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5 Powerful Ways to Stand Out in Life and Business

5 Powerful Ways to Stand Out in Life and Business

In today’s noisy world, the only way to rise to the top in life and business is to stand out.

They say that starting a restaurant is a grueling business, not only because of the costs and lack of scalability, but for its lack of differentiability.

Whenever we start anything — a business, podcast, film — there needs to be a reason why our potential customers or audience will choose us over the thousands of different options they have available.

Now, standing out is always easier said than done because it’s the million-dollar secret for any successful business, creative venture, or job seeker.

In this video, we discuss the key ways you can stand out in life and business — no matter what you’re doing or what your goals are.

https://youtube.com/watch?v=qi7o0GmxthU

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1. Share openly

One of the world’s best photographers, Chase Jarvis, stood out in the highly competitive landscape by sharing his work openly.

This may seem like common practice in today’s day and age, but giving away your secrets was a big no-no in the world of photography when Chase first started out.

This concept of sharing to differentiate yourself created an entire new segment of marketing called content marketing, where you give value to your audience in the form of text, image, audio, or video content, building up brand equity and audience loyalty.

2. Add more value than you receive

Tony Robbins often says that if you want to increase your income, focus on delivering more value than anyone else.

Think about this in your own life and business. Are you doing more than what is expected of you, or are you just getting by with the minimum quota? Going the extra mile, whether that’s staying in late at the office when everyone else goes out to socialize, or providing exceptional customer service in your business, is no longer a nice-to-have — it’s a must.

Instead of focusing on making a million dollars, focus on serving a million people, and everything else will follow.

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3. Give back

Giving back has been the foundation of Rype, where our core mission is to connect the world through languages and education. It’s also why we’ve committed to partnering up with organizations like Pencils of Promise, to build schools for children in need.

But you don’t need to be a business or organization to give back. While most people think that giving back happens only when you succeed financially, wise men like George S. Clason, who wrote the book The Richest Man in Babylon, believe that giving back leads to success.

He states that 10% of our earned income should go towards charity and donations. This shift in perspective, that you’re not only generating income for yourself but for others, will give you that internal motivation to push further.

Most importantly, giving back is an amazing way to stand out from the rest of the pack (although this shouldn’t be the reason driving you), because anyone is willing to support a good cause that makes the world a better place.

4. Act without expectation

As you may have already noticed, the first three tips on standing out are all about giving, in the form of content, value, service, or charity.

What this means is that you won’t be able to see direct, immediate results by simply giving. It takes time, persistence, and consistency.

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This should come as good news for many of us, because it means that once we can break through the initial barriers and find a way to differentiate ourselves, it’s that much harder for anyone to follow.

Have a mindset to act and give without any expectation, and eventually the rewards will fall into your lap.

5. Use the four quadrant

The four quadrant is a simple, yet practical, tactic that can help you differentiate yourself visually. You can use this framework for differentiating anything.

Start by putting one category on the x-axis (i.e. aesthetics, price, speed) and another one on the y-axis (i.e. clarity, price, speed).

The goal here is to start listing all the alternatives for what you’re doing (or who you are) in the appropriate quadrants, and being able to identify yourself in an open space, where no one else is competing with you.

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    A great example, which we explain further in our free video training series, is how Dominoes differentiated itself from all of the other alternatives when they first started out.

    Screen Shot 2016-01-30 at 9.22.37 AM

      In summary, they analyzed the alternatives that already existed in the marketplace, and found that there was a missing gap in the market for pizza that is delivered fast/conveniently and cheaply. Today, they’re a wildly successful business with over $2 billion+ in sales.

      Over to you

      How can you apply this in your own life & business?

      Featured photo credit: VIKTOR HANACEK via picjumbo.com

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      Published on March 25, 2019

      How to Find New Growth Opportunities at Work

      How to Find New Growth Opportunities at Work

      Career advancement is an enticement that today’s companies use to lure job candidates. But to truly uncover growth opportunities within a company, it’s up to you to take the initiative to move up. You can’t rely on recruiter promises that your company will largely hire from within. Even assurances you heard from your direct supervisor during the interviewing process may not pan out.

      But if you begin a job knowing that you’re ultimately responsible for getting yourself noticed, you will be starting one step ahead.

      Accomplished entrepreneur and LinkedIn Co-Founder Reid Hoffman said,

      “If you’re not moving forward, you’re moving backward.”

      It’s important to recognize that taking charge of your own career advancement, and then mapping out the steps you need to succeed, is key to moving forward on your trajectory.

      Make a Point of Positioning Yourself as a Rising Star

      As an employee looking for growth opportunities within your current company, you have many avenues to position yourself as a rising star.

      As an insider, you’re able to glean insights on company strategies and apply your expertise where it’s most needed. Scout out any skills gaps, then make a point to acquire and apply them. And, when you have creative ideas to offer, make it your mission to gain the ear of those in the organization who can put your ideas to the test.

      Valiant shows of commitment and enterprise make managers perk up and take notice, keeping you ahead of both internal and external competitors.

      Employ these other useful tips to let your rising star qualities shine:

      1. Promote Your Successes to Your Higher-Ups

      When your boss casually asks how you’re doing, use this valuable moment to position yourself as indispensable: “I’m floating on clouds because three clients have already commented on how well they like my redesign of the company website.”

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      Tell your supervisors about any and all successes. Securing a new contract or signing a new customer should be a cause for celebration. Be sure to let your bosses know.

      2. Cultivate Excellent Listening Skills

      Listen well, and ask great questions. Realize that people love to talk about themselves.

      But if you’re a superb listener, others will confide in you, and you’ll learn from what they share. You may even find out something valuable about your own prospects in the company.

      If others view you as even-minded and thoughtful, they’ll respect your ideas and, in turn, listen to what you have to say.

      3. Go to All Office Networking Events

      Never skip the office Christmas party, your coworker’s retirement party, or any office birthday parties, wedding showers, or congratulatory parties for colleagues.

      If others see you as a team player, it will help you rise in your company. These on-site parties will also help you mingle with co-workers whom you might not ordinarily have the chance to see. For special points, help organize one or two of these get-togethers.

      Take the Extra Step to Show Your Value to the Company

      Managers and HR staff know that it can be less risky – and a lot less costly — to promote from within. As internal staff, you likely have a good grasp of the authority structure and talent pool in the company, and know how to best navigate these networks in achieving both the company’s goals and your own.

      The late Nobel-Prize winning economist, Gary Becker, coined the term “firm-specific,” which describes the unique skills required to excel in an individual organization. You, as a current employee, have likely tapped into these specific skills, while external hires may take a year or more to master their nuances.

      Know that your experience within the company already provides value, then find ways to add even more value, using these tips:

      4. Show Initiative

      Commit yourself to whatever task you’re given, and make a point of going above and beyond.

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      Position yourself so that you’re ready to take on any growth opportunities that present themselves. If you believe you have skills that have gone untapped, find a manager who will give you a chance to prove your worth.

      Accept any stretch assignment that showcases your readiness for advancement. Stay late, and arrive early. Half of getting the best assignments is sticking around long enough to receive them.

      5. Set Yourself Apart by Staying up on Everything There Is to Know About Your Company and Its Competitors

      Subscribe to and read the online trade journals. Become an active member in your industry’s network of professionals. Go to industry conferences, and learn your competitors’ strategies.

      Be the on-the-ground eyes and ears for your organization to stay on top of industry trends.

      6. Go to Every Company Meeting Prepared and Ready to Learn

      A lot of workers feel meetings are an utter waste of time. They’re not, though, because they provide face-time with higher-ups and those in a position to give you the growth opportunities you need.

      Go with the intention of absorbing information and using it to your advantage — including the goals and work styles of your superiors. Respect the agenda, listen more than you speak, and never beleaguer a point.

      Accelerate Your Career Growth Opportunities

      A recent study found that the five predictors of employees with executive potential were: the right motivation, curiosity, insight, engagement, and determination. These qualities help you stand out, but it’s also important to establish a track record of success and to not appear to be over-reaching in your drive to move up in your company.

      Try to see yourself from your boss’s position and evaluate your promote-ability.

      Do you display a passion and commitment toward meeting the collective goals of the company? Do you have a motivating influence with team members and show insight and excellence in all your work?

      These qualities will place you front and center when growth opportunities arise.

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      Use these strategic tips to escalate your opportunities for growth:

      7. Find a Mentor

      With mentorship programs fast disappearing, this isn’t always easy. But you need to look for someone in the company who has been promoted several times and who also cares about your progress.

      Maybe it’s the person who recommended you for the job. Or maybe it’s your direct supervisor. It could even be someone across the hall or in a completely different department.

      Talk to her or him about growth opportunities within your company. Maybe she or he can recommend you for a promotion.

      8. Map out Your Own Growth Opportunity Chart

      After you’ve worked at the company for a few months, work out a realistic growth chart for your own development. This should be a reasonable, practical chart — not a pie-in-the-sky wish list of demands.

      What’s reasonable? Do you think being promoted within two years is reasonable? What about raises? Try to inform your own growth chart with what you’ve heard about other workers’ raises and promotions.

      Once you’ve rigorously charted a realistic path for your personal development within the company, try to talk to your mentor about it.

      Keep refining your chart until it seems to work with your skills and proven talents. Then, arrange a time to discuss it with your boss.

      You may want to time the discussion around the time of your performance review. Then your boss can weigh in with what he feels is reasonable, too.

      9. Set Your Professional Bar High

      Research shows that more than two-thirds of workers are just putting in their time. But through your active engagement in the organization and commitment to giving your best, you can provide the contrast against others giving lackluster performances.

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      Cultivate the hard skills that keep you on the cutting edge of your profession, while also refining your soft skills. These are the attributes that make you better at embracing diverse perspectives, engendering trust, and harnessing the power of synergy.

      Even if you have an unquestionably left-brain career — a financial analyst or biotechnical engineer, for example — you’re always better off when you can form kind, courteous, quality relationships with colleagues.

      Let integrity be the cornerstone of all your interactions with clients and co-workers.

      The Bottom Line

      Growth opportunities are available for those willing to purposely and adeptly manage their own professional growth. As the old adage says,

      “Half of life is showing up.”

      The other half is sticking around so that when your boss is looking for someone to take on a more significant role, you are among the first who come to mind.

      Remember, your career is your business!

      More Resources About Ever-Growing

      Featured photo credit: Zach Lucero via unsplash.com

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