Effective is Not the Same as Efficient
Are you efficient, effective, or efficiently effective? As you are focused on getting things done efficiently you may be making very quick decisions. You rapidly move through tasks and check things off your To-Do list one, two, three. You look productive because there is activity, your list is full of check marks or strikeouts showing completion, and your calendar shows meetings. That To-Do list isn’t too long and overwhelming because you’re on it. The question is:
Are doing the right things? The key to effectiveness is that you’re doing things that lead to results in the realm of your responsibilities. Meanwhile the key to efficiency is getting your things done in a manner that consumes just the appropriate amount of energy and resources.
Examining efficiency in automobiles: a fuel efficient vehicle gets more miles to the gallon. A car with a mile per gallon (mpg) rating of 50, like a Toyota Prius, is thought to be a mighty efficient car. And it is. However, a Prius wouldn’t always be an effective car. For example, if you had to pull a trailer loaded with your favorite outdoor toy; a camper, a power boat, or a fleet of motorcycles, a Prius probably doesn’t have the horsepower to pull the trailer. It might not even move away from the parking spot. It’s effectiveness in the specific application is low or null.
Personal efficiency is related to the systems that you have in place – the things that allow you to accomplish the most easily. Some characteristics of people who are efficient are:
- You are organized. You can find things quickly.
- You know how to use the tools on your computer to the nth degree
- You write readable and actionable emails
- Your meetings are well run
- You process all the expense reports turned in to you at one time and on a regular schedule (for example)
- You know how to work well with your assistant
Personal effectiveness is closely related to education, experience, and expertise. Your effectiveness is supported by personal efficiency but it’s not the same thing. Education, experience and expertise are the things that give you the ability to meet the goals you have. If you are accomplishing goals that are not your goals continually – you are not being effective. You are being active but not effective. Examples of effectiveness are:
- Meeting deadlines for reports or other contributions
- Making quota
- Earning the amount you target
- Taking the personal time you desire
- Leading your team to define and execute a project
Let’s briefly view the elements of education, experience and expertise as they contribute to your effectiveness.
Education is formal education in college, high school or other institutions. It is also tutoring you receive from a mentor or boss. Education comes from those classes you add to your work week such as Negotiation Skills or Managing a Team workshops. Education is advanced as you read and learn independently.
Experience and expertise are the accumulation understanding, savvy and wisdom resulting from involvement and history. Seeing how things are done and hearing evaluations of actions and decisions yields experience. Finding and remedying mistakes is often the fastest path to expertise. Those things that lead you to think, “I’ll never do that again,” yield loads of experience and expertise.
Efficiency and Effectiveness are different and combined lead to an unstoppable result orientation which feeds success. See how you can find more of each then watch where you go from there!
WRITER'S BIOGRAPHY

Susan Sabo
Susan Sabo is the productivity whiz writing at Productivity Cafe - a friendly place for effective articles on working smarter, reducing stress, and living a vibrant life. Susan consults with professionals on improving their personal productivity and presents motivating productivity programs to groups. Offline Susan travels, bicycles, and celebrates life!
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Comments
Mark Dykeman says on November 1st, 2007 at 11:01 am
Good article about the important differences between these two classic business terms.
Jay Young says on November 1st, 2007 at 11:43 am
Susan: This is a great post and hits on an area that I have been focused on for the past two years in management. I recently published a book related to the subject entitled “Are You Ineffective?” (AuthorHouse 2007) (www.areyouineffective.com). The book chronicles some of the things that you mentioned and focuses on the importance of creating and maintaining credibility in work, professional, and personal relationships. Because you can efficiently send messages at 2 AM doesn’t mean that it will be effective upon receipt. I believe that the whole area needs much further discussion and concentration.
adriana says on November 1st, 2007 at 2:29 pm
The key is finding the right balance of effectiveness and efficiency isn’t it? This is a good article, thank you.
Ravi Vora says on November 1st, 2007 at 3:55 pm
I’d say it’s more important to be effective, because it all boils down to the impression you make with your actions, no matter how well you can do it.
If Tiger Woods had never played golf in tournaments he would never have been a historical figure.
Gabe Rael says on November 1st, 2007 at 7:44 pm
These terms were just discussed in the Human Relations course I am taking (part of my Masters Degree program) in which it was emphasized that effectiveness is truly the motivation, while having a goal of being efficient during the process. Creating a product at a low production cost, with low emissions in the manufacturing process out of recycled materials that nobody buys is still a wasted business venture, although it was efficient.
Thanks for the timely post.
christhenelly says on November 2nd, 2007 at 3:01 am
article simplified….
efficiency is doing things right
effectiveness is doing the right thing
GreatManagement says on November 2nd, 2007 at 8:01 am
Great post.
You can be really effective and very inefficient (and vice versa, of course!). Obviously, you should be aiming to be super effective in a supper efficient way. That means learning and trying new effective and efficient ways to do / complete things and make some of them new habits. You need to continually improve yourself.
Andrew
http://www.acceleratedmanagementsystem.co.uk/
Susan Sabo says on November 4th, 2007 at 11:45 am
@ Everyone – - thanks for the supportive comments. It’s a viable topic becuase it’s so easy to be busy and active on the wrong things. Sometime those are fun things – but keep us from accomplishing the right stuff.
Keep reading! Susan
Mike Polson says on November 9th, 2007 at 4:12 pm
Excellent article and good supporting examples.
You may extend this to also include the synonym for efficiency which is efficacy, a currently popular business buzzword (at least in my circles)
Kell says on October 5th, 2008 at 7:06 pm
Great article.
When the question of effective and efficiency arise, I am always reminded of the metaphor of a ladder leaning up against a building. Efficiency is about climbing the ladder as quickly as you can. However, there are people who climb the ladder of life, only to get to the top and realize the ladder is leaning up against the wrong building.
Kell
http://www.effective-time-mana.....tegies.com