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12 Good Deeds You Can Do This Christmas

12 Good Deeds You Can Do This Christmas

“On the 1st day of Christmas my true love gave to me…” Businesses are getting creative in finding ways to pay back this Christmas.

It is always good for people and businesses to give back, but this is especially true at Christmas. This festive period can be a time to reflect on other people and do something for the benefit of others. As well as being a nice thing to do, good deeds can be great for your business image and PR.

Many companies use Christmas as a reason to give back and do something good for other people, so, having been inspired by what some companies have been doing, here are 12 good deeds which you can do this Christmas.

1. Volunteer at a soup kitchen.

Soup kitchens give the chance for homeless or deprived people to get a hot meal, safety, support and living essentials, as well as company and friendships in a secure environment. Marks & Spencer regularly sends teams of volunteers to help out at soup kitchens.

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2. Donate toys. 

There are many needy children who deserve a little more attention, especially at Christmas. This year, The Disney Store provided the 2,000 soft toys, which make up the entire 14-metre high Christmas tree at St Pancras International station. The toys will be donated to the children’s charity KIDS.

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3. Donate cash.

Many companies give a straight donation or percentage of sales or profits to charity. Waitrose is a great example of this, even employing their green token scheme which allows their customers to vote for a charity where the money will be donated.

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4. Give your time.

Companies such as Harry’s Razors encourage their employees to give 1% of their time to charity by donating 1% of sales to charity.

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5. Throw a fundraising night.

A business can organize a charity fundraising night, such as a quiz night, race night or festive event. Dunelm is a great example of a company fundraising in this way.

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6. Sell something.

Sterling Jewellers sells Christmas bears and send the proceeds to charity. This is a great idea if you are already selling something as it can be incorporated into your day-to-day business.

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7. Help good people.

People who do good work within the community may often be forgotten, so it’s nice at Christmas for communities to show that they appreciate their work. Spire Homes and Keepmoat give money, Christmas trees and gifts to invaluable people within the community.

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8. Redecorate community centers.

The folks at John Lewis in Reading gave back to the community and boosted their brand locally by redecorating their local community centre.

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9. Participate in a charity found on packaging.

You can help with advertising charities on the packaging of your product—Pret A Manger, for example, put charity logos on their cups and other packaging.

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10. Give to a featured charity you saw on a marketing channel.

Pret A Manger also features chosen charities on their marketing channels—telling their stories on social media and their website.

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11. Donate items or money to collection buckets.

Businesses can create events such as a visit from Father Christmas or carol singing in the street, and make collections with boxes—just like the guys at Dobbies Garden Centres.

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12. Participate in an online Christmas auction.

The Business Continuity Initiative is organizing an online Christmas auction with prizes such as football shirts and Christmas hampers.

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The benefits of paying back at Christmas are massive for businesses—within the company, the difference that you are making to people’s lives, and in the public view of your brand. Whilst there are ideas which involve a good deal of time and effort, there are also others which can be done simply. So get creative and start thinking about how your business can give back!

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5 Ways to Put Together an Event Without Stress

5 Ways to Put Together an Event Without Stress

We’ve all had important events that have required a lot of our time and energy to put together. Events like weddings, graduation parties, and birthdays often need planning, thought, and can be incredibly time consuming.

Fortunately, there are some ways you can plan an event without tearing your hair out. In fact, putting together these events can be quite fun when you have the tools in order to help your event run smoothly.

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Here are five ways you can make your event run smoothly and efficiently.

1. Plan far in advance

Oftentimes, the most stressful events are usually the ones that are planned at the last minute. If you know that you have an event coming up (such as a wedding or a birthday), and you plan for it ahead of time, you are less likely to find yourself running around at the last moment trying to get every detail perfect.

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It might be worth it to sit down and have a planning session or two in order to relieve some of the stress of planning an entire party or event in a short period of time. The longer you have to plan, the more your event will eventually look like how you have imagined.

2. Know where to give yourself a break

While you might have a certain idea of what your event should look like (and more often than not, it looks like it should belong in a magazine), you might not have the budget or the connections to make it happen. Accepting the realities of planning an event, such as using fake flowers instead of real ones, or folding chairs instead of designer-brand chairs, can greatly ease your mind. Likely, you will still have a beautiful event even if it doesn’t match your mental picture.

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3. Don’t invite too many people

One mistake many people make is that they often invite too many guests to their event. Not only does this sometimes create unnecessary chaos, but it also requires extra planning, time, and food for the guests.

Having hundreds of people at a wedding might seem like a good idea initially, but you might want to consider whether it is truly important to your day to have an extra hundred people attend. Not only does it run up the cost, but it can make your event all the more stressful—meaning you’ll be worrying more if there are enough canapés than whether you are having a good time.

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4. Ask for help

There are those who can put together an entire event on his or her own, and there are those who need a little help doing it. More likely than not, if you’re not a professional event planner, then it might be worth it to ask for a little help. Hiring someone to help you, even if it is just for some basic decorations, can take your mind off the little things, and can help you focus on the overall effect of the party. Even asking for a friend’s opinion can help you to feel like you have some control over the situation.

5. Take a deep breath

Remember, part of putting together a successful event is knowing that it won’t go exactly as planned. Being able to take a step back, relax, and enjoy yourself will not only help you feel as though you’ve done a successful job, but it will also help you to enjoy the special day that you have put together.

Part of the fun of an event is accepting the mishaps and mistakes – it makes the day unique. After you’ve completed everything, remember to relax and enjoy the party. You deserve it!

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