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A goal is not always meant to be reached, it often serves simply as something to aim at. By Bruce Lee

We all have big goals–losing weight, starting a business, whatever. Big goals are great. They can transform your life. Problem is, after about a week, most of us lose motivation. Our dreams don’t die, but our gumption dries up. Then on your birthday or New Year’s Day or some other annual milestone, we look at our goals list and kick ourselves and feel like perpetual slackers for not achieving anything.

It’s a common problem, and happens because you haven’t stoked the furnace of your passion so you can persistently move toward your goals. Willpower and passion alone aren’t enough. Scheduling time to work toward our goals is helpful, but still isn’t enough.

So how can you reach your goal by ignoring it? It sounds counter-intuitive, but the strategies below really work.

It’s easy to get excited about a goal, but that excitement won’t put enough fuel in the tank to take you down the long road so you can reach your goal.

How to Reach Your Goals By (Almost) Ignoring Them

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