Social Proof: The Worst Enemy That Lives in Your Head
The concept of “social proof” (or informational social influence, if you’re a sadist for typing) tells us that, often subconsciously, individuals will look to the other people around them in ambiguous social situations to determine the appropriate way to behave. It’s a result of the subconscious mind assuming that those around us are better informed on what is acceptable and appropriate.Unfortunately social proof became a bit of a buzzword for… Continue reading
April 13 2009 | By Joel | Tagged: action, goals, progress, social, success | 10 comments»








