Advertising
Advertising

Top 5 Apps for PR Pros and Startups

Top 5 Apps for PR Pros and Startups

Whether you are a professional in public relations or you have a one-man business, you will need to know how to use PR to your advantage. After all, you need to know how to get yourself and your business out there in a positive light in order to succeed. Even if you don’t have an educational background in public relations, it doesn’t mean that you can’t learn as you go, and there are plenty of tools you can use that will help. Check out these five apps that are ideal for both PR pros and startups.

1. Upitch

Advertising

upitch

    This app is the first of its kind — a mobile app for journalists and PR specialists. But, it is also a lot more than that. It is for anyone who has a story they want to pitch. You can create a 400-word story or pitch and include as many as five images to really promote your pitch. You will have social networking links and a URL, and be able to choose industry filters. If you are a journalist, all you have to do is open up the app, choose a beat filter, and then swipe through the various micro pitches, all anonymously. As soon as you swipe right, both parties can DM. This app is about to roll out its first update, which will include push notifications so that journalists are notified when they receive an in-app message.

    2. Videolicious

    Advertising

    video

      One of the best and most popular ways to get the word out about a business is to create videos that let the world see what that business is really all about. But, making great videos isn’t always as easy as it sounds. That is, it wasn’t, until Videolicious came along. You can make awesome videos quickly and easily. Your logo and watermarks are automatically added, and you have total control, with a web dashboard that lets you collect videos and approve them to be published. There are some great instructional videos called “video recipes” that give you all the tips you need to create great videos.

      3. Perfect 360 HD

      Advertising

      hd

        If you use photos in any of your promotions, you need this app. It will allow you to make all kinds of different touchups, and there are even digital makeup tools that let you eliminate fine lines and blemishes, fix eyebrows, and enhance lips. This app even lets you apply digital eyelashes that look like the real deal and make eyes pop. You can apply various effects, add stickers, paint and draw, and a whole lot more. This is going to take your photos from good to great, which is what you need for your PR.

        4. AppPromo

        Advertising

        app

          If you don’t know how to create product promotions and get them out for the rest of the world to see, this app can help. It will let you easily create promotions and then post them to platforms all over the world. Services include marketing, monetization help, app store optimization, and help with your overall strategy. Basically, the app will work with you to maximize all revenue opportunities and help you to succeed with your business. You will find marketing tips, a blog, white papers, and much more information that you need to get the word out to the world about your business.

          5. Friendly Social

          fr

            If you use a lot of different social networking sites, it can sometimes become overwhelming managing them all. This is where iTunes Friendly Social comes in. You will be able to put all of your social media accounts, including Facebook, Twitter, Facebook Messenger, and Instagram accounts, all into one location so you can easily manage everything without having to switch from site to site. You can log in with multiple accounts, and it is easy to use. This app is fast and secure.

            Featured photo credit: Natalie B via pexels.com

            More by this author

            Jane Hurst

            Writer, editor

            Stay Productive On The Go – The Top 20 Tools For Digital Nomads 10 Great Books to Help You Find the Meaning of Life 30 Makeup Hacks That Will Change Every Girl’s Life 15 Best Brainstorming And Mind-Mapping Tech Tools For Every Creative Mind 10 Apps You Probably Didn’t Know Can Earn You Extra Money

            Trending in App

            1 Introducing 13 Useful Free Apps For you To Install Today 2 7 Essential Tools Every Serious Startup Needs 3 13 Secret Google Functions That Can Instantly Make Your Life Happier And Easier 4 Appraisal of the iPhone Family Tracker app 5 13 Google Apps That Can Greatly Simplify Your Life

            Read Next

            Advertising
            Advertising
            Advertising

            Last Updated on December 18, 2020

            Can Technology have Biases Like Humans?

            Can Technology have Biases Like Humans?

            Technology has taken a vantage leap in providing solutions for man. Before now, technology used to appear complex and would require a great deal of expertise to handle solutions available. Today, we have technology applicable in the simplest human activities as smart products with intelligent algorithms powering them as they make error-free judgments and provide intelligent and analytic solutions.

            Does technology have all the answers?

            This article from Credit Suisse, tells us that technology does not have all the answers because it has been found to exhibit “similar biases,” as humans. No one can discredit the impact of technology, but it is not totally free of human input and this is the reason we experience these biases in many areas we have technology holding foot.

            Advertising

            Creating technological solutions transparently

            This article suggests that the process of creating technological solutions be made transparent and subject to contribution from many people who would end up as users of the product – male, female, young, old, learned, unlearned and all other preferences as we have them. It also underscores the importance of having women on product development teams. This approach is not sure to eliminate all forms of bias, but it is a good way to start in order to appraise the full benefits of technology.

            Advertising

            Technology as the connecting tool

            Technology so far has been a major connecting tool amongst us humans. It is used and appreciated by all regardless of race, language and sex. In order to keep it less subjective to these arguments about human biases. I believe we should gather opinions on products and solutions before making them available to the public. This could be done by gathering input from intended target users and receiving feedback across the stages of production.

            Advertising

            “Recognizing the problem is a start…success will depend on inclusive technologies that meet this vast untapped market.” This cannot be more apt especially at a time when we look up to technology for solutions. We should not muzzle our progress with technology by battling algorithm bias. The first way to avoid this battle is by reading this article here.

            Advertising

            Read Next