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Study Finds That What You Wear Changes The Way You Think Of Yourself

Study Finds That What You Wear Changes The Way You Think Of Yourself

The old saying says that the clothes don’t make the man. But science might be able to prove that wisdom wrong.

According to a recent study, people who wore expensive clothes from recognizable brands tended to be more confident.  The researchers also found a correlation between smart dressers and higher levels of performance.

Of course, it was not the clothes themselves that resulted in a job well done. But the clothes on your back have a significant placebo effect that is hard to ignore.

In the study, researchers told participants that they were using a Nike golf putter when swinging their club. In reality, they were using a generic club. When the participants believed they were holding the same clubs that golf pros like Rory McIlroy uses, their performance improved by around 20%.

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Yet, the boost is not all physical. The researchers also gave a math quiz to some participants while the participants wore earplugs. The researchers told them that the earplugs came from 3M and were a high performance variety.

The participant performance on the math quiz improved by 20% when they thought their earplugs were high end.

Basically, this study proves that your lucky suit or lucky glove is not lucky per say. But these items might really have the boost on your performance that you believe they do. That’s good news

Frank Germann, an assistant professor at Notre Dame who worked on the study, said “when you think that you have this performance brand, you have higher-state self-esteem. As a result, you feel better and your self-confidence is elevated at a certain task. In turn, you’re less anxious, and because of that, you’re performing better.”

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That means, if you’re going on a work trip any time suit, it would be a good idea to pack your favorite suit, because you’ll get much more out of a conference or networking event if you do.

Great Marketing Performance

The products themselves don’t just have an effect on how you feel about yourself. In fact, the brand power alone can change the way you think and act.

In another study performed at Duke University and published in 2008, researchers found that people’s exposure to logos may cause people to change their behavior. The behavior changers are based on the traits they associate with the brand attached to the logo.

In the study, participants were asked to complete a task after seeing to an Apple logo or an IBM logo. Those who saw the Apple logo completed the task with a creative flair compared to those exposed to the IBM logo.

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Apple ran a now infamous “Think Differently” marketing campaign in the late 1990s. It featured advertisements that included prominent creative figures like Albert Einstein, Nelson Mandela, Jim Henson and John Lennon.

It helped prominently position Apple against established companies and made IBM look like a dinosaur.

The “Think Differently” campaign would go on to cause viewers to associate Apple with genius and creativity.

Similarly, participants exposed to the Disney Channel television logo behaved more honestly than those who viewed the E! Entertainment channel logo.

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The innocence of Mickey Mouse likely had a strong impact on those who saw the logo. This was especially true in comparison to the channel best known for hosting the Kardashian clan.

The strange thing about the change in these behaviors was that the change was automatic. People weren’t thinking about them and they weren’t shown the emotive advertisements. They reacted to the images in real time and adjusted themselves according to their perceptions of the brand.

A Real Placebo Effect

Through these studies, science is telling people what they already know. A great outfit or product is like social armor. The right item can make you feel empowered, confident, humble, smart or strong. The closer your attachment is to it, the stronger your feelings will be.

So don’t deny yourself the flashy tie or Jimmy Choo heels. If you associate them with positivity and success, these items may help bring it to you in spades.

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Last Updated on October 6, 2020

9 Steps to Disconnect from Social Media and Connect With Life Again

9 Steps to Disconnect from Social Media and Connect With Life Again

The world has never been more connected. No matter where in the world you are, you can send a message to anyone in another part of the world as long as you both have internet connection. In fact, Aussies living in the Outback will soon have access to the internet comparable to their city-dwelling counterparts. The internet not only breaks distance barriers, but also social barriers. A regular person, like you or me, can now tweet our favorite authors, athletes, and other famous personalities! Sometimes, they even respond.

But sometimes, you may get lost in your online life that you forget to live your real life. You may focus on being more connected only to end up being disconnected with the real world. How is social media ruining your life? Watch this video to find out:

Sometimes, you need to take a step back, disconnect from social media and connect with life once again. Here are nine ways you do so:

1. Eliminate Gadgets for One Hour Before Sleep and After Wake Up

You should spend the first hour of your day setting your own plans and agenda. You should be proactive in setting the direction of your day, not reactive. This way, you can determine how you want your whole day to go, not simply reacting to how other people want you to spend your day. During the first hour of your day, you can pray, meditate, connect with yourself, set your to-dos, and set your goals.

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You should also spend the last hour of your day preparing to rest–your body and your mind. If you check your social media profile before going to bed, your mind will not get the rest it deserves as you will fill your mind with your friends’ updates on their news feeds, which do not necessarily make your life any better in any way or give you rest.

2. Turn Off All Your Push Notifications

It does not only save your battery life, it also saves you from a lot of distractions. Turn off all your push notifications from email, chat, and social media applications. In case of really urgent matters, people will give you a call.

Success is about momentum. How can you gain momentum when notifications keep distracting you?

3. Keep your phone in a drawer while you’re working.

Sometimes, merely seeing your phone can distract you whether or not your notifications have been turned off. So, why not take the extra mile and completely hide it away from your sight given you can still hear urgent phone calls?

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Again, it’s all about building momentum.

4. Use Only One Device for Checking Social Media

Facebook on your desktop, on your laptop, on your smartphone, and, now, even on your Apple Watch? That’s great! For Facebook that is. But, not for your focus and productivity. The more devices you have that can log in to your social media profiles, the more distractions you have to avoid.

Of course, you still have to be connected online. But, use only one device to do so. This will help you condition your mind (and discipline yourself) that your gadgets are your tools for doing more important things than aimlessly scrolling down your news feed.

5. Give Yourself 30 Minutes to Stay Connected

Yes, you still have to log in! Being connected through social media is really a must in this technology-driven world. But, set a time limit for it. Otherwise, you will only waste hours each day. Give yourself thirty minutes (an hour at most) each day to respond to text messages, check notifications, accept friend requests, and respond to comments. I know you still want to. Unless, of course, you’re a social media manager. That’s a different story.

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In case you cannot discipline yourself to stop logging in to social media, you can use browser extensions like StayFocusd for Google Chrome to limit the time you spend on them.

6. Allot One Hour of Your Day to Respond to Emails

In this increasingly online world, email still remains the most personal way of online communication. This is where the most important engagements still happen online. Other social media like Friendster and Multiply have come and gone, but email still remains. That’s why you can spend another hour each day checking and responding to your emails.

7. Subscribe to Your Favorite Websites via RSS or Email

Most of us rely on social media as well to get updates on our favorite blogs and website. But, social media are full of distractions. Instead, be proactive in getting updates as well. Subscribe via RSS or email to make sure that the only updates you receive are the updates you really want to receive.

Don’t have an RSS reader? Try Feedly. Using RSS readers may be a bit confusing at first, but once you get the hang of it, it will save you from a lot of distractions. But, it can also get addicting. So schedule catching up on your RSS reader as well!

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8. Use Third Party Applications to Post on Social Media

In case you really need to post updates, use third party applications such as Hootsuite and Buffer. That way, you can avoid logging in to your social media accounts and getting distracted by your news feed and notifications. Because once you’ve logged in, it’s difficult to log out! You don’t fight temptation, you avoid it!

9. Live a Real Life

Most importantly, live a real life, interact with real people, and be awesome in the real world! Don’t stress yourself making your profile wonderful. Live an awesome life and it will automatically follow!

Do exciting stuff. Write a book. Plan a trip. Whatever. Just be awesome!

Most importantly, live a life that matters and you don’t have to get your satisfaction and fulfillment from likes and shares ever again!

How About You?

What do you do to disconnect from social media and connect with your life once again?

Featured photo credit: Singularity University NL: Man versus Machine – Biology versus Technology by Sebastiaan ter Burg via imcreator.com

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