Advertising
Advertising

Effective SEO Tips for Bloggers to Boost Your Traffic

Effective SEO Tips for Bloggers to Boost Your Traffic

The world of blogging is very beautiful, but without proper SEO, your audience is not going to expand with the speed you need to make a profit. Your website is not going to rank high in Google, even if your content is top quality. Search engine optimization is within reach of any blogger, but depending on your current level and your expertise, the time needed to optimize your blog differs.

Having the right tools and knowing the ropes of the trade is definitely going to speed things up and make your path smoother, so here are the most effective SEO tips a blogger needs to know.

Link Your Blog with Your Social Media Page

Having a static website is no longer enough for building an online presence. This is why blogging is so amazing, as it attracts the Google crawlers with fresh content on regular basis. But, if you search for a brand or another keyword you will first see their social media page. This is because Google now knows that we are using social accounts to post the latest news and our audience are spreading the posts with their network, which helps your local SEO strategy.

Advertising

Having a blog linked to your social accounts is going to attract the crawlers, which will notice the high level of activity under your brand or name, lifting you in the ranks. Linking your blog with the social networks is going to make it more noticeable for both the crawlers and your audience, which is beneficial for your brand name and your blog traffic.

However, there is a fine line between boosting the ranking and lowering them: if you create profiles on social media and don’t use them, your blog will be penalized for this, so make sure you do use these accounts.

Name Your Images

Images are very important for blogging, as they help you to communicate the message to the reader. But the images can’t be “read” by the crawlers, unless you name them. If you are serious about SEO, you are going to name your images, giving objective descriptions and tags, relevant for your blog content. For example, an image with the title IMG.jpg is not relevant for your content, while an image with the title seo-tips-bloggers.jpg is going to be relevant and will help your SEO ranking.

Advertising

Think of Your Titles

The title of the article is very important, as Google first reads the titles, then the content, just like your audience. This means you have to work on your titles. The best way to find a great title is think about a question – how would you question Google search engine when you are looking for a certain information. The answer will become your strong post title.

The title tag of your entire blog is another big thing for SEO, so make sure you have a relevant title for your blog. The title tag is among the first details “noticed” by the Google crawlers, which makes it very important for your blog. Use pipe symbols to separate phrases in your blog’s title and use keywords relevant for the entire blog. Between the pipe lines put phrases like “Remote Work” or “Healthy Living”, which are phrases likely to be searched online by your target audience.

Keep Your Content Easy to Read

Bloggers can and should write long posts – it’s in our nature, because sometimes we tackle important topics, which need space to be properly discussed. But there is a big difference between long posts that can boost your SEO ranking and those which lower it: the length of the sentences.

Advertising

When you write a longer post, which is appreciated by Google, you need to keep the text easy to read by using short sentences. A valuable post for your readers and search engines is one that has a long, interesting text, which comes with something new, it has images, and maybe couple of links. Throwing in a list and short descriptions won’t work; posting long sentences won’t work either, as your audience is going to have troubles reading the content and will give up. If you only have to say something short, post it on social media, leaving the blog posts for longer articles.

To be sure, you can also check your posts with free SEO tools.

Adjust The Permalinks of Your Posts

The shorter the permalinks, the more traffic your blog will get, but for this you need to adjust the permalinks. This can be made in two main ways: you can adjust the general form of the permalinks from the blog’s settings or you can choose to adjust each permalink manually, before publishing. When you do this, keep the link short and relevant and try to include the main keywords in it.

Advertising

Use H’s to Structure The Content

For your readers you use paragraphs and punctuation to structure the content and make it easier to read. But the crawlers need H tags to know the structure of an article. From H1 to H5 or more, you have a lot of options to pick from. H1 is the first element read by the crawlers and the most important, so it’s usually the title of the article. H2 is the second in the hierarchy, so you should use it for subtitles. Make sure you have at least couple of H2s in the article, which will signal Google that your piece is well structured and ordered.

Lastly, make sure you do take advantage of the free SEO plugins for bloggers, such as Yoast and All in One SEO pack, which can elevate your blogging game. Especially for beginners, these plugins allow you to adjust your articles with ease, making them ready to impress Google.

Featured photo credit: Kaboompics via kaboompics.com

More by this author

20 Healthy And Tasty Vegan Breakfasts That Bring You Enough Protein 6 Things You Learn From Winter Camping The Ultimate Moving Guide For An Easy Move 6 Reasons You Should Date A Gamer (Girl or Boy) Proven Benefits Of Having A Beard All Men Need To Know About

Trending in Entrepreneur

1 How to Start a Successful Business and Increase Your Profits 2 12 Foolproof Tips for Entrepreneurs to Be Successful in a New Venture 3 How to Start an Online Business That Will Grow and Succeed 4 Feel like Giving Up? 16 Way to Help Entrepreneurs Stay Motivated 5 15 Stellar Startup Business Ideas for the Burgeoning Entrepreneur

Read Next

Advertising
Advertising

Published on November 19, 2018

10 Ways to Build Positive Work Relationships and Work as a Team

10 Ways to Build Positive Work Relationships and Work as a Team

Behind the corporate veil, the actual members who work towards achieving the company goals are the ultimate assets.

It is very important for every team member to maintain focused goals on a professional front, at their individual level and at the organizational level. With even the slightest discord between two employees, the entire team might suffer and have to adjust with the downsize in organizational success that they realize ultimately.

As humans, each and every employee is bound to have different opinion and feel inclined to meet their personal goals, just as much as they meet the goals of their company. Hence, it is essential that work relationships among different employees are friendly and cordial. This will help the fellow team members to work together as an efficient team. The ultimate outcome of which will be a capable work force, poised to gather the gains of organizational success.

Let us take a look at some of the ways to build positive work relationships and help employees work together as a team:

1. Respect Your Peer’s Time

No matter which specific domain you work in or in which your organization deals in, each arena entails performance of various jobs by the employees. Within this organization, there are a set of cumulative jobs which ought to be performed at a specific pace, and within a set period of time.

Sometimes, there might also be a sequence to the performance of actions and processes, so that the next process in the sequence can be performed. Some procedures are dependent upon the performance of an action by a certain member of the team, so that the other members can carry out the subsequent steps in the sequence. The ultimate target with this planning is that the work must be completed on time and there should be no delay in meeting the deadlines which have been set for the purpose.

Thus, in situations where you are placed in a role where other people are affected by your actions or performance, it is essential that you respect their time and effort, and ensure that the ball is not pent up in your court.

At the same time, remember that you should make yourself available for other people, should they require your help. Ultimately, your aim must be focused at ensuring that work is not pending and you get it done like experts doing the work.

Advertising

2. Ensure that You Are Cautious With Social Media

With the ongoing trend in the digital space, it is easy to feel compelled and drawn towards the idea of connecting with your peers and colleagues on the social media. Although there is not much harm in the practice, it is essential to observe caution while making these connections.

The simple reason behind this is that one wrong move can dampen your reputation or else, cause your peers to gather an incorrect impression about you.

It makes sense to ensure what the social media policy of your organization is before treading on this path. If such policies restrict the association of fellow employees, then you must respect them.

3. Communication is the Key

Communication is essentially one of the most vital keys which impact how your relationships with peers and other employees are. The role of effective communication cannot be stressed enough. It is vital in attaining the goals of working together in an organization and carrying out the jobs which will help in attaining success.

However, there is a very big danger with communication. As part of the human nature, it is easy to assume that the person ahead of us has understood what we intend to say. This might not be true at all times.

Therefore, taking feedback is important. This will help you understand if your message has been understood in the intended manner. If the message has not reached the intended party as expected, corrective actions can be taken at the same time.

Poor communication has the disadvantage of adding stress and distrust among fellow employees. It can sometimes causes crucial message failed to be delivered, leading to organizational turbulence, after which the blame game is hard to end.

In order to avoid the confusion and misunderstanding, communicate through a formal chain of command and follow formal mode of communication. Thus, communicating through mails or any other formal channel of communication would be the appropriate way to communicate in order to keep everything on record. This will help in referring to the communications later, should any dispute arise.

Advertising

4. Feedback is Important

As important as it is to take feedback from other people, it is also important to give your feedback. It is not just you who needs feedback but also your peers, in order to understand how well they are performing.

Your feedback will help other people progress in their work as much as it will help you progress in yours. Giving constructive feedback to your fellow peers at the right time and in the right state will help them advance, and ultimately lead to the success of the organization.

Your co-workers are bound to value your opinion and regard you in a positive light, if you provide them with the feedback that you require from them.

5. Make Use of Common Day Courtesies

Greeting a co-worker may sound like something so ordinary that you might wonder how it ended up on this list. However, as long as we are talking about ways to build a positive work environment, this one cannot be ignored.

You maybe surprised by bidding your co-workers simple common day courtesies! Being humble never hurt anyone, even if you do not exactly receive something in return.

Moreover, you must maintain eye contact with your fellow peers if you wish to gain their trust. This will provide the necessary infrastructure to build a capable team.

6. Get Into the Habit of Helping Yourself

While at work, accept that you are never going to receive the pampered behaviour which you do at home. No one at your workplace wakes up in the morning and makes themselves available at the  to hear you rant or constantly answer your questions. However, you might come up with situations nevertheless, which require you to ask for help or advice.

In this scenario, try to gather some information about your question, say, from the manuals which you receive upon joining, or from the web and equip yourself with some concrete information about the question which you may be ready to ask from someone else.

Advertising

At least when you approach someone with your doubts, along with the information gathered you’ve gathered, they will appreciate you for having made the effort to find out the answer.

This will make them feel important as well, answering your questions and helping you achieve your goals or tasks.

7. Treat Everyone as Equals

As a member of your team, it is not your job to point out who is better and who is not. Organizational politics can be a deadly game to play and as long as you are not a pro player, it is always risky to put yourself in a situation that will tarnish your image.

Gossiping is a strict no and spreading rumours is something you must avoid at all costs. Behave in a humble manner and even if someone tries to pull you into a conversation, avoid it in a respectful manner. Do everything you can to pull yourself out of that situation.

While talking behind people’s backs may sound like a refreshing fun activity initially, it will definitely come to bite you behind the back in the future.

Also, it will be wise to remember that no one in the organization is permanent. People change and so can their designation. It will be better for you to keep your personal views about someone in your head.

As long as you maintain the idea of treating everyone as equal, you will find yourself amidst a positive working environment at all times.

8. Acknowledge Your Mistakes

Mistakes happen and one of the more noteworthy facts about mistakes is that they can be made by anyone. The wisest thing you can do is to admit mistakes you’ve made.

Advertising

Playing the blame game will not only tarnish the name of your peers but also your own. It is always good to avoid getting into a tiff with others. Admit your mistakes and think of remedies or solutions to fix it. For a positive working relationship with your peers, you will need to adopt this quality.

9. Learn to Take on Responsibilities

Passing on your work load might be required when you are overburdened with work. However, when entrusted with a job, you should try to accept it as your responsibility and avoid putting it off to someone else.

Putting off work all the time will only end up creating a block between you and your peers, while they may start avoiding communicating with you at all. When you work in a team, your duty is to cooperate and build a positive working relationship with your teammates.

10. Engage in a Follow-up Routine

As a part of a team, it is necessary to express the fact that you care about your team members and you are also poised to achieve the targets set by your team.

Whenever you get the chance, do not hold back from asking your co-workers about your work performance and whether they think there’s anything you should improve.

Be prepared to be available to change and improve. This will go a long way in presenting yourself as a responsible and willing to learn employee.

The Bottom Line

These are just some of the ways in which fellow team members can build positive work relationships among themselves and work towards taking the organization to new heights. This attitude is  best to achieve overall success for the organization and create an environment of trust and honesty among the employees.

Featured photo credit: Mimi Thian via unsplash.com

Read Next