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This Is Why We Should Forget About Dress Code In The Workplace

This Is Why We Should Forget About Dress Code In The Workplace

One of my students once went to an interview. He was formally dressed but when he got there, he was astounded to find everyone in casual gear! He did not get the job and I am not sure whether his attire had anything to do with it. Of course, he could have avoided all that discomfort and unease by simply phoning the company beforehand to find out what the dress code was.

Of course, there are health and safety reasons for some dress code rules. For example, when operating machinery or doing nursing, jewellery is not recommended! Cooks are asked to tie their hair back or cover it for obvious hygienic reasons. There are also cases where the dress code helps to reinforce the company’s brand. I cannot imagine a flight attendant in a T- shirt, shorts/jorts and flip flops! Dealing with the public may also demand certain rules. Apart from these issues, it seems to me that dress code is serving no useful purpose at all and is unnecessarily complicated. Here are 5 reasons why we should forget this in the workplace.

1. Clothes can make employees feel uncomfortable

Certain rules about always wearing a tie for men or women have to wear business suits can make employees feel uncomfortable, especially when the weather gets warm. There are other reasons why these outdated rules are impractical. People feel better and they want to produce their best when they are wearing what suits their body shape, mood and duties. Knowing they can choose what suits them best allows them to concentrate on the task. Google interviewers do not take dress code into account as their stated policy is that they care more about what the candidate says than what they are wearing!

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2. Dress codes can impede transparency and trust

Having to wear formal clothes all day and every day can and does produce a rather stuffy and conservative atmosphere. It does nothing to help employee empowerment. Staff start to judge people on how they look. That judgment can affect how people assess their colleagues in job performance and can also create a rather subtle discrimination. When people are more relaxed and dress as they wish, there is a much better chance of collaboration, dialogue and team working. Colleagues are appreciated for the quality of the work they produce and not how they look. It is not a fashion show!

“No matter what sort of uniform it is […] to put on such livery is to give up one’s right to act as an individual” – Alison Lurie

Apple set the tone when Steve Jobs walked around his office barefoot. It has a very casual corporate culture which is all about fostering innovation and making great things happen. Dress code has no impact whatsoever.

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3. Dress codes need to be reviewed

There is still an enormous amount of prejudice about tattoos and piercings, especially in the service industries. The consequences were that employees had to cover arm tattoos as they slaved over a steamy stove. Starbucks have recently relaxed their rules and servers are now allowed to display their personal body decorations, within certain limits. One enormous benefit is that they feel more empowerment about self-expression. This will have a knock on effect in being able to connect better with the customers and provide them with better service.

4. Rigid dress codes may lead to racial discrimination

Imagine when a company insists that all the male members of its staff are clean-shaven. This often creates problems for African-American men who suffer from a skin condition called pseudofolliculitis barbae which is often aggravated by shaving. Having a no-beard policy here is creating racial discrimination and should be relaxed. It can also reduce sick leave and make employees more motivated when they feel at ease with their bodies.

Another negative consequence of the no-beard policy for men is evident in the Senate office on Capitol Hill. Sideburns were not allowed to be longer than the earlobe and there was no point in even contemplating growing a well trimmed beard as they would be sent to the men’s room to have a shave! Relaxing the dress code means that appearance will take second place to what the employee actually produces and that is how it should be.

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5. Dress codes are an anachronism

Dress codes are a continuation of the school uniform idea where students are actively discouraged from standing out as individuals in the way they dress. Girls are especially vulnerable as society demands conformity in the workplace while society praises Beyonce for going against the rules to show that she is empowered. If they do not toe the line, they will be shamed. Dress codes should be as fair as possible for both sexes so that women do not feel that they are being over-scrutinized.

“Pop culture tells [girls], ‘Be cute and pretty and sexy, but if you’re too cute, pretty and sexy, you’re a slut.” – Niv Myasato

Employers sometimes have a dress code which discriminates against employees who feel compelled to dress according to their religious or cultural traditions. For example, a company which insists that all women must wear skirts or dresses might well upset Muslim women who feel more at ease when wearing trousers. Just another consequence of having a dress code which serves no useful purpose at all.

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The bottom line must always be that what a member of staff wears has no effect on their work performance and achievements. Is the dress code going to have any impact on innovation, creativity and productivity? I doubt it!

Featured photo credit: Kitting up for a client visit/ Lars Ploughmann via flickr.com

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Robert Locke

Author of Ziger the Tiger Stories, a health enthusiast specializing in relationships, life improvement and mental health.

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Last Updated on March 12, 2019

20 Inspiring Vision Statement Examples (2019 Updated)

20 Inspiring Vision Statement Examples (2019 Updated)

There is normally a lengthy list of things you need to consider when starting a business, and if you don’t manage them properly, your excitement can quickly turn into overwhelm. What can support you to stay inspired and on the right track when starting out? You guessed it: this is your vision statement.

What Is a Vision Statement?

A vision statement is like a photograph of your future business, which gives your business shape and direction.

A vision statement provides the direction and describes what the founder wants the organization to achieve in the future; it’s more about the “what” of a business. It is different from a mission statement, which describes the purpose of an organization and more about the “how” of a business.

If you were to take a photo of your future business now, what would it look like? What do you want your business to be recognized for one day?

You need to have a crystal clear vision when you start out, otherwise you can get easily lost in deciding the best way forward. When you are making strategic decisions for your business and even daily operation decisions, your vision statement will give you the inspiration and targeted direction you need.

The Importance of a Vision Statement

Without a vision statement, your business will lack motivation to keep going.

If you don’t aim for anything, you might not hit anything. The more specific and clear you are, the better your chances are at seeing your vision turn into reality.

The importance of a vision statement cannot be overlooked; not only does it provide long term direction and guidance, but it also gives you the inspiration and the necessary energy to keep going when you feel lost.

Always keep your vision statement alive by revisiting it regularly and communicating your vision with other members of the team, to inspire and motivate them as well.

How to Craft an Inspiring Vision Statement

1. Dream big and use clear language

An inspiring vision statement should inform a clear direction and priorities for the organization, while challenging all the team members to grow together. Based on our expert sources’ advice, we’ve got some great tips for you:

  • Imagine how you want the business to be like in five to ten years.
  • Infuse the business’ values in the statement.
  • Make sure that the statement is implying a clear focus for the business.
  • Write your vision statement in the present tense.
  • Use clear and concise language.
  • Ensure the statement is easily understood.

There are many different types of vision statements and there is no wrong or right way to do it. The most important thing is to resonate with it. It will always inspire you and give you a clear targeted direction.

2. Get inspirations from the successful companies.

Having researched on a number of successful companies’ vision statements, I’ve shortlisted 20 good examples for the new startups:

Short vision statements made up of a few words only:

1. Disney

To make people happy.

2. Oxfam

A just world without poverty.

3. Ikea

To create a better every day life for the many people.

Quantitative statements are based on numbers, quantities:

4. Microsoft

Empower every person and every organization on the planet to achieve more.

    5. Nike

    Bring inspiration and innovation to every athlete* in the world. (*If you have a body, you are an athlete.)

      Qualitative statements are based on qualities that you want to have:

      6. Ford

      People working together as a lean, global enterprise to make people’s lives better through automotive and mobility leadership.

      7. Avon

      To be the company that best understands and satisfies the product, service and self-fulfillment needs of women—globally.

      Competitor based statements – this type is becoming less common, but famous examples are:

      8. Honda – in 1970

      We will destroy Yamaha.

      9. Nike – in 1960s

      Crush Adidas.

        10. Philip Morris – in 1950s

        Knock off RJR as the number one tobacco  company in the world.

        Role Model Vision Statements – using another company as an example:

        11. Stanford University – in the past

        To become the Harvard of the West.

        12. Reach for Success – in the past

        To become the next Tony Robbins in self development.

        Internal Transformations vision statements:

        13. Apple

        To produce high-quality, low cost, easy to use products that incorporate high technology for the individual.

        14. Giro Sport Design

        To make sure that riding is the best part of a great life.

        15. Tesla

        To accelerate the world’s transition to sustainable energy.

        16. Sony

        To be a company that inspires and fulfills your curiosity.

        17. Facebook

        To give people the power to share and make the world more open and connected.

          Longer and more detailed vision statement:

          18. Walmart

          To give customers a wide assortment of their favorite products, Every Day Low Prices, guaranteed satisfaction, friendly service, convenient hours (24 hours, 7 days a week) and a great online shopping experience.

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          19. Coca Cola

          To achieve sustainable growth, we have established a vision with clear goals:

          Profit: Maximizing return to share owners while being mindful of our overall responsibilities.

          People: Being a great place to work where people are inspired to be the best they can be.

          Portfolio: Bringing to the world a portfolio of beverage brands that anticipate and satisfy peoples; desires and needs.

          Partners: Nurturing a winning network of partners and building mutual loyalty.

          Planet: Being a responsible global citizen that makes a difference.

            20. Heinz

            Our VISION, quite simply, is to be: “The World’s Premier Food Company, Offering Nutritious, Superior Tasting Foods To People Everywhere.” Being the premier food company does not mean being the biggest but it does mean being the best in terms of consumer value, customer service, employee talent, and consistent and predictable growth.

            The Bottom Line

            Remember, always keep your vision statement up-to-date to direct your company’s actions.

            Remember, once you reach your vision, it needs to be changed. General Motors overtook Ford as #1 automotive company in the world because once Ford’s goal was reached, they never updated it.

            Keep your vision statement alive and visibly in front of you, revisit it and let it help direct your actions and activities. This is the fun part: this is where you get to dream really big and allow your imagination to fly as high as you want.

            Don’t hold back, let your creative juices flow and give yourself permission to explore what is possible for your business.

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            To your success!

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