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6 Skills People Good At Writing Cover Letters Never Told You

6 Skills People Good At Writing Cover Letters Never Told You

Humans by nature prefer to do the task that is predictable and structured so as to avoid confusion and uncertainty. When I think about job applications, I personally feel that only one part of the application process is truly unstructured: the cover letter.

No, the cover letter is not just an extension of the resume and it definitely shouldn’t be. Although, it is defined as a document that “provides additional information on your skills and experience”, there is certainly no reason to simply re-write what you have already written in your resume. What’s the resume for then?

You have the qualifications necessary for the job. However, when you think about it, another applicant probably does too. You’ve always been successful at managing a team. Great! But, maybe other applicants have managed several teams and for the longer period. The resume won’t necessarily make you stand out of the crowd. Your cover letter; however, can tell the employer why you wanted to apply for the job and what you can offer that others cannot. Think of it as your Unique Selling Point (USP).

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You have a few paragraphs to get their attention. It may be your only chance to add personality and spark interest before the interview. If you’re successful, be sure to stick around your phone when it rings.

Here are six tips on writing a compelling cover letter you probably haven’t heard of before.

1. Always Keep it Crisp

I don’t mean short and snappish crisp. By crisp, I mean it should be freshly written and up-to-date. You don’t want to pick up a cover letter you wrote six years ago while you were in college applying for a part-time at McDonald’s. Write it all over again. Any cover letter you write should be targeted towards the company, the specific job, and the position you are applying for. It should include your most recent accomplishments and highlight all of the skills you’ve developed over time. Plus, the “rules” your teacher taught you six years ago are probably as antiquated as your desktop computer at the time.

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2. Do Your Homework

You’re probably tired of hearing this phrase because when it comes to the job application process, it’s everywhere. Research on the company, research on the employers, and research on what they could ask…yada yada. It’s frustrating, I know. But it’s necessary! Yes, even before you write up your cover letter, you need to dig deep into what rules to follow, different types of cover letters, contemporary examples in various writing styles, and other information that would help you write a knock-out cover letter.

3. Draft it Up

Once you’ve got all the points you need, get straight to drafting! Try not to go overboard with the research. Do not re-write something someone else wrote. As we mentioned before, this part of the application process is not entirely systematized. This means that you should give yourself the freedom to spill your own personality and interests in accordance with the position you are applying for. Some of the best two paragraphs can take hours to devise. Give yourself plenty of time to craft compelling reasons for them to hire you and what you are willing to offer. As Eddie Beverage from Live Career says, a cover letter should focus on your employer and the position, so DON’T make it about you and only your needs.

4. Go for Broke

Imagine being an employer for a second and reading the following objective at the top of a resume: “My name is Irene, and I want to work in a challenging position in a reputable organization having a professional environment, prospects of growth, and ample opportunities of learning to develop skill, proficiency, and experience.”

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If you are perceptive enough, you probably already know that this person copy-pasted an overly-long sentence off of another resume and doesn’t mean a word of it. Employers complain that MOST applicants tend to be overly predictable and quite boring. Given the amount of time employers have to scan resumes and cover letters during the screening process, you have only a few seconds to get their attention. How do you stand out? Push yourself to take that risk and give your cover letter a spin by adding pizzazz to your intro. It might be risky, but it is the only way you ensure you will grab the employer’s attention.

As marketing expert and influential speaker Seth Godin says, “In a battle between two ideas, the best one doesn’t necessarily win. No, the idea that wins is the one with the most fearless heretic behind it. ― from his book, Tribes: We Need You to Lead Us.

5. Lean on A Friend

Ask a friend with fabulous writing skills to do you a favor and edit your final document. Not only will a friend give you a different perspective (like what you should or shouldn’t be including), but also correct your over-looked mistakes.

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6. Print it Out

Chances are that you’ve done your spell-checks, payed careful attention to those green or red flags, and already asked a friend to give it one final look. Now, you’re ready to attach it and hit send. Wait, don’t do it yet! Before you do that, print it out and read it aloud. When you’re trying to spot mistakes, this technique works like magic.

Even if a cover letter isn’t required, don’t skimp on what could be your only chance to make an impression. The cover letter isn’t meant to be an agonizing step to the application process, but rather an opportunity to “Sell Yourself” differently compared to others. So, CARPE DIEM…. Tell a story your resume could never narrate.

Featured photo credit: Tom Hanks/Maria Elena via flickr.com

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Last Updated on November 5, 2019

How to Use Visual Learning to Work More Effectively

How to Use Visual Learning to Work More Effectively

Knowledge is essential to become successful in life, your career and your business. Without learning new concepts and becoming proficient in our craft, we cannot excel in our chosen careers or archive knowledge to pass down to the next generation.

But content comes in various forms, and because how we learn influences how much we know, we need to talk about learning styles. This article will focus on how to utilize visual learning to boost your career or business.

The Importance of Knowing Your Learning Style

Knowing your learning style enables you to process new information to the best of your ability. Not only does it reduce your learning curve, you’re able to communicate these same concepts to others effectively.

But it all starts when you’re able to first identify the best way you learn.

As a college student, I soon figured out that taking online courses without visual aids or having an instructor in front of me led to poor retention of concepts.

Sure, I got good grades and performed excellently in my online exams. However. I discovered that I couldn’t maintain this performance level because I forgot 80 percent of the course content by the end of the semester.

There are several types of learning styles known to mankind. To give an idea of how visual learning stacks up against other learning styles, here’s a brief mention of some of the different types of learning styles we have.

The four most popular types of learning styles are:

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  • Visual learning style (what this article talks about).
  • Aural or auditory learning style (learning by listening to information presented).
  • Verbal or linguistic learning style (learning that involves speech and writing).
  • Tactile learning style (learning by touching and doing)

But for the purposes of this article, we will be focusing on using visual learning to boost your career or business.

How to Know If You’re a Visual Learner?

When it comes to boosting your career, business (or education), a visual learner is one who would most definitely choose shapes, images, symbols, or reading over auditory messages.

I’m talking about preferring to read an actual map when navigating to a new place over listening to verbal directions. I’m talking about discovering that you actually have trouble remembering what your manager said at the meeting because there were no graphs or illustrations to support the points raised.

Most people who struggle with learning probably aren’t leveraging their best learning styles. The earlier you identify how your learning style can boost your success, the less struggle you will encounter with processing new information throughout your career.

However, visual learning in particular CAN 10x your career or business whether it is your preferred learning style or not. And here’s why:

Several studies have arrived at the conclusion that the brain retains more information with the help of visual aids. In other words, images are directly processed by our long-term memory which helps us store information for longer periods of time.[1]

While some lessons can be performed orally, several concepts can only make sense if you have an image with an explanation of sequences (i.e learning about the human DNA).

Visual learning does use a different part of the brain and visual cues are processed by the part of the brain known as the occipital lobe.

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By engaging more parts of the brain during learning, you’re able to have a fuller understanding of concepts and facilitate better interaction with your immediate environment.

How to Use Visual Learning for Success

Here’re 4 ways to use visual learning to boost your career or business:

1. Bring back the to-do list. Then add shapes and colors to boost productivity.

We live in an age where computers have taken over virtually every aspect of productivity and most human functions. But written lists are making a comeback, and with an endless number of important tasks to complete, having a to-do list of tasks in order of importance can improve your productivity.

While coming up with a list is initially challenging, adding colors and shapes to written lists that you personally write and manage gives you an extra layer of assurance and boosts aids recall so that you actually get stuff done.

I have tried this technique in my work as a registered nurse and discovered that adding shapes and colors to to-do lists helps me delegate tasks, recognize where more work is needed, and makes it easy to cross off completed tasks at the end of the day.

2. Add graphs, charts and symbols to your reports.

Yes, it seems like more work cut out for you. However, graphs enable you monitor the heartbeat of your business.

Graphs and charts help you trend your finances, budget, and pretty much any data overtime. With the help of free and premium software available on the market, it has become easier to take plain data and in a matter of seconds, have relevant information displayed in different shapes and images.

As an entrepreneur, you can make predictions and allocate funds wisely when you’re able to see whether your efforts are rewarded. You can use colors and charts to delegate actions to members of your team and track performance at the same time.

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And when broken down into monthly, quarterly, bi-annual or annual goals, graphs and charts communicate what ordinary text cannot.

3. Effectively brainstorm with mind-mapping.

Mind-mapping is not new but I don’t think it’s been talked about as often as we do to-do lists.

With mind mapping, you’re organizing information accurately and drawing relationships between concepts and pieces from a whole.

Think of a mind map as a tree with several branches. For example, the tree can symbolize healthcare while each branch stands for nursing, medicine, laboratory science, and so on. When you look at nursing, you can further branch out into types of nursing; pediatric, women’s health, critical care, and so on.

It’s an interesting relationship; the more ideas you’re able to come up with for your chosen subject, the deeper you get and the stronger the association.

Mind maps really show you relationships between subjects and topics, and simplifies processes that might seem complicated at first glance. In a way, it is like a graphical representation of facts presented in a simple, visual format.

Mind mapping isn’t only limited to career professionals; business owners can benefit from mind mapping by organizing their online learning activities and breaking down complex tasks into simple actions so that you can accurately measure productivity.

4. Add video streaming to meetings.

What if you could double the productivity of your team members by video streaming your meetings or adding flash animation to your presentation at the same time?

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When you offer video as an alternative method of processing information to colleagues, there is a greater chance of retaining information because we recreate these stories into images in our minds.

For organizations that hold virtual meetings, it can also be an effective way to enhance performance during if people can see their colleagues in addition to flash animation or whatever form of video is provided during the meeting.

Is Visual Learning Better Than Other Learning Styles?

No, that is not the point. The goal here is to supplement your existing dominant learning style with visual learning so that you can experience a significant boost in how you process and use everyday information.

You might discover that understanding scientific concepts are much easier after incorporating visual learning or that you’re able to understand your organization’s value when projected on a visual screen with charts and graphs.

The overall goal is to always be learning and to continue to leverage visual learning style in your career and business.

More About Learning Styles

Featured photo credit: Unsplash via unsplash.com

Reference

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