August 2nd, 2007 in Communication
Is Your Business Card Really You?
Business cards shouldn’t only be a representation of your business, but also an indicator of the type of person you are.
Obviously a distinction between your business and personal side should be made, but what does your business card really say about you?
For example if I were to hand you my business card you would probably get the feeling that I am a warm and friendly person due to the following reasons:
The card is thick, yet feels soft. Corners of the card are rounded The card color is green The typography is a bit rounded
Neil Patel at QuickSprout also indicates 5 things you should keep in mind when designing your next business card.
What Does Your Business Card Say About You? – [QuickSprout]
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Comments
JR Fent says on August 2nd, 2007 at 1:28 pm
Some people feel that they are stuck with their corporate business cards and can not add personality to them – an easy solution is to add a custom message that reflects your personality or sense of humor to the back. If you are building a personal brand for yourself – this can be an excellent place to start building this. As an IT recruiter I have tried:
“Discoverer of hidden IT tribes”
“Geek Wrangler & Nerd Herder”
“semi-introverted job hunter’s best friend”
JR Fent “The Pirate”
IT Recruiter
jrfent.com
Bryon says on August 3rd, 2007 at 12:39 am
The impression that you get from someone’s business card should be about the business, not necessarily the individual. So it’s OK if it feels a bit impersonal.
I do, however, agree with JR that you may want to incorporate some personal branding, especially in a field where you may someday want to be an independent consultant (IT is most likely the prototypical consultant field).
Bryon
businesscard-reviews.com
Bill McGill says on August 3rd, 2007 at 7:49 am
I like to put a sticker that says “100% Wanker” in florescent yellow on the back of my corporate business card. I could have a personal website if I needed to have information but i’d rather hand out little pieces of paper for people to lose or put in their Rolodex before they type a memo on their Selectric III.
John Fry says on August 3rd, 2007 at 9:44 am
I agree with Bill.
The important thing about business cards is to fill your site with blog spam.
You can only win if people are selling things. Communication is overrated (and possibly a moral failure).
The products that we exchange is what makes us who we are.
Mike Blaney says on August 8th, 2007 at 12:25 pm
Not to ne unpatriotic (although Canadians don’t usually worry about such things) I get business cards for clients printed in Korea with a silk finish. Without exception whenever someone touches one of these cards they rub it and comment on the finish.