As one of the NBA’s greatest players, Lebron James also has his own shoe under Nike, the world’s leading shoe company. As a fan, you may own at least one pair of Lebron James shoes but wouldn’t it be nice to know more about them?
Lebron James shoes are the biggest contract Nike has ever made. They signed in then, newly drafted high school senior, Lebron James for a 7-year contract amounting to $90 million.
Lebron James basketball shoes are known for its aesthetics and embedded technologies, many of them the first in basketball shoes. Indeed, since 2003, Lebron James shoes still reigns in the market.
Here are some little things you may want to know more about your favorite kicks.
1. Lebron James Basketball Shoes are Nike’s bestselling signature shoes
Nike made a great choice to sign up Lebron with shoe sales of up to $340 million in 2014 alone. It has been a question if he’ll surpass Michael Jordan’s signature shoes and he certainly did.
Lebron James beats any other NBA star when it comes to shoe sales like: Kevin Durant and Kobe Bryant. The massive sales of James’ basketball shoes are another proof of his unbeatable power even outside the court his strive for greatness truly leaves an impact on everyone.
2. Lebron James shoes are made for giants
No other basketball star can represent Nike’s cushioning technologies. Starting with the Air Zoom system, its foot-bed design lets giant wearers like Lebron feel like “walking on a cloud” with the outstanding cushioning it provides.
The Lebron II has a double-stacked Zoom feature expanding the cushioning benefits. Lebron VI is the last to be fitted with this feature, replaced by the Air Max cushioning system. Throughout the different models, new cushioning technologies were introduced to Lebron shoes.
The strap across the shoe is a familiar part of the set of Lebron James shoes for added support for big and fast players like Lebron. All Lebron basketball shoes are designed to stabilize, for big wearers specifically when playing the game.
3. Designs reflects James’ love for felines
A celebrity shoe doesn’t just have to carry the NBA star’s name but conveys much of his personality. One of these is Lebron James’ fascination of felines.
According to KicksUSA, the soles of his first shoe, Zoom Generation, are inspired from the claws of a lion as if it’s digging its prey. Lebron James VIII has a tongue with an intricate design of a lion’s head, now that’s cool!
4. There are hidden messages in Lebron James basketball shoes
We all love those hidden messages encrypted in designs, much more when it comes to NBA star signature shoes. The “hidden messages” can be found at the heel tab of Lebron James XII.
One side of the heel tab has a series of numbers, which correspond to a zip code of Beaverton, Oregon – where you can find Nike’s headquarters. On the other side has letters, which means “Genome Project,” Nike’s story line for James’ signature shoes.
The outsole of Lebron 9 also carries hidden messages embedded in its chain pattern. It is revealed to be the code “305946” with 305 as Miami’s area code and 946 stands for “ Lebron 9 for number 6”.
5. The creation of his latest shoe, the Lebron 12, reflects a significant phase of his career
There is no introduction needed among Lebron James fans of the time of his career when fans wait for the final decision – will he join the Heat or the Cavaliers? This sort of predicament can affect the final outcome of the shoes a team was currently designing. Mostly due to color scheme or any logos they had planned.
The final product is the Lebron James 12 that doesn’t correspond to any team color. There is also the question on the jersey number that James will wear. Thus, the design team opted not to include his number 6 in the design.
Featured photo credit: Keith Allison via flickr.com