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5 Effective Ways To Connect Successfully With Strangers on LinkedIn

5 Effective Ways To Connect Successfully With Strangers on LinkedIn

There is an old saying, “If you want to catch fish, fish where the fish are.”

In the world of professional networking, the “fishes” could be found on LinkedIn.

According to Statista, LinkedIn has 396 million users as of Q3 of 2015.

Now THAT is a huge fishing pond.

But also because of that, LinkedIn is becoming saturated with template InMails and Nigerian scams.

I lost count of the number of times I was told to inherit a billion dollar from some government officials in a third world country– and not forgetting the messages from connections, notifications from groups and random invitations from strangers.

Getting their attention to you

Despite all that, LinkedIn remains a powerful source of people you could benefit from. You might be looking for mentors, business leads or simply to conduct a reference check – it is the place to go to.

The key is to stand out from all the noise that is buzzing in the background and be the musical melody that draws their attention.

Here’s how:

1.Sending invites to their corporate email

I used to send out hundreds of invites per day because I realized many wouldn’t reply and accept my invitation. Needless to say, I was just spraying and praying.

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So if my target is to add 10 connections per day, I would send out at least 100 invitations because the acceptance rate borders around 10%.

It was a stupid approach. Even though you could get that 10%, you are annoying 90% of the people you are contacting and some of them have no qualms marking you as spam.

I had my LinkedIn account suspended 3 times because of that. I don’t think they will let me off so easily if I were to do it again.

So I looked at the whole process flow and realized why the acceptance rate is so low.

Most users would register their personal email addresses with LinkedIn. They might put in their corporate email address, but chances are these would be listed as secondary emails.

Which mean they won’t receive alerts via those inbox.

Instead, they would get them in their Gmail.

How many of us actually check our Gmail on a regular basis?

I have a friend who has about 20,000 unread emails in his. If you were to send him an invitation, he should get back to you by the year 2020.

A better way to reach out to your target is via their corporate email address instead. And this is where Email Hunter will come in useful.

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Email Hunter gives you direct access to all the web’s email addresses. With their Chrome extension installed, you could see a new Email Hunter button at every profile page.

A click on that shows you the potential corporate email address of the profile.

With that information, you would send a connection invite as you normally would. But instead, select the Others option. That allow you to key in an email address.

Put in the corporate email address you found and your invite would go straight to your target corporate inbox which I believe they would be checking every other minute.

2. Sending direct messages via Groups

Another way of connecting with your target is simply to bypass the connection process altogether.

You could do so by monitoring closely the groups that your target is in.

Get into those groups as a member.

Once you are approved, you would have access to the entire members directory.

Find your target within the director and you would see a Send Message option made available.

This would allow you to send a direct message to your target without waiting for them to accept your connection invite.

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3. Ego-bait InMail

Despite all that you have done, your target might be inundated with similar invitations and messages.

Your message has to stand out from the rest and the best way to do so is via an ego-bait.

An ego-bait InMail would carry a significant amount of praise and awe of your target, with strong reference to their current success that you identified on LinkedIn.

A typical message would look like:

Hi Peter

I was doing research for CFO on LinkedIN and I stumbled on your profile. I am so amazed by your career trajectory and how you’ve managed to achieve so much over your career!

I am currently working as a Financial Controller and is looking to better equip myself with the skill sets required to prepare myself for CFO opportunities.

I hope I could learn from you a tip or two. Coffee’s on me. :)

4. Using referral system

If all that isn’t working for you, you need a connector to act as your bridge.

You might be targeting someone with major trust issues. These are people who are very cautious about adding new people to their circle, even if the circle is virtual.

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LinkedIn has a referral request function that allow you to send a dedicated message to a profile you are connected with and have them forward your connection request to your target.

Importantly you want to explain why you want your 1st-degree connection to forward your request to their connection.

Make sure you write from the target’s benefit in connecting with you. So instead of telling your 1st-degree connection it is because you wish to “sell the target your product”, you want to phrase it as “the target could solve their procurement bottleneck with your solution.”

End it off with another brief paragraph about your background and how it would be relevant to your target.

5. Creating a group for your target

The final resort is to start your own LinkedIn group.

Assuming you are targeting HR Directors. What you want to do is to start a group catering to HR Directors which allow them to join and share their domain expertise.

Give it a prestigious name like HR Thought Leaders in Singapore.

Now your target won’t find out and gravitate to the group automatically. Your best bet is to hustle at a few influencers in the HR space and convince them to join the group.

They will act as your magnet to draw the rest of the crowd in.

The best part about this strategy is you are the group owner. As the owner, you could send a message to ALL members at the same time instead of individually, as we covered under point 2.

Featured photo credit: Businessmen shaking hands/reynermedia via flic.kr

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Adrian Tan

Ops Director at Ingeus Singapore

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Last Updated on January 21, 2020

How to Motivate People Around You and Inspire Them

How to Motivate People Around You and Inspire Them

If I was a super hero I’d want my super power to be the ability to motivate everyone around me. Think of how many problems you could solve just by being able to motivate people towards their goals. You wouldn’t be frustrated by lazy co-workers. You wouldn’t be mad at your partner for wasting the weekend in front of the TV. Also, the more people around you are motivated toward their dreams, the more you can capitalize off their successes.

Being able to motivate people is key to your success at work, at home, and in the future because no one can achieve anything alone. We all need the help of others.

So, how to motivate people? Here are 7 ways to motivate others even you can do.

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1. Listen

Most people start out trying to motivate someone by giving them a lengthy speech, but this rarely works because motivation has to start inside others. The best way to motivate others is to start by listening to what they want to do. Find out what the person’s goals and dreams are. If it’s something you want to encourage, then continue through these steps.

2. Ask Open-Ended Questions

Open-ended questions are the best way to figure out what someone’s dreams are. If you can’t think of anything to ask, start with, “What have you always wanted to do?”

“Why do you want to do that?”

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“What makes you so excited about it?”

“How long has that been your dream?”

You need this information the help you with the following steps.

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3. Encourage

This is the most important step, because starting a dream is scary. People are so scared they will fail or look stupid, many never try to reach their goals, so this is where you come in. You must encourage them. Say things like, “I think you will be great at that.” Better yet, say, “I think your skills in X will help you succeed.” For example if you have a friend who wants to own a pet store, say, “You are so great with animals, I think you will be excellent at running a pet store.”

4. Ask About What the First Step Will Be

After you’ve encouraged them, find how they will start. If they don’t know, you can make suggestions, but it’s better to let the person figure out the first step themselves so they can be committed to the process.

5. Dream

This is the most fun step, because you can dream about success. Say things like, “Wouldn’t it be cool if your business took off, and you didn’t have to work at that job you hate?” By allowing others to dream, you solidify the motivation in place and connect their dreams to a future reality.

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6. Ask How You Can Help

Most of the time, others won’t need anything from you, but it’s always good to offer. Just letting the person know you’re there will help motivate them to start. And, who knows, maybe your skills can help.

7. Follow Up

Periodically, over the course of the next year, ask them how their goal is going. This way you can find out what progress has been made. You may need to do the seven steps again, or they may need motivation in another area of their life.

Final Thoughts

By following these seven steps, you’ll be able to encourage the people around you to achieve their dreams and goals. In return, you’ll be more passionate about getting to your goals, you’ll be surrounded by successful people, and others will want to help you reach your dreams …

Oh, and you’ll become a motivational super hero. Time to get a cape!

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