Posts Tagged ‘marketing’

Use Marketing Techniques to Land Your Next Job

Do these lines from job applications sound familiar to you?

“I want to develop my skills in interpersonal communication…”

“My objective is to gain experience in the industry…”

“I have a strong work ethic and I enjoy teamwork…”

This is how the typical applicant goes about presenting themselves to prospective employers, both in their letters and during the interview - if they get that far. Most applicants make the mistake of thinking that it’s… » Continue

May 12 2008 | By Joel | Tagged: employers, interviews, jobs, marketing | 5 comments»

10 Ways to Pimp Your Blog

A couple months ago, I wrote a newbie’s guide to blogging to help you get started with blogging. If you’ve been blogging for a little while now, you might be looking at how you can take the next step. To that end, this post offers 10 ways to “pimp” your blog, both in the sense of “tricking out” your blog to make it more attractive and more useful… » Continue

April 23 2008 | By Dustin | Tagged: blog, blogging, Communication, community, marketing, promotion | 30 comments»

Lifehack Live for April 14, 2008: Game Inventor Nick Kellet

Sorry this is late; there were unforeseen technical problems getting thelthee uploaded. Thanks for your patience.

This weeks’s guest is Nick Kellet, creator of the award-winning party game GiftTRAP, talking about innovation, marketing, and the elements that go into a successful game.

If you have any questions, comments, or complaints, please let me know.

Subscribe to the Lifehack Podcast Feed via RSS or… » Continue

April 15 2008 | By Dustin | Tagged: creativity, innovation, marketing, Podcast | no comments»

Join Me Today for Lifehack Live at 10am PST: GiftTRAP Creator Nick Kellet

Come join me this morning (4/10) at 10am Pacific time for the live recording of Lifehack Live. This weeks’s guest is Nick Kellet, creator of the award-winning party game GiftTRAP. WE’ll be talking about innovation, marketing, and the elements that go into a successful game.

As always, I’ll be taking your calls during the show, so call in with your questions and comments. The number is (347)… » Continue

April 10 2008 | By Dustin | Tagged: creativity, innovation, marketing, Podcast | 2 comments»

Building Relationships: 11 Rules for Self-Promotion

It’s no secret: to get ahead, you have to promote yourself. But for most people, the thought of promoting themselves is slightly shady. Images of glad-handing insurance salesmen or arrogant know-it-alls run through our heads.

The reality is that we all rely on some degree of self-promotion. Whether you want to start your own business, sell your novel to a publisher, start a group for your favorite hobby, or… » Continue

February 8 2008 | By Dustin | Tagged: business, freelancing, marketing, networking, promotion, relationship | 20 comments»

8 Ways to Take It to the Next Level

No matter what you’re doing, there comes a time when you are going to want to take things up a notch. Maybe it’s your career — even if things are going along fine right now, ultimately you’d like to get a promotion, increase your client base, or reach a larger audience. Or maybe it’s a hobby that you think you’d like to turn into a career.

Getting started… » Continue

February 4 2008 | By Dustin | Tagged: branding, career, marketing, niche, Productivity, success | 17 comments»

5 Ways to Profit from Good Ideas

Turning a good idea into a successful innovation requires the glass to be full. A half full glass simply isn’t enough. There are many things involved in bringing a product to market successfully or turning an idea into reality and each one of them needs to be right, or at least close enough. The innovator starts the process with a set of resources and draws upon them until the… » Continue

November 22 2007 | By Tatsuya | Tagged: business, idea, marketing | 8 comments»

The Ten Videos to Change How You View the World

I believe that a sign of good information is that it makes you think. If reading a book, listening to a lecture or watching a video doesn’t change how you think, it probably isn’t that important. But if you encounter something that forces you to change your views, even if you don’t completely agree with it, you’ve found something valuable.

The problem is where do you find these… » Continue

October 16 2007 | By Scott H | Tagged: games, happiness, humor, inspiration, linguistics, marketing, poverty, reality, Technology, video | 94 comments»

How to build your business before quitting your day job

Like diving from a cliff the first time, leaving your job to dedicate yourself to your own business can be quite daunting prospect. There should be much more consideration to making a decision to quit your job than simply “look before you leap.” There are ways to approach this without burning bridges, while building wealth and increasing the likelihood of success in the new venture.

Determine a good crossover… » Continue

August 2 2007 | By Tatsuya | Tagged: career, marketing, venture | 38 comments»

Maximum Exposure for your Business or Blog

Something Old, Something New: The Press Release

Businesses have been using the press release as a marketing tactic for forever. So why haven’t you used it for your blog or business yet? Maybe because the press release lives in the old offline world. It’s important to remember that there are many people who are still plugged into this world, so why not go after this area? Most blogs and many… » Continue

June 13 2007 | By K. | Tagged: blog, business, marketing, media | 18 comments»

Reference Check: You Are Who Google Says You Are

If first impressions count, then you are who Google says you are. Your reputation is the first 3 pages of search engine hits.

The internet and its search engines have become so powerful, available and user-friendly that your reputation is becoming defined by what the first 3 pages of yahoo or google search hits turns up. Forget about personal and professional references for making a first impression because… » Continue

January 31 2007 | By Guest | Tagged: career, google, Management, marketing, reference | 12 comments»

Book Review: Outrageous Guilt-Free Selling, Unforgetable Service

A T. Scott Gross book published by Oakhill Press, 1996, 304 pages. Nonfiction: Business and Personal Growth. The book theme: Sell a customer, get paid once…serve a customer, get paid again and again.

His mantra…

1. Reward high pressure service not high pressure sales.

2. Teach guilt free selling.

3. Be an example of a servant leader.

This book conducts a survey of the strategies the author terms “POS” (Positively Outrageous Selling) and its… » Continue

November 13 2006 | By Reginald | Tagged: book, managememt, marketing, review | 2 comments»

Tag Yourself

Here’s a thought: what if you could tag yourself? What capabilities would you put out there for people to search on? Which do you think are most useful? How would tagging yourself change the way people saw your “value?” Do people in your organization know what you’re capable of, and if so, do they try to make use of it?

It’s tricky, because I venture that lots of us don’t exactly… » Continue

June 20 2006 | By Chris | Tagged: hack, Lifehack, marketing, promotion, selfpromotion, work-life | 2 comments»

Simplified Marketing Plans

Becky McRay over at Small Business Survival likes to keep things real. In her new post, Simplified Marketing Plans for the Real World, Becky tackles a realistic way for small business owners (and Company of One types like you reading Lifehack.org) to manage their marketing tasks:
Simplified Marketing Plan Outline