70 Shares The more I talk to customers, the more it amazes me how much similarity there is in the core problems businesses are trying to solve. Whether it is an IT manager or an accountant, the common denominator is that they spend the majority of their time trying to figure out how to get things done. In my world, this tends to mean moving from paper-based processes or figuring out the right way to get things done with digital information. Which tools, what processes and how to teach everyone the “right” way to... More »
99 Shares Technology has clearly changed how we work. Mobile devices, for example, have allowed for a more flexible work environment, making it easier to work from anywhere on almost any device. Whatever changes we adopt, the bottom line remains the same; we want to get our jobs done and done well. And when the technology we’re accustomed to using works, we don’t want to take the time to learn something new. Email is the perfect example. The tech community continues to argue whether email is a dying form of online communication. While tools... More »
87 Shares As director of product marketing at Adobe, I speak with customers everyday about how they can better maximize their productivity in the workplace. They often tell me they spend more time figuring out how to do their jobs than actually doing them. Regularly faced with the staggering volume of information, they have difficulties keeping everyone on the same page, keeping track of lost data, information and IP. And today, professionals across industries use a variety of devices such as smartphones and tablets to get work done. We rely on technology to make... More »