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The Essential Beginners Guide to Blogging

The Essential Beginners Guide to Blogging

From personal to corporate, a blog is a must-have when it comes to your online presence. They help create visibility, awareness and a touchpoint for customers, fans, fellow hobbyists, whoever you chose to address. Blogs can turn into a day-to-day lifelong commitment to prose, or a random visual record of events and achievements. Whatever your blogging style of choice, there are several rules and best practices that everyone should follow.

1. Choose the Best Platform For You

The word blog means so much more than just a stream of text these days, WordPress and Blogger are leading platforms that can help you craft well-designed sites or pages. Pinterest lets you take a photographic lead to your blog, while Periscope is the new way to share your live video, or you can host shows on YouTube and Facebook.

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These and many other niche services are all viable. Consider how you can best present yourself, your company or products to the world and go for broke with the most appropriate platform, or play safe and stick with a standard blog you can add many types of media to. Go for an appropriate style and design to attract users

2. Find A Voice For Your Blog

How you address your audience depends on what you want to say and who you wish to appeal to. Personal blogs should reflect your own voice, while a company voice can be narrated by a “persona”, with whoever updates the blog taking on that role. Alternatively, blogs updated by a range of people can have many voices to lend variety and unique perspectives to the mix.

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Over time, you will discover what sort of content attracts an audience. Keep mixing that in with new ideas and vibrant images, riveting information and exciting content to keep people coming back for more. Any content that you can provide, either a unique insight or a useful collection of statistics or facts will always be eagerly sought out. Infographics are very popular and easy to create, but don’t go overboard.

3. Get More Insight Into Your Followers

However you track your followers, be it the number of subscribers, clicks or comments, you will want a useful way to be able to contact them. The best way to capture that information is through a contact form. By gathering useful information, even if it is just a name and email address, you can use it to send out regular updates or newsletters. Entice them to sign up, with offers for exclusive content or information and keep in touch as you cultivate a relationship with your followers to find out what they want from you.

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4. Build A Reputation

Blogs rarely grow a massive following instantly. Instead, they generally develop slowly until established, and then pick up the pace as more people share news about them, be prepared to put in the hard yards on your blog. No matter how niche, or how small the audience, they will come, as long as you keep at it and provide a genuine voice. Stay true to that tone, and don’t go for gimmicks or pad your blog out with dubious content, users can spot fakes and fakers, and will turn away instantly.

5. Link and Be Linked To

The key to any degree of success is the use of web links. Linking to other blogs and sites will help your ranking. Getting people to link to you, or adding relevant links in forums, discussions and across social media will also help people discover your blog. Paying for links, comments, reviews or followers falls under the faking it category and will be immediately obvious to real followers. There is endless discussion of link types, but don’t let that drive the direction of your blog.

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6. Protect Your Blog

Successful blogs are prone to be cloned or have their content being ripped off. Ensure you patrol the web for plagiarists. Also, ensure that your blog text and images are backed up somewhere safe, in case your blog is hacked, the server if corrupted or the host fails. Ensure you only allow trusted contributors access and safeguard passwords and use two-factor authentication to make certain no one else can take control of the site.

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Published on October 16, 2018

7 Clever Goal Tracker Apps to Help You Make the Most of Your Business

7 Clever Goal Tracker Apps to Help You Make the Most of Your Business

There’s nothing more fulfilling than the sense of accomplishment you get by achieving your business goals.

Gone are the days when you used pen and paper to take notes and manage your work day. As millennials are relying heavily on technology to manage almost everything from finances to their personal fitness, goal tracking apps are also becoming increasingly popular.[1]

In this piece, we will shed some light on 7 such goal tracking apps that you can use to streamline your operations.

I have handpicked these apps from a software rating web services site Best Online Reviews. Industry experts review software on these websites and help businesses to find the right solutions to meet their various, unique business requirements.

1. Aha!

    Aha! is a California-based roadmap software provider and offers excellent goal tracking app that lets you define goals and objectives for projects. The app also lets you list out primary tasks and allows you to focus on them.

    Hosted securely on the cloud, the app offers enhanced communication tools for sharing updates through emails with select colleagues or the entire organization.

    Aha! is available on multiple platforms such as the web, Android, iOS, Windows, etc. and starts from $59 per month per user.

    Available for Web

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    2. Asana

      Asana is one of the more popular project management apps available for businesses. It lets you organize all your team’s work, such as setting up and tracking goals, creating tasks, sharing files and notes, etc.

      Asana also allows your team to organize all their tasks and focus on urgent priorities. Moreover, the app offers a delightful user experience that makes task management simple and easy.

      Asana is available on multiple platforms from PCs and Mac to iOS and Android. Multi-channel adaptability makes Asana the perfect choice to track your goals anytime, from anywhere.

      Available for iOS | Android | Web

      3. Basecamp

        Basecamp is an excellent tool to manage all your team’s projects and keep your activities organized. It opens a new thread for every task and that task is visible by the whole team.

        With Basecamp, you can schedule tasks, add to-dos, discuss tasks by adding comments, add files and attachments, and much more.

        The app is available on both mobile and desktop platforms and costs $99 per month. It is available on the web, Android, and iOS platforms and offers excellent multi-channel access.

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        Available for iOS | Android | Web

        4. Forecast

          An efficient tool for successful task management, Forecast is also a popular goal tracking app. Apart from effective milestone tracking, the app also offers convenient status reporting.

          Forecast uses project history to let you know the status of your current work. Moreover, it uses the power of artificial intelligence (AI) to provide high-quality assistance. It is a robust app for small teams to track goals and time.

          Forecast is available for free and comes with Android and iOS app support. The premium version of the app starts from $19 per month per user.

          Available for Web

          5. Wrike

            Wrike is a cloud-based collaboration and project management app that successfully manages projects from start to finish. It lets you create tasks, track work progress and retrieve reports with ease.

            The app also gives real-time work updates and helps team members to understand their work priorities. A custom report builder helps you to generate in-depth reporting.

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            Wrike’s premium version is available from $9.80 per month per user and is available on multiple platforms.

            Available for iOS | Android | Web

            6. Todo.vu

              Todo.vu is a unique platform that delivers enhanced customer relationship management (CRM), task management, time tracking, and billing functionality in a single app.

              According to Capterra, it’s an ideal app for freelancers and consultants, who are looking for tools to improve efficiency and transparency.

              Although the app is free to use with basic features, the premium plan starts from $5 per month per user. The app also comes with calendar sync and task reminder functionality to keep you on track, always.

              Available for Web

              7. Flock

                Looking for a tool to simplify task management? Try out Flock.

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                Flock comes with enhanced goal tracking and additional features like instant messaging.

                Moreover, Flock offers tons of integrations with tools such as Google, MailChimp, Jira, Dropbox, etc. It is a powerful tool that’s packed with robust features such as reminders, notes, polls and to-dos.

                Even though you can use the tool for free, the paid version of Flock is available from $4.50 per month per user.

                Available for iOS | Android | Web

                Conclusion

                Businesses need high-quality project management tools to streamline collaboration and operations. Enhanced goal tracking apps make it easy for your team to improve productivity by keeping its tasks organized.

                But it’s essential that you choose an app that meets your unique business requirements. You can choose from the above-mentioned apps to streamline operations and improve the productivity of your team.

                Featured photo credit: Alvaro Reyes via unsplash.com

                Reference

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