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5 Tips For Managing Social Media for Your Business

5 Tips For Managing Social Media for Your Business

If you are active in multiple social media, juggling them may quickly turn from entertainment into a nightmare. Managing several accounts on different platforms is tiresome, time-consuming, annoying and tends to decrease your overall efficiency. So, if you want to go on using more than one accounts and benefit from it, it may be a good idea to learn certain strategies that will save your time and energy.

1.      Direct Your Efforts

Don’t overextend yourself and have an active account in every new hot social network. There are only so many hours in a day, and even if your business is really dependent on its online presence, you cannot dedicate all the time to social media. Choose several of them that are most likely to bring maximum results with minimal efforts. If a new forum or network requires a lot of work to establish a presence yet might provide only limited results, it is better to concentrate on something more efficient.

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2.      Make Use of Tools

Luckily, we live in the age when every task dealing with digital technologies is sooner or later automated or at least greatly simplified by new tools, software, and platform improvements. So, if you have more than one social media accounts to manage, you should take the matter into your own hands and choose an array of tools that will take the burden off your shoulders. If you are not sure where to start, try out one of the resources dedicated to collection and reviewing your accounts.

3.      Schedule Posts in Advance

If you have to update multiple social media accounts regularly, especially if you do it many times a day, you are spending massive amounts of time and effort on trivial things: logging in, logging out, clicking on the necessary links, posting and so on. Each of these tasks is small in and by itself, but they add up. Moreover, if you constantly switch from working for client to social media efforts and back again, it decreases your efficiency and leads to unnecessary distractions. A good way out is to schedule your posts – you can write all your posts for a certain period of time in advance and arrange them to be published automatically at specified moments.

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4.      Assign a Specific Time for Social Media

Posting haphazardly and at random times consumes a lot of time, distracts you from other work and is, in general, less effective than setting aside certain times every day or every several days to sit down and update all your accounts. It allows you to concentrate on one task at a time and makes it easier to maintain regularity. When combined with scheduling, it gives you an opportunity to deal with a week’s worth of posts in one sitting without bothering to put them online manually.

5.      Establish a Specific Social Media Policy

If you’ve defined in advance what you do and don’t do on social media, what your reactions to various kinds of situations are, and how you respond to your followers and engage with them, it gets much easier to actually do all these things. When you have predetermined solutions to a wide variety of problems, less time is spent on thinking about how to deal with them, and more on doing something.

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Of course, it is just a tip of the iceberg – there are innumerable ways of improving your efficiency on social media, both in terms of saving time and increasing the effectiveness of the work you already do. Social media is in need of constant assessment because it moves very quickly. And hopefully, with these tips as a basis, you will be able to find them on your own.

Featured photo credit: Social Media apps/Jason Howie via flickr.com

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Melissa Burns

Entrepreneur

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Last Updated on September 20, 2018

7 Powerful Questions To Find Out What You Want To Do With Your Life

7 Powerful Questions To Find Out What You Want To Do With Your Life

What do I want to do with my life? It’s a question all of us think about at one point or another.

For some, the answer comes easily. For others, it takes a lifetime to figure out.

It’s easy to just go through the motions and continue to do what’s comfortable and familiar. But for those of you who seek fulfillment, who want to do more, these questions will help you paint a clearer picture of what you want to do with your life.

1. What are the things I’m most passionate about?

The first step to living a more fulfilling life is to think about the things that you’re passionate about.

What do you love? What fulfills you? What “work” do you do that doesn’t feel like work? Maybe you enjoy writing, maybe you love working with animals or maybe you have a knack for photography.

The point is, figure out what you love doing, then do more of it.

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2. What are my greatest accomplishments in life so far?

Think about your past experiences and the things in your life you’re most proud of.

How did those accomplishments make you feel? Pretty darn good, right? So why not try and emulate those experiences and feelings?

If you ran a marathon once and loved the feeling you had afterwards, start training for another one. If your child grew up to be a star athlete or musician because of your teachings, then be a coach or mentor for other kids.

Continue to do the things that have been most fulfilling for you.

3. If my life had absolutely no limits, what would I choose to have and what would I choose to do?

Here’s a cool exercise: Think about what you would do if you had no limits.

If you had all the money and time in the world, where would you go? What would you do? Who would you spend time with?

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These answers can help you figure out what you want to do with your life. It doesn’t mean you need millions of dollars to be happy though.

What it does mean is answering these questions will help you set goals to reach certain milestones and create a path toward happiness and fulfillment. Which leads to our next question …

4. What are my goals in life?

Goals are a necessary component to set you up for a happy future. So answer these questions:

Once you figure out the answers to each of these, you’ll have a much better idea of what you should do with your life.

5. Whom do I admire most in the world?

Following the path of successful people can set you up for success.

Think about the people you respect and admire most. What are their best qualities? Why do you respect them? What can you learn from them?

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You’re the average of the 5 people you spend the most time with.[1] So don’t waste your time with people who hold you back from achieving your dreams.

Spend more time with happy, successful, optimistic people and you’ll become one of them.

6. What do I not like to do?

An important part of figuring out what you want to do with your life is honestly assessing what you don’t want to do.

What are the things you despise? What bugs you the most about your current job?

Maybe you hate meetings even though you sit through 6 hours of them every day. If that’s the case, find a job where you can work more independently.

The point is, if you want something to change in your life, you need to take action. Which leads to our final question …

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7. How hard am I willing to work to get what I want?

Great accomplishments never come easy. If you want to do great things with your life, you’re going to have to make a great effort. That will probably mean putting in more hours the average person, getting outside your comfort zone and learning as much as you can to achieve as much as you can.

But here’s the cool part: it’s often the journey that is the most fulfilling part. It’s during these seemingly small, insignificant moments that you’ll often find that “aha” moments that helps you answer the question,

“What do I want to do with my life?”

So take the first step toward improving your life. You won’t regret it.

Featured photo credit: Andrew Ly via unsplash.com

Reference

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