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7 Ways To Unleash Your Presentation Genius

7 Ways To Unleash Your Presentation Genius

Creativity, eloquence, and authenticity are by far the top 3 attributes in highest demand when it comes to presenting your ideas at work. We live in an age of unprecedented information besieged by data in a knowledge-based society where simply reading your PowerPoint slides to a busy audience is becoming a mortal sin, and thankfully so.

We are entering a new frontier of public speaking and presenting which demands that speakers do a great deal more than just impart information. Whether you are giving your regular quarterly update, briefing your team, or making a sales pitch, you need to capture and hold your audience’s attention in a way that is memorable, compelling, and even entertaining.

If presenting isn’t one of your natural gifts, then how on earth do you satisfy the merciless insistence of your audience to be different, to stand out from the crowd and keep them awake?

1. Think like a “tweet”

Think back to the last time you prepared for a presentation. Did you start by opening up your laptop and heading straight for a PowerPoint deck you have used before? Did you then re-order the bullet points with your new content, change the background, and throw in a few new pictures for good measure?

If you did, then essentially you handcuffed, gagged, and blindfolded your creative genius, and despite what you think, we all have one that is waiting to be unleashed.

Ironically, the future of high-impact presenting is analogue rather than digital.

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With a packet of large coloured post-it notes and a few Sharpie pens, begin crafting your own storyboard with a series of “tweets.”

On each post-it note, write down in less than 140 characters:

  • Your message
  • What you want your audience to think about your message
  • What you want them to feel about it
  • What you want them to do when you finish speaking

Now you have absolute clarity of what your objective and intention is, you can use the remaining post-it notes to creatively craft your story.

2. Billboards are best

Imagine you are driving down the street and your entire presentation unfolds before your very eyes in the form of a series of billboards which are each 48-feet long and 14-feet high. Each board contains a colourful and compelling image supported by a very short headline as your story gradually but powerfully unfolds step by step.

Each billboard grabs your attention and makes you want to know more.

Now, take your post-it notes and create your mini-series of billboards by filling them with simple hand-drawn images and headlines. Don’t worry about how well you can draw, it’s not important. Simply sketch what comes to mind, however basic it may look.

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3. Contrast is King

As your billboards begin to take shape, give some thought as to how you are going to build contrast into your presentation. As you craft each post-it note with an image or a headline, ask yourself what could help you to bring it to life even more:

  • A story
  • A prop
  • A short video or soundbite
  • A question
  • An exercise involving the audience

4. Take 7 steps

  • Set the scene – What’s so important that you couldn’t send an email?
  • Begin the journey – What’s the message, where are you taking them?
  • Encounter the obstacle – Why do they really need to go there?
  • Overcome the obstacle – How are you going to get them there?
  • Resolve the story – Now they are here, what does it look and feel like?
  • Make the point – Why is it so important?
  • Call to action – What do you want them to do now?

5. Give them their 3 F’s

Your listeners only want 3 things from you, so make sure you include them on your billboards.

Facts – features, benefits, data, logical argument, examples, case studies

Feeling – stories, metaphor, anecdotes, suspense, shock, humour, surprise

Future – 30 years ago, an old boss of mind gave me a piece of leadership advice which had a profound effect on my career. He said, “The only people who need to be motivated are the people who can’t see the future; your job is to help them to see the future.”

6. Shout, sing, scream, and sigh

Your voice is your greatest asset as a presenter, and when stretched, challenged, and tuned like the incredible instrument it is, it can help you to breathe life into your presentation.

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It takes effort, discipline, and practice to unlock the enormous potential and range of your voice and the way to do so is to exercise it.

Find a few random paragraphs from your favourite book and practice reading it out loud to yourself in as many different ways as you can; passionate, angry, sad, excited, etc.

7. Focus on their SHIFT

Every presentation is designed to create some form of shift in the audience. It may be a change of attitude, understanding, beliefs, or behaviour but at the heart of every speech is a desire to influence others in some way.

It is one thing knowing the direction you wish to take them in, but what is far more important is in understanding the SHIFT they would like to experience from listening to you.

Success – In crafting your presentation, ensure it’s designed to help them achieve some level of improvement in their personal or professional lives.

Happiness – Your audience wants to feel good and everything you say, show, and do should have that in mind.

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Insight – You are the expert on the subject and they want you to translate your knowledge in a way that they can really understand as well.

Freedom – Professionals are facing increasingly high-pressured demands at work and if you can free them in any way from some of that stress they will be very grateful.

Time – The one thing we all long for more of than anything is time. How does what you have to say help them to get more?

When it comes to presenting and speaking in public, many professionals live in a constant state of self-criticism.

Each of us has a presentation genius inside of us just waiting to be unleashed and to be heard. These 7 suggestions offer the key to unlocking that creative presentation genius and helping you to find your true voice.

Featured photo credit: Columbia GSAPP via flickr.com

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Last Updated on December 10, 2019

7 Strategies to Keep Employee Motivation High

7 Strategies to Keep Employee Motivation High

Highly motivated employees are essential to the success of any business. Most people spend a third of their lives at work.[1] That’s a significant amount of time away from home, apart from the people who make us happy and the things we love to do. So keeping employee motivation high is essential for creating an office environment that gets the best out of our people.

But do you know what motivates your people?

It’s simple:

  • Is their work stimulating?
  • Does it challenge them?
  • Is there room to grow, a promotion perhaps?
  • Do you encourage creativity?
  • Can they speak openly and honestly with you?
  • Do you praise them?
  • Do you trust your staff to take ownership of their work?
  • Do they feel safe in their work environment?
  • And more importantly, do you pay them properly?

Every one of these factors contributes to the general happiness of your employees. It’s what motivates them to come into the office each day and work hard, hit goals, and get results.

In contrast, an unmotivated employee is typically unhappy. They take more sick days, they’re not invested in seeing your business succeed, and they’re always on the lookout for something better.

Stats show that 81 percent of employees would consider leaving their jobs today if the right opportunity presented itself.[2] So it’s up to you to set aside time and energy to create a work environment that benefits every one of your employees.

These seven strategies will help you motivate your people to consistently deliver quality work and, more importantly, to stick around for the long term.

1. Be Someone They Can Rely On

You rely on your people to turn up to work each day, to come to you when they have a problem they can’t solve, to be honest, and to always engage professionally with customers.

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But this is not a one-way street. You, too, need to be someone your team can rely on. They trust you to have their backs when a client is unreasonable, to know that the decisions they make are in your best interest, and to make good on your promises.

If you say you’ll attend an important meeting, be there. If your company makes a profit and you’ve said you’ll pay a bonus, pay it. The goodwill of your people is something you never want to test, let alone lose.

Be reliable; it’s astounding how much this motivates your people.

2. Create an Awesome Company Culture

There’s no denying that company culture trickles down from the top. Your leadership and attitude massively influences the attitudes, work ethic, and happiness of your staff. If you’re always stressed-out, overly demanding, and unreasonable, it’ll create tension in your office which will adversely affect your employees’ motivation levels.

In fact, the HAYS “US What People Want Survey” found that 47 percent of staff who are actively looking for a new job, pinpoint company culture as the driving force behind their reason to leave.

So if you have high staff turnover, you need to determine whether your company culture might be the motivating factor behind your churn rate.

Here are four ways to build a culture that keeps your employees highly motivated.

  • Be conscious of the image you present. Your body language and attitude can positively or negatively impact your employees. So come to work energized. Be optimistic, friendly, and engaging—this enthusiasm will spill over to your people and motivate them to be more productive and efficient.
  • Appreciate your people and be reasonable. Celebrate your team’s achievements. If they’re doing a good job, tell them. Encourage them to challenge themselves and try new things. And reward when deserved. If they’re struggling, help them. Work together to find solutions and be a sounding board for their ideas.
  • Be flexible. Give your people opportunities to work remotely—this is highly motivating to staff, particularly millennials. They don’t want to be battling traffic each day on their way to work. They don’t want to miss their kids’ baseball games or ballet rehearsals. Stats show that companies that offer flextime and the ability to work from home or a coffee shop have happier and more productive employees.
  • Create employee-friendly work environments. These are spaces that inspire and ignite the imagination. Have you ever been to Google’s offices? No headquarter is the same. From indoor slides and food trucks, to hammocks, and funky work pods on the wall, gaming rooms, and tranquil interior gardens, there’s something for everyone. It’s a space where people want to be, catering to their need for creativity, quiet, or team building; you name it.

So take a look at your company culture and ask yourself, Is my business an attractive workplace for talented professionals? Does it inspire commitment and motivate my people? What could I do to improve my company culture?

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3. Touch Base with Your Team Weekly

Make time for your people, whether you run a remote business or work in an office, set aside time each week to talk to your people one-on-one. It’s non-negotiable.

When there’s an open line of communication between staff members, work gets done. Don’t believe me? A study by Gallup found that 26 percent of employees said feedback from their leaders helps them to do a better job.[3]

Your people want to feel trusted. They want to take ownership of their work, but they also need to know that when they have a question, they can reach out and get answers. If you’re unwilling to make yourself available, your team will quickly become unmotivated, work will stagnate, and your business will stop growing.

So block off time on your calendar each week to touch base with your people, even if only to let them know that what they’re working on matters.

4. Give Them the Tools They Need to Do Their Jobs Well

Imagine trying to run your business without electricity. How would you contact your clients? What would happen when your phone or computer battery died?

Technology is super critical to the success of your businesses. It allows you to work more efficiently, to be more productive, and to handle matters on-the-go. That’s why you need to give your people tools that will make their jobs easier.

Make sure their equipment is in good working condition. There’s nothing more frustrating than a laptop that takes ages to boot up. It’s got to go. Replace outdated software with new software. Don’t make your designer work in Coreldraw; give them access to the most up-to-date version of Adobe Creative Suite. Take it a step further and buy them a subscription to Shutterstock or Getty Images.

Make working for you a pleasure, not a pain; and watch your employees’ motivation levels rise.

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5. Provide Opportunities to Learn and Upskill

Would you believe me if I told you that 33 percent of people cite boredom and a need for new challenges as the top reason for leaving their job?[4] If you want to retain your talent, you need to upskill.

Thanks to technology, we live in a rapidly evolving world that demands we change with it. A copywriter is no longer just a writer; they now need to be experts in SEO, Google Adwords, CRMs, and so much more.

A pastry chef needs to be a food stylist, photographer, and social media manager. An entrepreneur needs to be a marketer—or at least take ownership of the marketing message for their business—if they hope to scale.

Technology makes all of this possible. No matter your location, your people can continuously expand their knowledge and gain new skill sets—something that’s highly motivating to employees. They want to know that there are opportunities to grow and develop themselves.

If you won’t invest in your people, then your business becomes just another job to tide them over until they find where they truly belong. So be the company that sees value in developing its people.

6. Monitor Their Workload

Overworked employees tend to be unproductive and unhappy. Your people cannot be at full capacity every day, month to month. Something’s got to give. They’ll become deflated and their work will eventually suffer, which will negatively impact your business.

What I like to do is implement a traffic light system. It helps me to keep a finger on the pulse of my business. So there’s red, yellow, and green:

  • Red means they’re fully loaded.
  • Yellow means they’re busy, but they can potentially take on more.
  • Green means they haven’t got enough to do.

I use this traffic light system because I don’t want my team members to be stressed out of their brains all the time. If they are, they won’t make good decisions and they won’t do good work.

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If my people are regularly overloaded, I have things to think about. Perhaps I need to hire a new person to help ease the load or take a closer look at what projects are good to go, and which can take a back seat.

And this is why #3 is essential. If I’m regularly engaging with my people, I’ll know that while they’re coping with their workload, it is impacting their performance and health, and I’ll take action.

7. Don’t Mess Around with Your Employees’ Pay

Never mess around with your people’s salary. As a business owner or high-level manager, it’s easy to forget that most people live from paycheck to paycheck. Delayed compensation can mean a missed bill payment, which could result in costly penalties they can’t afford or hits to their credit score.

So it’s your job to ensure that you pay your people on time.

The Bottom Line

A motivated team is an asset to any business. These people never give up. They get excited about coming to work each day and can’t wait to test a new theory or tackle a particularly tricky challenge. They’re proud of the work they do. And more importantly, they have no reason to leave.

Wouldn’t you rather be part of their success story than the business that drove them away?

More to Motivate Your Team

Featured photo credit: Emma Dau via unsplash.com

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