Watch out world, here comes the next generation of workers–Generation Z. That’s right, even though it seems that the corporate world is still trying to adapt to the influx of Millennials, an entirely new generation is now beginning to take the workforce fresh out of college. What kind of jobs will this generation go after? That remains to be seen, but these five would be a perfect fit:
Social media & apps
Although Millennials are no doubt proficient with social media and technology, members of Generation Z don’t really know a life without it. Because technology is so engrained into their lifestyle, Generation Z will naturally flock towards this type of position that feels like second nature to them. Oddly enough, this generation is in some ways more similar to Baby Boomers than Millennials. Generation Z is detail-oriented, skilled at taking direction, yet still creative and willing to collaborate with others. These traits make the booming world of social media and smartphone app careers perfect for Generation Z, who will bring a fresh perspective to the industry.
Whatever their parents did
Over 80% of Generation Z members say that their parents will have a very strong influence on what they should do after graduation. Although the Millennial generation tended to break away from tradition, Generation Z prefers to embrace it. This could lead to members of this generation choosing to follow in their parents’ footsteps, especially if their parents have had a long-lasting, successful career, since Gen Zers are highly concerned with job stability.
Why would Gen Z workers thrive in a distributor role? Not only do they have the technological skills to keep up with clients, but they also demonstrate high proficiency in interpersonal communication. When working as convenience store distributors, Gen Z would be able to form tight bonds with both retailers and clients with their savvy communication skills. This generation also expects competitive salaries from their employers. Becoming beauty supply distributors who have to reach goals in order to earn higher salaries will fit well with this hard-working generation.
Just like Millennials, Generation Z wants to work for a company that frequently gives back to the community, especially if it’s a cause that they care about. In fact, 30% of this generation said that they would take a pay cut to work for companies with values and integrity that they admire. Although Millennials would be more likely to leave corporate America and start a non-profit organization on their own, Generation Z has not shown the same desire to be entrepreneurial, and therefore would be more likely to work within an existing non-profit organization.
Almost 80% of Generation Z describes their ideal work environment as either a mid-size business or a large, international corporation. When it comes to getting down to work, well over half of Gen Z prefers to collaborate in small groups as opposed to large discussions or independent work. What kind of employees work at companies of this size in small, collaborative groups? Marketing professionals and managers. Gen Z workers are naturally creative and communicative, not to mention ready to work long hours and put in the work in order to get ahead in the company. Working in marketing will allow Gen Zers to flex their creative muscles, learn from those around them and steadily advance in the organization, thus fulfilling everything that this generation is looking for in a career.
We would love to hear from Gen Z workers and talent recruitment professionals: what kind of jobs do you think this generation will go after? Where will they find success? Share your thoughts in the comments below!