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15 Social Media Tools Recommended By Experts

15 Social Media Tools Recommended By Experts

In 2015, everyone wants to proclaim him or herself as a “social media expert.” The truth, however, is that there are only a few on the frontline of the industry, and there are only a handful of revolutionary tools and technologies. We’ve done our best to scour the internet and learn from those who’ve had the most success. Ultimately, we came away with a list of 15 tools that you – and anyone who works with social media on a regular basis – must have to succeed.

Multi-Purpose Tools

1. Use Grammarly to Check Spelling

grammarly-screenshot

    When you’re in a word document, spellcheck is often taken for granted. But what about when you find yourself whipping up a quick tweet or typing a lengthy Facebook reply? Nothing makes you look more unprofessional than poor grammar and incorrect spelling. Grammarly is a free browser plugin that lets you spellcheck anything you write.

    Pros: Grammarly is very effective and this can help save embarrassing moments as you send a spelling, grammatical, or even typing error to your boss or a customer.

    Cons: I’ve found that the plugin can cause problems on individual webpages, although that is a rare problem.

    2. OptinMonster for Capturing Leads

    optinmonster-screenshot

      Upon first glance, you may not consider OptinMonster your prototypical social media tool, but it’s a resource that experts frequently use to maximize efficacy. When sending social users from a networking site to a landing page, OptinMonster allows you to A/B test pages for higher conversion rates and fewer bounces. The basic plan starts at only $49 for an entire year.

      Pros: Higher conversion rates equals more customers.

      Cons: $49. (Although with more customers this is well worth the price!)

      3. Discover.ly for Enhancing Networking

      discover.ly

        Again, not a typical social media tool, but that’s what makes it so great. Discover.ly is a free Chrome browser extension that gives you the capability to see which social networking sites your email connections are members of. It has the ability to take your online networking to the next level.

        Pros: Never forget why that name just looks so familiar.

        Cons: Too many plugins might slow down your browser.

        4. BuzzSumo for Better Market Insights

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        buzzsumo

          Do you ever feel like you’re out of the loop when it comes to what people in your industry are talking about? With BuzzSumo, you’ll never feel like this again. It lets you type in any keyword or term and see how many people are talking about it and on which platforms.

          Pros: This is a great way to find content to share or even just a list of everything written by a particular person.

          Cons: The free version is pretty limited and you have to pay to get more content.

          Facebook Tools

          5. Edgerank Checker for Rich Insights

          erc-tour-recs

            Not really quite sure what’s happening on your Facebook page? Need rich insights to point you in the right direction? Edgerank Checker is an easy-to-use analytics tool that tells you how effective your page is and where you can improve. There are both free and paid plans available.

            Pros: This is a super useful tool for delving into your Facebook demographics and can give you a lot of valuable information.

            Cons: To get the most out of this tool, you have to upgrade to the pro version.

            6. Likealyzer for Improving Effectiveness

            likealyzer

              Likealyzer is a similar tool to Edgerank Checker and gives you helpful and ongoing tips for improving the effectiveness of your Facebook Page. It tells you exactly which posts your followers enjoy the most and which ones aren’t worth your time. The best part is that it’s free.

              Pros: It’s free! And it gives you really detailed information.

              Cons: Anyone can use it to look at anyone else’s Facebook page. So your competitor could use your information to their advantage as well.

              7. Heyo for Easy Facebook Contests

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                Do you every wonder how certain companies run such effective Facebook contests? Well, odds are pretty good they’re using a tool like Heyo – which lets you set up and optimize campaigns with no coding skills required. You can start with a free trial and then proceed with paid versions if you like the tool.

                Pros: Facebook giveaways are a very popular way to increase Facebook engagement.

                Cons: Again, you have to upgrade to the paid version to continue using it if you enjoy your free trial.

                8. Contact Form for Connecting with Followers

                contact-form

                  If you’re looking for a way to make your business more accessible to Facebook followers, you can use Contact Form to effortlessly add a contact section to your Facebook page. It utilizes Google Maps or Bing to show followers where you’re located.

                  Pros: This makes it a lot easier to communicate with your friends using your Facebook page, which is important for creating conversions.

                  Cons: You have to pay to remove the ads from your forms.

                  Twitter Tools

                  9. Bit.ly for Shortening Links

                  bitly

                    Are you tired of links taking up precious space in your tweets? Use Bit.ly to shorten URLs and maximize your tweetable real estate. There are both free and paid accounts.

                    Pros: Easily track who’s clicking on what links from where to better curate your content.

                    Cons: People might be more hesitant to click on a shortened link if they’re not sure where it’s pointing.

                    10. Paper.li for Curating Content

                    paperli

                      While everyone knows content curation is important on Twitter, it can be very time consuming. That’s why many experts use Paper.li to streamline the process in a sleek newspaper-style format. It’s free to try!

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                      Pros: It’s a very clean design and it’s awesome for finding interesting articles to read.

                      Cons: The free trial is only ten days. After that, you have to pay to continue using this site.

                      11. TweetDeck for Managing Accounts

                      tweetdeck

                        Managing multiple Twitter accounts can be challenging. That’s why you need a desktop app like TweetDeck to organize activity and stay on top of the things that matter most.

                        Pros: This is great for social media managers who are working on multiple accounts.

                        Cons: You can’t use this tool to manage other social media platforms like you can with Hootsuite.

                        Instagram Tools

                        12. ScheduGram for Account Management

                        schedugram

                          ScheduGram is sort of the TweetDeck for Instagram. It lets you efficiently manage multiple accounts by giving you the power to upload and schedule multiple posts. This is a paid tool, though, starting at around $5 per week.

                          Pros: As far as I’m aware, this is the only scheduler available for Instagram.

                          Cons: It’s by far the most expensive on our list, coming in at $260 a year.

                          13. Iconosquare for Promoting

                          iconosquare

                            Need help promoting your Instagram account to the masses? Iconosquare lets you manage your existing community while simultaneously assisting with growth. It has a slew of other features, including the ability to run and monitor contests.

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                            Pros: Iconosquare has powerful analytics tools beyond having an Instagram page on your Facebook.

                            Cons: Some of the higher-end features are hidden behind an upgrade-to-pro link.

                            LinkedIn Tools

                            14. Connected for Strengthening Relationships

                            linkedin-connected2

                              Do you ever wonder how you lose track of people so quickly? Well, with Connected, you can strengthen relationships via LinkedIn and continually stay relevant with those who matter most. This tool syncs your calendars and contacts and provides you with insights and reminders about friends, colleagues, and acquaintances.

                              Pros: This is an awesome tool for helping you remember details about your colleagues

                              Cons: It’s one more app you have to download.

                              15. LinkedIn Connected for Mobile Alerts

                                This awesome tool lets you stay connected wherever you are. The LinkedIn Connected app tells you when it’s someone’s birthday, notifies you when a connection switches jobs, and gives you information you need to know.

                                Pros: This app will send you alerts when you have networking opportunities on LinkedIn.

                                Cons: More notifications!

                                With these 15 apps, you too can become a social media expert. Which one is your favorite?

                                Featured photo credit: stokpic via stokpic.com

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                                Larry Alton

                                Business Consultant

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                                1 11 Brain Training Apps to Train Your Mind and Improve Memory 2 40 Top Productivity Apps for iPhone (2019 Updated) 3 8 Replacements for Google Notebook 4 7 Tools to Help Keep Track of Goals and Habits Effectively 5 7 Clever Goal Tracker Apps to Make the Most of Your Business in 2019

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                                Last Updated on July 10, 2019

                                11 Brain Training Apps to Train Your Mind and Improve Memory

                                11 Brain Training Apps to Train Your Mind and Improve Memory

                                Whether at work or at school, people these days are under tremendous pressure to perform, perform and perform! Stress and pressure can have adverse affects on the well-being of a person, and need to be controlled.

                                Now, this doesn’t mean you make a dash to your nearest therapist. There are a number of wonderful and smart apps that you can use on your phone. These brain training apps have been scientifically designed to target specific areas of the human mind and control harmful emotions such as anxiety, as well as to improve memory and sharpness of the brain.

                                Here are 11 iPhone apps that you will not only enjoy but also find useful in keeping your mental health balanced at all times.

                                1. Lumosity

                                This app consists of games that focus on improving the user’s memory, problem-solving capability, attention span, and thinking. There are three games in each session, and they challenge the brain by changing every time. The user has to complete the games while playing against a clock.

                                Free of trial. $15 per month for the full version.

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                                Luminosity Mind training apps-Lifehack

                                  2. Fit Brains Trainer

                                  This brain training app has 10 sets of games that work on different areas of the brain and improve memory as well as concentration. A user is required to finish a particular task from each category on a daily basis and the app tracks the progress by a color coded graph.

                                  Free.

                                  Fit Brains Trainer Mind training apps-Lifehack

                                    3. CogniFit Brain Fitness

                                    Developed with the help of neuroscientists, this fun app improves a person’s cognitive abilities, which includes memory and concentration. The progress made by the user over a period of time can be tracked. Users can also play challenge rounds with their friends. The app also modifies the difficulty level to suit the profile of the user and provide recommendations based on the results. Spending 20–30 minutes a few times every week can give measurable improvement in the performance of a user.

                                    First four games free, then $13 a month.

                                    cognifit-Mind Training Apps-Lifehack

                                      4. Brain Fitness Pro

                                      The makers of this app claim that it can improve the IQ of a user, and improve intelligence and memory. The app is fun and is user friendly, and 30 minutes a day can fetch you results in less than three weeks.

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                                      Buy for $3.99.

                                      5. Happify

                                      If nothing else makes you happy in life, this app will. Well, this is what the developers claim at least. This app comes loaded with lots of quizzes, polls and gratitude journals, which work on the fundamentals of positive psychology. The app also helps to control stress and emotions to make you feel better.

                                      Free to use.

                                      Happify-Mind Training Apps-Lifehack

                                        6. Clockwork Brain

                                        You will like the little gold robot that comes in every time to explain the next game you are going to play. While the games are not much different to those offered in apps such as Luminosity, the look and feel reminds me of a workshop from old times.

                                        Free.

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                                        Clockwork Trsin-Mind Training Apps-Lifehack

                                          7. ReliefLink

                                          Initially created as an app for suicide prevention, it has found its use as a great app for tracking the mood of the user by taking measure of all things relevant to the user’s mental health. In case the user experiences high emotional stress, the app has a coping mechanism that includes voice-recorded mindfulness, exercises and music for relaxation. There is also a map that informs the user of the nearest therapist and medical facilities for mental health treatment.

                                          Relief Link - Mind Training Apps - Lifehack

                                            8. Eidetic

                                            Eidetic is a memory enhancement app and uses a ‘spaced repetition’ technique to help users memorize information such as important phone numbers, words, credit card details or passwords. It also notifies you when it’s time to take a test to see what you remember, so that you retain information in your long-term memory.

                                            Eidetic - Mind Training Apps - Lifehack

                                              9. Braingle

                                              Braingle helps to maintain the sharpness of the brain and improve the reasoning ability of a person through riddles and optical illusions. It is different from other brain training apps that employ memory and reaction based tests. You can also compete with your friends and family members in figuring out the fun riddles.

                                              Free.

                                              Briangle- Mind Training Apps-LIfehack

                                                10. Not The Hole Story

                                                If you have a penchant for solving hard riddles, then this app is a must-have for you. Filled with exclusive riddles along with a simple-to-use interface, the app gives you riddles that you have to solve through a book. You will be given hints along the way, and when you give up, the answers will be revealed. This app will encourage you to broaden your thinking and put your mind to a challenging test.

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                                                Free.

                                                Not the hole story - Mind Training Apps - Lifehack

                                                  11. Personal Zen

                                                  This fun brain training app follows the journey of two animated characters who travel through a field of grass. Personal Zen is a nice app meant for reducing anxiety and trains the brain to focus on the positive aspects. The developer’s advice is to use the app for 10 minutes a day to see the best results.

                                                  Free.

                                                  personal zen- mind training apps - lifehack

                                                    Featured photo credit: NeONBRAND via unsplash.com

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