They are mad, evil geniuses I tell you! Every year I watch the sale of Girl Scout cookies with amazement. These sweet, innocent and friendly girls all become masters of marketing, sales and business through the months of January and February. And you know what? I happily buy Girl Scout cookies every year. I open…

If you are going for an interview as a prospective employee then you should do some research.  Read the job description and requirements carefully.  Browse the web site to see how the organization presents itself.  Search for news items and comments about the company on news sites and blogs. For the interview itself you should dress…

Finding a way to contact someone has gotten a lot easier: just type their name into Google and follow a few links. For many people, you’ll quickly find a profile on Facebook, a blog or even an email address you can use to get in touch. But a Google search doesn’t turn up good results…

Selling Subscriptions to Your Blog If you’re giving away subscriptions for free, why is it so hard to get subscribers? Well, because there is a cost to subscribing, and the cost is in the form of people’s most valuable currency, time. If you want more RSS subscribers to your blog, then you will need to…

The retail market is competitive and, at times, deceptive. I’ve worked as a salesperson, and this list of tricks that are used to get you, the customer, to buy are pretty spot on. Generally these are only retail helpers to make it easier to sell, since people hate being sold to. However, many salespeople are…

Create your own online shop with Zlio.com. Zlio is a site that has been running in France for the past five months and recently switched over to the US. Here’s how it works: you sign up and create your own virtual shop, then you pick the products you want to sell from a…

The Remix Culture Rules!!! Over at Simplenomics, Mike has rewritten my (somewhat controversial) Work Like a Pirate post into a rework: Sell Like a Pirate. The advice is swell, especially considering I’m a cruddy salesperson and love to learn about it from those in the know. Here’s an example of one of Mike’s…

You’ve got to respect an article that starts off like this: I’m not a sales person – and I don’t play one on TV. So, in case you’re wondering what qualifies a technology guy like me to offer advice on sales, my only response is this: The fact that I’m not a sales…