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10 Quick Ways To Become A LinkedIn Star

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10 Quick Ways To Become A LinkedIn Star

While we are always told as job seekers and business owners to cultivate a strong and integrated social media profile, a lack of meaningful metrics make it difficult to understand whether or not our efforts have been successful. This task is made even harder by the sheer volume of social media outlets now available, as each has their own specific benefits and unique purposes for users.

Some offer more value than others in the commercial world, however, with LinkedIn arguably the most effective networking tool for professionals. It is also one of the most productive, with recent reports suggesting that the social media jobs platform could add a staggering $2.7 trillion to the global economy. It may even benefit up to 540 million members by the year 2025 and increase global employment by 72 million full-time positions.

To capitalize on LinkedIn’s growing influence as a professional networking tool, you will need to optimize your presence and create a profile that captivates employers or potential partners. Here are 10 simple and time-effective ways in which you can achieve this as an existing user:

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1. Import your existing email contacts

No matter how long you have been using LinkedIn, you are likely to have an older email account that includes the details or previous employers, colleagues and freelance collaborators across multiple industries. Your email is therefore an invaluable source of information that can provide the foundation for successful networking, and LinkedIn allows you to benefit from this by seamlessly importing your contacts and searching for them on the site. This process is automated and takes a matter of moments, while it can boost your number of meaningful connections considerably.

2. Update your profile regularly to reflect your existing status

It is a cardinal sin to neglect your LinkedIn profile page, as this is the first resource that new and existing contacts will see when they search your name. You must therefore be proactive and regularly update your profile where necessary, ensuring that your work portfolio and existing skill-sets are accurately represented at all times. This is particularly important in evolutionary market sectors such as marketing and computer programming, where the requisite skills and training requirements are constantly been updated. By constantly realigning your profile to suit the market, you will remain in demand and in the forefront of employers minds’.

3. Ask your colleagues to leave recommendations and endorsements

The traditional letter of recommendation can make or break a job application, and LinkedIn have a unique feature that enables members to endorse each other’s work within specific job roles and organisations. While some may be loath to ask initially, these recommendations can add credibility to your profile and reinforce both current and future applications. The same can also be said for the websites Skills and Endorsements section, where members champion the skills of others on the basis of previous collaborations. There is strong evidence to suggest that those with a higher number of endorsements will rank more favourably in LinkedIn search results, so it is important to interact with others and share recommendations.

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4. Use existing video testimonials to reinforce your quality of work

The video upload feature on LinkedIn’s profile pages are criminally underused, especially by sole traders or small business owners with a strong, existing consumer base. After all, the vast majority of profile pages look the same, so the use of video can help to distinguish your brand or service even in a competitive market sector. Perhaps the best use of this resource is to record and upload genuine customer or client testimonials’, which are known to increase sale conversion rates across multiple platforms. In this respect, you can use LinkedIn to successfully distinguish your service and capitalize on a satisfied and engaged client base using existing testimonials on your website.

5. Optimize your profile for search

This should be common sense, especially when you compare the functionality of a professional networking resource with a branded website. After all, both are used to increase online visibility and engage others, and just as you would use the principles of SEO to enhance the reach of your website you should optimise your LinkedIn profile for search. To achieve this you simply need to research the keywords that relate to your industry or service, perhaps using Google’s analytical tools to drive accurate results. Then integrate these into your profile as naturally as possible, as this will help to improve your visibility on the site without using text in a repetitive manner.

6. Blog regularly and become a thought leader

The concept of thought leadership is best described as being the entry point into a relationship, whether this is between collaborators or businesses and a potential customer base. LinkedIn is therefore the ideal platform through which to initiate such relationship, especially if you make the most of the sites now universally accessible blogging resource. By committing to create original, relevant and insightful blog posts on a regular basis, you can organically advertise your expertise while also ensuring that your profile ranks well in relation to industry specific keywords. This need not take a huge amount of time either, especially if you focus on creating short and concise posts that hold the reader’s attention.

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7. Use LinkedIn’s trending content tools to publish relevant posts

If you do decide to republish posts, write new blogs or simply share some newsworthy content, you may as well make sure that you are this is in the user’s interests. To help you achieve this, you should take a few moments to use LinkedIn’ own trending content tools, as this will automatically analyse posts and updates before relaying those that are most relevant to you and your connections. This offers you best possible chance of engaging readers and ensures that you optimize your time when creating content.

8. Actively participate in LinkedIn groups

While this may sound time-consuming, it initially requires a willingness to search for relevant, professional groups that are within your industry. By being selective and choosing two or three groups based on their popularity, relevance in terms of keywords and existing membership base, you can then to subscribe to daily updates that are delivered directly to your email inbox. From here you simply need to take five or 10 minutes out of your daily schedule to respond and interact with other members, as you share your insight and build strong professional bonds.

9. Reinforce the values of human interaction

According to research conducted by Econsultancy, 74% of all marketers believe that personalisation increases customer engagement. This is part of a wider trend that is relevant to LinkedIn users, as personal messaging and the underlying values of human interaction remain far more powerful than generic connection requests or overly optimised text. With this in mind, you can improve your networking credentials and appeal by personalising the individual messages that you send to others, even if this is just to show an interest in their activities or business. This will help build longer-lasting and meaningful relationships that deliver value over time.

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10. Create a call to action

On a final note, why not conclude your profile summary with a succinct and relevant call to action? Although this is largely associated with businesses, the psychology of the call to action can easily be applied to individuals who are looking to network with others. So depending on whether you want individual to interact with your blog, visit a website or email you directly, be sure to add a concise call to action that shares this eloquently with other LinkedIn members. The key thing to remember is to keep your call to action relatively brief and clear, while also avoiding any overly optimized or sales-influenced copy that is likely to deter readers.

Featured photo credit: Smi23 / A Name Like Shields Can Make You Defensive via flickr.com

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Last Updated on September 9, 2021

10 Best Productivity Planners To Get More Done in 2021

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10 Best Productivity Planners To Get More Done in 2021

Productivity planners and journals are tools of a trade. There’s an art to productivity. Just like art is very personal to the artist, productivity is very personal to the person. What works for you may not work for me. This is an important distinction if you really want get more done in less time.

Too many of us dabble in productivity hacks only to move on to the next tool or trend when it didn’t workout for us, missing the lesson of what worked and didn’t work about that tool or trend.

We put the tool on a pedestal and miss the art. It’s worshipping the paint brush rather than the process and act of painting. We miss the art of our own productivity when the tool overshadows the treasure.

As an artist, you have many brushes to choose from. You’re looking for a brush that feels best in your hand. You want a brush that doesn’t distract you from your art but partners with you to create the many things you see in your mind to create. Finding a brush like this may take some experimenting, but when you understand that the role of the brush is to bring life to your vision, it’s easier to find the right brush.

Planners are the same way. You want a productivity journal that supports you in the creation of your vision, not one that bogs you down or steals your energy.

Let’s dive into the 10 best productivity planners and journals to help you get more done in less time.

1. The One Thing Planner

The NY Times best selling book, The One Thing, just released their new planner. If you loved this book, you’ll love this planner.

As the founder of the world’s largest real estate company Keller Williams Realty, Gary Keller, has mastered the art of focus. The One Thing planner has its roots in industry changing productivity. If you’re out to put a dent in the universe, this may be the planner for you.

Get the planner here!

2. The Full Life Planner

The Full Life Planner is Lifehacks’ ultimate planning system to get results across all your core life aspects including work, health and relationships. This smart planner is 15 years of Lifehack’s best practices and proven success formulas by top performers.

With the Full Life Planner, you can align your actions to long term milestones every day, week, and month consistently. This will help you to get more done and achieve your goals.

Get the planner here!

3. The Freedom Journal

Creator of one of the most prolific podcasts ever, Entrepreneur on Fire, John Lee Dumas released his productivity journal in 2016. This hard-cover journal focuses on accomplishing SMART goals in 100 days.

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From their site:

“The Freedom Journal is an accountability partner that won’t let you fail. John Lee Dumas has interviewed over 2000 successful Entrepreneurs and has created a unique step-by-step process that will guide you in SETTING and ACCOMPLISHING your #1 goal in 100 days.”

Get the planner here!

4. Full Focus Planner

Michael Hyatt, author of Platform and host of the podcast “This is Your Life”, also has his own planner called the Full Focus Planner.

From the site:

“Built for a 90-day achievement cycle, the Full Focus Planner® gives you a quarter of a year’s content so you aren’t overwhelmed by planning (and tracking) 12 months at a time.”

This productivity planner includes a place for annual goals, a monthly calendar, quarterly planning, the ideal week, daily pages, a place for rituals, weekly preview and quarterly previews. It also comes with a Quickstart lessons to help you master the use of the planner.

Get the planner here!

5. Passion Planner

They call themselves the #pashfam and think of their planner as a “paper life coach”. Their formats include dated, academic and undated in hardbound journals with assorted colors. With over 600,000 users they have a track record for effective planners.

From the site:

“An appointment calendar, goal setting guide, journal, sketchbook, gratitude log & personal and work to-do lists all in one notebook.”

They have a get-one give-one program. For every Passion Planner that is bought they will donate one to a student or someone in need.

They also provide free PDF downloads of their planners. This is a great way to test drive if their planner is right for you.

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Get the planner here!

6. Desire Map Planners

If you’re looking for a more spiritually oriented planner, Danielle LaPorte, author of The Desire Map, created the Desire Map Planners. With Daily planners, Weekly planners and Undated planners you can find the right fit for you.

Behind this planner is the Desire Map Planner Program including 3 workbooks that not only support you in using the planners but guide you in your thought process about your life and intentions you’re using the planner to help you fulfill.

Get the planner here!

7. Franklin Covey Planners

The grandfather of all planners, Franklin Covey, has the most options when it comes to layouts, binders, and accessories. With over 30 years in the productivity planner business, they not only provide a ton of planner layouts, they also have been teaching productivity and planning from the beginning.

From the site:

“Achieve what matters most with innovative, high quality planners and binders tailored to your personal style. Our paper planning system guides you to identify values, create successful habits, and track and achieve your goals.”

Get the planner here!

8. Productivity Planner

From the makers of the best selling journal backed by Tim Ferriss, “The Five Minute Journal”, comes the Productivity Planner.

Combining the Ivy Lee method which made Charles Schwab millions with the Pomodoro Technique to stay focused in the moment, the Productivity Planner is both intelligent and effective.

It allows for six months of planning, 5-day daily pages, weekly planning and weekly review, a prioritized task list, Pomodoro time tracking, and extra space for notes.

From the site:

“Do you often find yourself busy, while more important tasks get procrastinated on? The Productivity Planner helps you prioritize and accomplish the vital few tasks that make your day satisfying. Quality over quantity. Combined with the Pomodoro Technique to help you avoid distractions, the Productivity Planner assists you to get better work done in less time.”

Get the planner here!

9. Self Journal

Endorsed by Daymond John of Shark Tank, the Self Journal takes a 13 week approach and combines Monthly, Weekly and Daily planning to help you stay focused on the things that really matter.

Self Journal includes additional tools to help you produce with their Weekly Action Pad, Project Action Pad, the Sidekick pocket journal to capture your ideas on the go and their SmartMarks bookmarks that act as a notepad while you’re reading.

Get the planner here!

10. Google Calendar

You may already use Google Calendar for appointments, but with a couple tweaks you can use it as a productivity planner.

Productivity assumes we have time to do the work we intend to do. So blocking time on your Google Calendar and designating it as “busy” will prevent others from filling up those spaces on your calendar. Actually using those blocks of time as you intended is up to you.

If you use a booking tool like Schedule Once or Calendly, you can integrate it with your Google Calendar. For maximum productivity and rhythm, I recommend creating a consistent “available” block of time each day for these kinds of appointments.

Google Calendar is free, web based and to the point. If you’re a bottom line person and easily hold your priorities in your head, this may be a good solution for you.

Get the planner here!

Bonus Advice: Integrate the 4 Building Blocks of Productivity

Just as important to productivity planners as the tool are the principles that we create inside of. There are 4 building blocks of productivity, that when embraced, accelerate your energy and results.

The four building blocks of productivity are desire, strategy, focus and rhythm. When you get these right, having a productivity planner or journal provides the structure to keep you on track.

Block #1: Desire

Somehow in the pursuit of all our goals, we accumulate ideas and To-Do’s we’re not actually passionate about and don’t really want to pursue. They sneak their way in and steal our focus from the things that really matter.

Underneath powerful productivity is desire. Not many little desires, but the overarching mother of desires. The desire you feel in your gut, the desire that comes from your soul, not your logic, is what you need to tap into if you want to level up your productivity.

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A productivity planner is just a distraction if you’re not clear on what it’s all for. With desire, however, your productivity planner provides the guide rails to accomplish your intentions.

Block #2: Strategy

Once you’re clear on your overarching desire, you need to organize your steps to get there. Let’s call this “strategy”. Strategy is like assembling a jigsaw puzzle. You must first turn over all the pieces to see patterns, colors, connections and find borders.

In business and life, we often start trying to put our “puzzle” together without turning over all the pieces. We put many items on our To-Do lists and clog our planners with things that aren’t important to the bigger picture of our puzzle.

Strategy is about taking the time to brain dump all the things in your head related to your goal and then looking for patterns and priorities. As you turn over these puzzle pieces, you’ll begin to see the more important tasks that take care of the less important tasks or make the less important tasks irrelevant.

In the best selling book, The One Thing, the focusing question they teach is:

“What’s the One thing I can do, such that by doing it, everything else is easier or unnecessary?”

This is the heart of strategy and organizing what hits your planner and what doesn’t.

Block #3: Focus

With your priorities identified, now you can focus on the One Thing that makes everything else easier or unnecessary. This is where your productivity planners and journals help you hold the line.

Because you’ve already turned over the puzzle pieces, you aren’t distracted by new shiny objects. If new ideas come along, and they will, you will better see how and where they fit in the big picture of your desire and strategy, allowing you to go back and focus on your One Thing.

Block #4: Rhythm

The final building block of productivity is rhythm. There is a rhythm in life and work that works best for you. When you find this rhythm, time stands still, productivity is easy and your experience of work is joyful.

Some call this flow. As you hone your self-awareness about your ideal rhythm you will find yourself riding flow more often and owning your productivity.

Without these four building blocks of productivity, you’re like a painter with a paintbrush and no idea how to use it to create what’s in your heart to create. But harness these four building blocks and find yourself getting more done in less time.

The Bottom Line

Your life is your art. Everyday you have a chance to create something amazing. By understanding and using the four building blocks of productivity, you will set yourself up for success no matter which planner, or “paintbrush”, you choose to use.

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As you experiment with different planners you will narrow which one is best for you and accelerate your path to putting a dent in the universe.

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Featured photo credit: Anete Lūsiņa via unsplash.com

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