Tagged with `persuasion`

8 Qualities of Powerful Writing

Every semester I agonize over how to help my students learn to write more meaningful, interesting papers. Not just in my class, but altogether. Writing well is a key skill in today’s information-heavy society, and above all else my job is to help prepare students to become active participants in the society we live…

How to Be Impossible to Turn Down

Like it or not, much of our success comes due to the help of other people. The opportunities you get, jobs you hold, or fun and useful things you’re able to do often come because someone else was persuaded to bring you along. To take advantage of these opportunities, however, you’ve got to be able to…

Deirdre McCloskey on Writing

One of the best books for writers in the social sciences is Deirdre McCloskey’s Economical Writing, a very short, very small book that offers a number of important principles for writing. McCloskey is an economist by training, but she has written across a wide variety of fields. Economical Writing is a must-have…

How to Write a Business Letter That Gets Results

I can’t tell you how many truly awful letters I’ve had to read in my life. As a former administrative assistant, I was responsible for all the unsolicited submissions to a major New York museum. Artists and collectors all over the country (and abroad) wrote to have their work considered for display or acquisition, and…