePie is kind of like the guy you meet… if I’m with my closest friends. It’s kind of strange that I’m opening up that guy for 40 million people for some reason,” he said to CBS.
Faking charisma or charm doesn’t work. It’s transparent. Opening yourself up to an audience creates an impression of a strong bond, even between two strangers. It’s the key to PewDiePie’s charisma and it’s the most important quality of a charismatic person. Open yourself up to people; don’t be fake.
The YouTube star is a marvelous example of what a charming personality can achieve, even if his interests are niche. A charismatic personality draws attention. Take note of PewDiePie’s personality and try to incorporate some of his traits into your life.
Featured photo credit: pmc variety via pmcvariety.files.wordpress.com