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Productivity

Revealed: Secret Ways to Win New Clients in Business Meetings

Written by Ayu
Freelancer
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Let us guess. You have a business meeting coming up in a few days, week or months and you are wandering through the internet looking for some suggestions and ideas to make it go smooth.[1] Well, you are not alone.

We have done this too at some point before our meetings, and we know what it is like to burn your eyes reading through the uncountable number of business articles to find the one that sounds worth trying. We understand how much of a painful drag it is to read through the never-ending pieces of writing, so we decided to help you by putting together some of the most effective advice that you must try to make sure that your business meeting goes well.

Have the Meeting in a Familiar Place to Boost Your Confidence

The place that you are familiar with will always serve as the best region for your performance that you put up in a meeting. Whenever given a chance to decide where the meeting should be held, go for your own office’s conference room. If you are into sports, you would know that a team always does well on its home ground and business meetings follow a similar trend too. You become more confident when you are in a familiar place, and you can utilise this confidence to a good effect.

Give a Professional Presentation to Win Your Client’s Trust

Presentations speak for what you offer, so always make them look professional. It doesn’t matter what you are offering. What is more important is how well you put up that offer in your PPTs and how you deliver the message with certainty. Doing this will make your client believe that you are specialized in your area of working, and it will be beneficial for you to achieve your target in the meetings.

Don’t Keep Talking About the Future Plan, Highlight Your Achievements Occasionally

In the off-meeting conversations and during the meetings make sure that you slip in the results of your company so that your clients can trust your work. Not only the presentations, when you create a website of your services or product let there be a section that highlights the achievements of your work because your clients will always check it before attending a meeting with you. In the meetings, show your previous works that are relevant to that of asked by your clients so that they can know what your capabilities are.

Know Your Audience Well so You Can Satisfy Their Expectations

Conducting a meeting is like performing on a stage, and the clients are your audience. Know what your audience (or clients) like. Some clients may be into the plain old textual type of presentations while some clients may expect more of the visuals and samples in the meeting. Make sure that you give your clients exactly what they want. A common mistake that rookies make during the presentations is to lose the track while trying to make it look impressive. Do understand that, while trying to impress is not a bad idea at all, but your clients would not appreciate it if they find no relevance of their work in the presentation you put up.

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Knowing your clients in advance will also help you to be confident in front of them,[2] and you can probably expect what kind of questions might come from them based on their concerns about your services or the products you offer.

Dress Smart and Look Smart to Display Your Confidence

We can’t fall short of words to tell you how important your appearance is in a business meeting. Forget the business meeting; appearance is important everywhere. Consciously or not, we have a tendency to judge people by how they carry themselves in front of us. You do not have to overdo it, just keep it simple. Make sure that you do not compromise your comfort to look good; there is always a right balance for it. Wear the colors that suit you the best. Based on the type of meeting, wear the right kind of dress that make you look professional.

Clothes are not the only things that will make you look good. Carry a confident smile with you throughout the presentation and also watch out for the gestures you make, how you sit and all the postures of yours.

Make the meeting your stage to perform and be the show-stopper on the day of the meeting. There are a lot of things apart from the product you offer that decides the fate of the deal you are there for as we mentioned above. Increase the chances of sealing the deal that you wish for by performing well in these kinds of meetings by using the advice that we have referred to above.

Reference

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